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  • Hey guys, So my boss was surfin the web today on Google and came across the what looks like destination cards with an interest drop down.  I've attached a screen shot of what it looks like.  I couldn't find anything about this on the internet and was wondering if this was a new feature?  Either way I guess I just want to know 1. what this SERP feature is called and 2. if there is any information on how google chooses what places to show here. It looks like, for this query anyway, that it's a combination of popular places in New England and my search history. Thanks! PrBMk

    Algorithm Updates | | Myles92
    0

  • I'm new to Moz and am trying to determine whether to create multiple campaigns broken out into product categories or a single campaign and label keywords by product category. I figure the majority of the folks in the Moz Community are in agency space, so most probably prefer a single campaign per client. We're an in-house marketing team so we have the ability to track up to 10 campaigns but only need to track a single website. I like the idea of having the different campaigns for different product categories, but I don't want to make things overly complex either. Just because you can do something doesn't necessarily mean you should.

    Getting Started | | DFrey
    1

  • Hi There, I have had a drop of around 40% in site traffic since we migrated our site from Magento to Woocommerce. The products were migrated across and kept the same title tags, meta descriptions, copy etc... I set up 301's on the top 100 landing pages and submitted a new site map using Google Web Master Tools. It looked like the traffic was coming back to where it was but the gap has widened again. Can anyone advise me on what I may have missed or how to go about diagnosing the problem and fixing it

    Technical SEO | | JonesBros
    0

  • Hi everyone. I am an interior designer and I'm looking to boost my rankings locally for my target keywords (eg: Interior designer in Cheltenham) and I'm wondering about whether my blog posts should all be planned out with this (and other similar, location based) keywords in mind. For example, should I always make my target keyword for each blog post something related to 'interior design in xxx' or should I look for other keywords just related to my field? Eg: interior design tips, furniture guides, paint colour advice etc, just because it is related? As an example, I am planning a blog post to go on my website which will be about a trip I'm taking to Copenhagen. Could my keyword therefore just be something like 'interior design', and this would be okay? Thanks for reading! Lauren

    Keyword Research | | laurenelizabeth1986
    0

  • We are currently not using rel=prev/next for paginated categories. My predecessor instead canonicaled paginated pages back to the parent. This obviously needs to be fixed. The pages should self-canonical. Is using the parameter handling function of Google Search Console enough, or do we need to have our dev team implement rel=prev/next?

    Intermediate & Advanced SEO | | Satans_Apprentice
    0

  • About 2 years ago (well before I started with the company), we did an http=>https migration. It was not done correctly. The http=>https redirect was never inserted into the .htaccess file. In essence, we have 2 websites. According to Google search console, we have 19,000 HTTP URLs indexed and 9,500 HTTPS URLs indexed. I've done a larger scale http=>https migration (60,000 SKUs), and our rankings dropped significantly for 6-8 weeks. We did this the right way, using sitemaps, and http and https GSC properties. Google came out recently and said that this type of rankings drop is normal for large sites. I need to set the appropriate expectations for management. Questions: How badly is the domain split affecting our rankings, if at all? Our rankings aren't bad, but I believe we are underperforming our backlink profile. Can we expect a net rankings gain when the smoke clears? There are a number of other technical SEO issues going on as well. How badly will our rankings drop (temporarily) and for how long when we add the redirect to the .htaccess file? Is there a way to mitigate the rankings impact? For example, only submitting partial sitemaps to our GSC http property? Has anyone gone through this before?

