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Looking at Page Authority of a link to our website... what Page Authority number should we use in deciding the link is junk?

Link Building

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RezStream8 last edited by

What are the Page Authority ranges?

1. Excellent link

2. Moderate

3. Total junk link

Of course you look at the anchor text you can use, how many links are on the site, how often it is cached.

Thoughts?
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Desiree-CP last edited by

Hi Bill,

I wouldn't set a hard and fast rule to look solely at PageAuthority because it doesn't provide the big picture. Instead, I would use it in conjunction with DomainAuthority so you can understand the authority/trust behind the referring domain and get some context for the link.

That way you aren't ruling out "good" links because they have a low PA. For example, I would rather have a PA=13,DA=100 link from Stanford.edu than a PA=56,DA=5 link from some random article directory.

Does that make sense?
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