What keywords are called conversion keywords? how do you track them ?
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I have tried more than 200 keywords to optimize Akshaya Patra website, but i am finding it difficult to analyzie the lead /convesrion keywords to rank our website at the top of search results.
How many keywords do you suggest for conversion , how do you utilize the keywords to ensure we are ahead of the competitors
We are a nonprofit organisation, HQ is in India, our main focus is to feed underprivieled children in India
website URL
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Conversion keywords are defined by me as terms that lead to a person to a desired action. Be it sending an email, completing a form or calling. Once you have that defined, then you can work on improving the rankings for those terms.
Tracking them is simple if you have any kind of reporting tool - even Google analytics allows you to set some goals to watch to see how those terms perform.
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