    Intermediate & Advanced SEO | | Satans_Apprentice
    0

  • This goes to the age-old SEO argument - how many links in the navigation. We are a well-known brick and mortar brand We have 20,000 SKUs and over 500 categories and sub-catetgories. 95%+ of our backlinks go to the home page. We don't have a blog, but it's in the works. Our site is not responsive. It serves up different versions based on device type, but is not an "M Dot". Our rankings are pretty strong in spite of a large number of technical SEO issues (different discussion). Currently, our  e-commerce desktop site is "Siloed" (I'm new to the company - I didn't do it). The home page links via the top nav to categories. The category pages link to subcategories via sidebar navigation, or via images on the category pages (instead of product images). It's pretty close to textbook silos, and it's very near how I would have designed it. This silo architecture passes the most link juice to our categories which target our highest search volume (head) terms. The categories pass link juice (albeit significantly less) to our subcats which target secondary terms. In terms of search volume and commercial value, our tiers line up very neatly. On average, the targeted subcat terms get about 1/6 of the volume of our head terms. The Silo concept has been around forever, and is evangelized by Bruce Clay and other respected SEOs. Every time I've siloed an ecommerce site, the rankings improve dramatically, so who am I to argue? So, what's the problem? Read on... Our mobile navigation, on the other hand, links to every category and subcategory via flyout navigation (I didn't do this, either). In theory, this distributes an equal amount of link juice to all categories and subcategories. It robs link juice from our categories and passes it to subcategories. Right now, this isn't a problem. Rankings are based on the desktop site, and minor adjustments are made for mobile rankings. When Mobile First rolls out, our mobile nav will be the default navigation for Google, and in theory, link juice distribution across the site will change radically, and potentially harm our rankings for our head terms. I always study site architecture for a number of respected ecommerce sites. Target and Walmart, for example, link to every category and subcategory through their mobile and desktop navigation.  Wayfair takes a silo approach on mobile and desktop, linking in tiers. I would argue that Walmart and Target have so much DA/TF/CF that they don't give a damn about targeted link juice distribution - it's all about UX. Wayfair's backlink profile is strong, but it's not Walmart or Target, so they need to be concerned about link juice distribution - hence the silo approach. Have the Google spokespeople said anything about this? I see this as a potential landmine across the industry. Is this something I should be concerned about? Has anyone had any experience with de-siloing a website? Am I making a big deal out of a non-issue? Please - no arguments about usability. UX is absolutely part of the equation. Usability is a ranking factor, but if our rankings and traffic take a nose dive, UX isn't going to matter. This is a theoretical discussion discussion on link juice distribution, and I know that compromises need to be made between SEO and UX.

    Intermediate & Advanced SEO | | Satans_Apprentice
    0

  • I "thought" I fixed a bunch of missing H1's on my blog, but when recrawled said the issue is still there. Any ideas on what I may be doing wrong or how to fix? I'm not sure what to do other than put in an H1 heading-which I did. Thanks! Jamie

    Content Development | | JamieReinhart
    0

  • Hi Experts; How to redirect https://old-domain.com to https://new-domain.com without buying new SSL? I have one GoDaddy SSL and I want to use it for a new domain. Its currently use for old domain

    Intermediate & Advanced SEO | | cafegardesh
    0

  • Hi, we are migrating our website to https. We have a lot of 301s in htaccess that we need to keep, changing the destiny to the https version of the site. At the same time, we need to make new 301 redirects from the http url´s to https url´s
    Our question is Could we combine this redirects in htaccess with a Schema redirect with 301 code? (Is it the same to use schema redirecs as using redirects in htaccess?) This would be the situation: Htaccess redirects: A http url ->301-> B http url -> (we change this in htaccess and use:)-> A http url ->301->B https url Schema redirect: B http url ->301-> B https url Thanks!

    Technical SEO | | unirmk
    0

  • It's the fine line of don't submit too early, but don't submit too late. When is the right time to submit the new address. This client will be working at current address until Christmas Eve. The day after Christmas, they move into their brand new building and address.

    Moz Local | | JaredBroussard
    0

  • Hello, I was doing search to see who ranks on the keyword "bike tours" i noticed a lot of website rank without content "text". Is it because they fulfil the user intent with a search box where you can search by date and destination, trip type and price that google ranks those webpages ? It is the same for the keyword Paris bike tours https://www.fattiretours.com/paris How do they rank with so little content (once again is it because the fulfil the user intent ) Thank you,

    Intermediate & Advanced SEO | | seoanalytics
    0

  • I saw many websites theses days remove stop words from the URL, How important is to remove stop words from the URL?

    On-Page Optimization | | varunrupal
    0

  • Hi, I love your tool and your company, but I am doing SEO for Swedish sites and there is often very little information available for my customers' URL's. Is there any way that I can get a discount until your corpus includes Swedish sites for real? BR Thomas

    Product Support | | ThomasNorden
    0

  • Hi I recently signed up for a Pinterest account, but I can not tell if the link on your profile page is "Do-follow" or not. Thank you in advance for your help.

