Random Products on Homepage?
-
On our homepage, would having 8 randomly selected products from your catalogue (some of which contain keywords) be good, bad or have no effect on rankings?
The proucts change with every refresh. Some may remain the same, but just change position.
-
Random presentation of items is not what you want. You want to tightly control which items are displayed on your front page.
Reasons to display items:
Hot seller you want your customer (who might not have searched for it) to see.
New Item you customer may not know about you want them to see.
Items you want want a little extra juice to flow to so they rank higher in search results.
Items you want to get crawled faster (often new items)
-
I think that it will have very little effect.... and guarantee that it will have zero effect if the products do not appear in spiderable text.
... I'd rather just list my kickass products on the homepage.
-
Google indexing works like taking a snapshot ... thus it depends on which content it catches when the indexing occurs it would have nearly no effect you should aim for the pages where the products really reside to optimize well for them and go for the broad terms for the main page.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Change SEO focus from homepage to other page on the domain
Hi, we are (were) ranking top 5 with gietvloer-wand.nl by focussing the homepage for a certain keyword. We're trying to change to focus from the homepage to /gietvloeren with more content / information. How to go about this? how to tell Google that /gietvloeren is more relevant / important then than the homepage? Or any experiences how long it will take for Google to see that the page has more information than the homepage? It's a test and any experiences you can share would be great. Thanks!
On-Page Optimization | | Heers0 -
Homepage ranking above category page, but no keywords in there! Why?
So...we have a 5 year diary product page at TOAD diaries. It's had a lot of on page treatment: keyword in title, alt text, decent copy, pictures of the product etc. Find it here - http://www.toaddiaries.co.uk/shop/5-year-diary So we rank 22nd for 5 year diary, but google sends the customer to the home page! There no mention of 5 year diaries on there. Seems ridiculous! I can't help but think we should rank better for this as it's a low difficulty term (according to keyword difficulty tool on MOZ). Any thoughts on why this might be? Oh, Google HAS indexed the 5 year diary page. Used a search operator to check that first (thanks to you guys on here:) ) Thanks.
On-Page Optimization | | isaac6630 -
Which version of the homepage on the sitemap?
We have been wondering this for a while now. When we build our sitemaps, or when the yoast plugin does in WP we are often left with www.yourdomain.co.uk/ and www.yourdomain.co.uk/index.html in our sitemaps. Surely it isn't healthy to have both in the sitemap. Which one should we take out? Thanks
On-Page Optimization | | EveronSEO0 -
Product titles
Hi guys, I'm starting to sell sofas and furniture online in Australia. Many USA companies just use the key ranking words as the Product Title i.e. "Ultra -Modern black leather sectional sofa with bookcase". Even if they have 100s of products. But in Australia they just use the model name, such as "The York", "The Boston", etc. Cause it does create a nicer picture and a neater look on the main page. I was wondering how important this practice is in improving search ranking? is it spammy? Thanks
On-Page Optimization | | cowhidesdirect0 -
Different page for each product colour?
Hi Guys, I've just read an ecommerce article that suggests it's a good idea to have a different page for each colour that the product comes in. However surely this will mean duplicate content? What are your thoughts? Have you put this tactic into motion and how did it go? Thanks, Dan
On-Page Optimization | | Sparkstone0 -
ECommerce Product Meta Descriptions vs. Product Descriptions
Wondering if using on-page product descriptions as the individual product meta descriptions is a best practice for an eCommerce site? Instead of writing two product descriptions (one regular and one meta), I am thinking if the product copy is SEO rich, we'd be good to use just the one for both purposes. Thoughts? Ideas? Suggestions? Seems that many companies follow this practice. Thanks!
On-Page Optimization | | kennyrowe1 -
Homepage Keywords for a Client with Multiple Services
We have a local client who services are very broad and there is no one service, i.e. keyword or keyword phrase, that covers all that they do. This is making it very challenging to select keywords to optimize the homepage for. Basically they do everything from engineering, surveying, planning, environmental, etc. We were thinking we would focus mainly on their most important service which is engineering and then use the other services as supporting phrases. However, this feels very diluted and there will be pages on the site for each of these services where the keywords will be targeted. Any thoughts or recommendations for this type of situation?
On-Page Optimization | | DragonSearch0 -
How do websites display product attributes listed with their meta descriptions in Google SEPRs?
If you take a look at this SERP for "boys costumes" you can see that Amazon, HalloweenExpress and Target all have attributes listed such as "Products 1-25 of 500" or Kids Legolas _Costume. _ These are getting blended with their meta descriptions. How are they doing this? Anyone see any lifts in ranking or CTR by doing this? Thank you!
On-Page Optimization | | Troyville0