Link Volume - calculate what you need?

[pauledwards]

Hi everyone, an interesting question here. How do you determien what link volume you should try and get into your website?

What analysis do you do to determine the number of links you feel is right to go into a back-link profiel every month? obviously there is no magic number but its an interesting question to know what others do.

Obviously you don't want to build too many or too little.

If you have been penalised for bad links in the past and are now back on track - how do you calculate the volume?

Do you take links dropping out into consideration?

[Ben-HPB]

Links can be a tricky thing however SEOMOZ really has some cool tools to figure this out such as LinkScape and others to determine where your domain is currently compared to your competitors. However that being said, I would not just focus on the links.. There are so many other aspects to getting good traffic and rankings, such as good content and a good product or service. Without those it is hard to get good quality links that will mater. The number of links used to matter and still have their value however if you focus on your core business and develop a quality site that keeps visitors engaged you will succeed much more than just looking for links.

Watch your bounce rates and your content find out what is working and what is not. Finding that perfect number will make you pull your hair out and will waste time when you could be doing better things for your site and company..

Wil Reynolds offered up some really good ideas as well down at the Affiliate Summit and its work taking the time to watch his seminar on YouTube.

http://www.youtube.com/watch?feature=player_detailpage&v=hSQ0DZdSDMI#t=368s

I hope this helps.