    Keyword Research | | Dalessi
    0

  • I'm a cosmetic dental practice so we're local and want people to visit our website, look around and make a booking. I've followed very closely the featured snippet debate on WBF and in the blogs here and everywhere else on the web.  I've got many 1-3 positions and have been optimising for featured snippets with great success. I have noticed though that once I get a featured snippet the CTR of the page that the snippet is taken from drops significantly.  This can often put me from position one into two or three.  The same thing happens sometimes on the local listings.  You get in the pack and people start visiting your homepage rather than the particular services page in the SERP. At a conference I was at, here https://www.youtube.com/watch?v=1iXlVcbpvd0 (11:14) there is a suggestion that Vodafone de-optimise because a position one or two is better for their sales than a featured snippet. After all my interests are not the same as google.  They want to answer questions and I want to sell cosmetic dentistry.  So is answering a question without bringing a user to my site a good idea?  I've certainly seen the amount of enquiries drop once the category has a number of featured snippets. Are they as good as everyone says they are?  I think possibly not from my data and this Vodafone talk is the first time i've heard anyone agree. I've scoured the web for answers and it's all just "GET FEATURED SNIPPETS",  "HERES HOW TO GET THEM" etc.  But my business is not about getting more traffic it's about selling.  Could someone please point me to research on conversion rate and featured snippets. or ROI and featured snippets? Thanks.

    Conversion Rate Optimization | | Smileworks_Liverpool
    0

  • My designer has created a landing page with a dark background. Text is white and other colors. Does a dark background impact the conversion rate? Is it better to have a white background? I am concerned that a dark background may distract visitors. The landing page is: http://www.nyc-officespace-leader.com/MidtownLawOfficeSublet3300SFBelowMarket We plan on using this landing page for LinkedIn advertising. Thanks!!

    Conversion Rate Optimization | | Kingalan1
    0

  • Please fix again, its bug or fake analytic, only 1 root domain make 10 spam score, its crazy. but in google webmaster doesn't look spam in manual action (no violation) Can I fix it? or you can fix it? GVm7dKx.png GVm7dKx.png

    Link Explorer | | darylfarahi
    0

  • Hello, In the list of topics that moz recommends, how many of the topics that are recommend should I cover just 2 or 3 or 10 of them ? is the more the better ? Then let's say one of the topic recommended is tennis should I just add the topic tennis once in my content or do I need to cover this topic multiple times ? meaning write the topic tennis 3 times across my content ? Thank you,

    Intermediate & Advanced SEO | | seoanalytics
    0

  • I've run into an issue where some of my clients are seeing large amounts of users in Analytics from outside of their markets. They only serve their local areas, so there should be a minimal amount of traffic from outside of them. I know that geolocation isn't 100% reliable, but these numbers are too far off to be categorized as simply being misidentified. Here are the important details: Over 48% of the traffic is listed as coming from outside of the state 62.77% of traffic is mobile, 28.95% desktop, and 9.28% tablet Of that, 23.73% is coming from an adjacent state, and of that, 82.41% is coming from one city - which is over 200 miles from the target city Several other clients that we manage also show large amounts of traffic coming from this same city, outside of their state or market The bounce rate from the target state is 52.82% - the bounce rate from the adjacent state is 67.41% Goal conversion rate is 19.43% in target state, 13.73% in adjacent state, and 15.79% in a far distant state - other states vary dramatically Analytics reports source/medium as primarily being facebook/cpc and google/cpc for out of state traffic, but both are set to only show ads to people in target state AdWords reports zero traffic from outside of target state, even though I can see the exact AdWords campaigns IDs in Analytics which tells me the traffic came from out of state Some Ad Groups listed in Analytics out of state traffic reports show zero clicks in AdWords I have spent a ton of time on the phone with AdWords support and they are giving me the runaround. They clearly know there is an issue, but keep saying that the data is accurate and that sometimes things are misidentified. They have no explanation for why so much traffic from CPC sources is being classified as out of state or why the AdWords and Analytics data aren't even close to matching. TLDR: Google Analytics shows thousands of users coming from paid sources outside of our target state; AdWords shows zero. Help appreciated!

    Other SEO Tools | | unitednetworks
    0

  • I have a question about tracked keyword reports. When I extract my data for November for one of my campaigns, there seems to be 3 duplicates of each keyword in the report, each showing different ranking and rank change data. Can you confirm why this happens and how I can tell which the most recent data is? Thanks

    Product Support | | John-Clark
    0

  • We are are a managed IT services business so we try and target people searching for IT support in a number of key areas. We have created individual location pages (11) to localise our service in these specific areas. We put these location links in the footer which went to the specified IT support pages respectively. Now we have created a general 'managed IT services' page and are thinking of linking to these specific pages on there as well as it makes sense to do it. Would having these 11 links in the footer as well as on the 'managed IT services' page be spamming? or would it be good practice? If this is spamming, which linking location should hold preference. Would appreciate the feedback
    Thanks
    Andy

    Local Website Optimization | | AndyL93
    0

  • Hi Moz community, We can see many websites with a reputation will have more number of visitors landing with these two types of traffic mostly (>90%): organic traffic of brand queries and direct traffic. Will these visits help and impact the ranking of these websites for the keywords/topics they been employing? Ex: Moz will have many such visitors. Will this really impact the ranking of Moz for non-brand queries they try to rank for, like "SEO Software". If so, will this have a huge impact or it's just a minor ranking factor. Because we have this with our website and we don't see such boost in rankings compared to our competitors with less direct traffic; where as I been looking at some SEO articles that direct traffic is one of the most important ranking factors. Thanks

    Algorithm Updates | | vtmoz
    0

  • I‘d like to review the internal linking structure on my site. Is there a tool that can visualize the relationships between all of the pages within my site?

    Web Design | | QBSEO
    0

  • Good morning, I am fairly proficient at SEO and understand a lot of the required elements - but am in no way an expert, which is why I am here now. We are in the process of setting up a brand new website (true PHP -Laravel) This will be for a nationwide website and will need to attract from the north, south, east and west. Although I have no worries about putting my domain out here, the site is not live and I don't want to possibly have a broken link pointing to me before I even launch - so I will give you an example URL and work from there. I will tell you it is a DOT Rentals website and we will call the business Widgets. So the URL is Widgets.Rentals There is no .com, .net - nothing. It is an exact match domain. The site operates as peer to peer - meaning customers will upload their widgets, photos, etc. of their widgets for rent. Now, having said that, let me ask this. If you were setting up this website - how would you recommend we do this right - right from the beginning? Since the customers (not the vendors) will search for widget rentals in a specific location - would you recommend that we maintain Geo Location with Google with a URL like this? Widget.Rentals/Orlando-Florida-beautiful-widgets-for-rent-at-a-great-price Or is it better to not Geo Locate? Widget.Rentals/beautiful-widgets-for-rent-at-a-great-price
    I have a lot more in regards to setting up the site like Title bars, headers 1, 2, 3 - Alt text images, etc. But for now would appreciate the collective best advice from the group. Mike

    Web Design | | Blitzburgh
    0

  • So Moz was flagging thousands of 302 errors in the Redirect Issues section. It was due to the URL extensions containing /directory/currency/switch/currency/ I added this to my Robots.txt file as I don't want these indexed. I marked the 302 errors as fixed and after the next crawl they came back and I now get the message: One or more previously fixed issues continue to persist. We have found one or more issues that were marked as fixed previously in the last crawl. Do I just ignore the errors or is there something wrong that I may be doing? Any help would be much appreciated. Thank you.

    Moz Pro | | lbagley
    0

  • Hi All, Google Appending Blog URL inbetween my homepage and product page. Is it issue or base url or relative url? Can you pls guide me? Looking to both tiny url you will get my point what i am saying. Please help Thanks!

    Technical SEO | | amu123
    0

  • Hi, Our website is currently (and has been) ranking 1st for a number of keywords but is not listed under the Google Local list. I have double check that all the (physical) info is correct. I do not have a duplicate page. When I order the Google Local results in rating order, we then appear on top! Has anyone come across such a situation and would you have tips on how to solve this issue? Thanks!

    Local Listings | | GVZH
    1

  • Hi All, Just I need few sites who have implemented J-son schema on there blog. Looking for ecommerce blog. Hope you guys share with me good site. Thanks in advance.

    Competitive Research | | amu123
    2

  • I look after a manufacturing site which has a well structured architecture when it comes to our products. There is also a benefits section and an about section. In addition to managing the three main information sections I've also been setting up a blog with topical content divided into four categories (Built environment, Secondary glazing in practice, Treat of the month, Project profile). My question is, where do I position my content hubs? Having worked through Cyrus's 'How to Rank 25 Step Master SEO Blueprint', I've realized that my approach of simply linking back to main top level pages is at best arbitrary, at worst negative in terms of SEO. Would I be better off asking our designers to set up category landing pages within the blog that relevant new copy can be linked to (currently the blog is just set up without category landing pages and I categorize each post with a tag that is used to sort the posts into their respective location on the blogs homepage? Currently the blog is an option on the main sites top level navigation and I link relevant blog pieces to relevant areas within the site. Basically I'm struggling to understand how to implement Cyrus's recommendation to create themes with my current website structure. Can anyone help? Thanks Mozers

    Link Building | | Catherine_Selectaglaze
    0

  • Half of my landing pages have suddenly been de-indexed without warning. These have been ranking for over two years! Climbing from the bottom of page two to the top three of page one with fundamental content marketing and healthy real links. I'm desperately trying to figure out what has gone wrong. They even deindexed my Medford Oregon landing page, then reinstated in and I asked to be re-indexed on search console and deindexed it again. I've checked screaming frog, and I see no robot issues. There were some wp-media attachments with kind of similar URLs (city name-locksmith) ranking on page four that I found (i thought I set Yoast to redirect all attachment, strange) and I deleted those because I thought that might be the problem. But they have deindexed even more today! We are a 12 year old company and our livelihood was built on search, which is why we have maintained good ethics (which most locksmiths don't care about) and have done our best to play by Google's rules. I checked with wp-engine and everything seems to be perfect for our hosting. Any suggestions would be so greatly appreciated.

    Local SEO | | Meier
    0

  • Hi all, I have a very very old site, that requires a facelift (going from an old clunky CMS to wordpress). A problem I know I am going to face is that this site has a very poor URL structure (www.site.com/section/1/section/ etc) which I plan on cleaning up. but how do I handle the 100+ backlinks this website has point to such links? If someone could point me in the direction of an article or such that would be great. Thanks,

    Link Building | | Greenroads
    0

  • We are a local real estate company and have landing pages for different communities and cities around our area that display the most recent listings. For example: www.mysite.com/wa/tumwater is our landing page for the city of Tumwater homes for sale. Google has indexed most of our landing pages, but for whatever reason they are displaying either page 2, 3, 4 etc... instead of page 1.  Our Roy, WA landing page is another example. www.mysite.com/wa/roy has recently been showing up on page 1 of Google for "Roy WA homes for sale", but now we are much further down and www.mysite.com/wa/roy?start=80 (page 5) is the only page in the serps. (coincidentally we no longer have 5 pages worth of listings for this city, so this link now redirects to www.mysite.com/wa/roy.) We haven't made any major recent changes to the site. Any help would be much appreciated! *You can see what my site is in the attached image... I just don't want this post to show up when someone google's the actual name of the business 🙂 nTTrSMx.jpg C4mhfgh.jpg

    Technical SEO | | summithomes
    0

  • Hi All. I work for a regional IT services business and we supply various IT solutions. One of our channel distributors is running a campaign with a large global vendor (you will know them) where they have built a solution microsite at https://vendorname-solution.com for themselves and then created a copy of this site for ten end partners, including my business. They have done this by what looks like copying the entire site and creating a copy of the site at a subdomain for each of the ten partners at http://partner1/2/3 etc.vendorname-solution.com. So if we go ahead and agree to this approach I am potentially worried about the following and whether I should built out our own version instead. 1 - there is no https being offered so we will get penalised by Google ?
    2 - we can't add any tracking to the subsite as it isn't under our control
    3 - will Google see all these subdomain copies as duplicate content and penalise me (and the others)
    4 - I am worried that anyone removing the subdomain from the URL will then land on the distributors microsite and not ours and the only way of trying to prevent this is to embed in an iframe but that doesn't sound a good idea to me. I don't get the feeling that the channel partner knows much about SEO so could do with some help trying to assess whether I should be concerned and politely politely turn down their offer to run this microsite for us ? Thanks in advance for your comments

    Technical SEO | | Gavsta
    0

  • Hello, I read that in H tags it is more natural to write the question a user would ask, does it really have any benefits in terms of seo For example instead of "Tour map" writing "what are the villages you visit ?" or instead of "Activity level" write " "what is the level like ?" Does it help in anyway ? Thank you,

    Intermediate & Advanced SEO | | seoanalytics
    0

  • I have noticed that Moz crawler is unable to understand javascript links like this: https://www.olympus-ims.com/en/solutions/#!chooser[industries]=Mining-Geology Is there a workaround for my reports?

    Link Explorer | | eoin-ossa
    0

  • my question is: I have a page that contains some external links, I know when visitors click on them and leave my site it hurts my bounce rate, But I have a solution for that, I am using external link redirection code, with this code after users clicking on external links they are not leaving my site and first went to some link like this: "http://mysite.com/redirect/https://externalsite.com/" and after 10 seconds they redirect to the external site, I make this redirect page noindex and nofollow. but the question is does this noindex page can decrease my page bounce rate because users don't leave my site and first go to another page of my site. but I don't know does no-indexed page has an impact on bounce rate or my struggle is worthless

    Link Building | | mmohammadi125
    0

  • Hey gang, So this problem has been going on for months. None of our landing pages track, but all of our blog pages do. I've tried GA plugins, (we are on wordpress) and just now even put the code in the theme header script. Still to no avail. I just checked right now, and the blog pages have the global GA code, but now I noticed not even the home page has the code! Could it be something to do with my theme? I tried to pay a guy on upwork to fix but he couldn't fix it either. Thank you for you help!

    Reporting & Analytics | | Meier
    0

  • Hello to our wonderful community here! I'm updating an old list of free tools to use in a local search marketing campaign. The original list was created before there were quite so many paid tools in our industry, and it definitely needs an update! I'd like to ask, are there free tools you find yourself using these days in marketing local businesses? These could be related to any aspect of your campaigns. I'd love it if you'd share your favorites with me, especially if they are things you feel others might not be aware of but which are working really well for you! Thanks for any suggestions you can provide.

    Local SEO | | MiriamEllis
    1

  • Hi, We are wanting to implement Animate.css and Wowjs on our site and were concerned about the SEO impacts. Basically when the page is loaded, if the element is not within the viewport then the HTML tag (i.e. div tag) have a style="visibility: hidden" and once the element is within the viewport it will change to have style="visibility: visible". Would having the style="visibility: hidden" negatively impact SEO?

    Web Design | | KendallHershey
    0

  • I have one simple question about expired domain redirection strategy. I am 100% sure that one of my competitors are using this strategy to rank the website. Is there any tool or method to find out how many domains competitor has redirected to his/her website? Your answer is highly appreciated. Thanks

    Reporting & Analytics | | gfdd420
    0

  • I cannot figure out if this is an actual SEO issue or just a crawl reader error. I use Screaming Frog to crawl my site and use their SEO features. When I look at page titles and duplicates it shows all our pages twice... some with 1 letter capitalized and the other not. I don't REALLY have duplicate permalinks do I? I also noticed when I use some open site explorers and paste in both permalinks the specs will show for the permalink that's all lowercase but it won't find anything for the "duplicate" permalink that is capitalized. Below I included a few screenshots. Thank you Moz Fam! Q6866xZNUfpF cxXacVajCBGb

    Intermediate & Advanced SEO | | LindsayE
    0

  • We have 2 sites one with and one without www - http://forrestwilliamssolicitors.com/ The www site has no content and just re directs to the non www site. I have added some links to the site but stupidly have split them between the 2 sites so I am assuming that the links to the www site are a waste? There aren't many to be fair so I may be able to just simply go back to the link and change it but do I need to? Also could someone explain in simple terms what the difference between the 2 sites is and why we need both! Many thanks

    Link Building | | stevewilliams
    0

  • I did a quick check on https://validator.w3.org I got this error IO Error - java.security.cert.CertificateException: Certificates do not conform to algorithm constraints What does this mean?

    Intermediate & Advanced SEO | | BeckyKey
    0

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