How to rank lower, fast....
-
Probably the complete opposite to all the questions asked on here before hehe
One of my online stores is ranking in Google at no2 for a service we used to offer but no longer do as we do not have the contract anymore.We need to derank the listing as fast as we can we do not offer this service now. Normally we could just get google to deindex the page but it's the homepage we are ranking. It is ranking due to a good collection of exact match backlinks on.
Have been trying to get our page off the first page for a couple of months but it appears that we did too good a job of getting it up there...it's not moving!
Anyone have a suggestion please on how we can get off page one asap for this keyword without deindexing the homepage for our store?
note: the keyword in question has not appeared on the site for a couple of months, removing that has had no impact on the ranking
Thanks
-
You're perfectly correct, but I thought I'd point it out. Sites can rank with no on-site SEO, but what I was trying to say is that it's much, much more difficult.
Thanks for correcting my mistake
-
Hi
All the keywords are removed from the page. I do take issue with the 'If there is nothing on the page about X, it won't rank for X, even if a lot of links are pointing at the page with anchor text X.'
I have many websites, both ones I own and client's sites, which are ranking for keywords not contained on the website at all. With enough links you can even rank a coming soon type page.
Thanks for the replies everyone. Have started a limited campaign of sending backlinks to the websites below me. If I can get down to position 11 that will do in the short term/
-
Remove all the on-site SEO attributions that are making the page rank. If there is nothing on the page about X, it won't rank for X, even if a lot of links are pointing at the page with anchor text X. For example, if the keyword is anywhere on the page, remove it.
Use this is combination with Casey's strategy (contacting webmasters to change the anchor text), and you should start to see good results.
-
You could build links and help the competitors on the page other than your store rank higher for the phrase.
-
I'm giving you a thumbs up for that question, It was funny. I don't thing there is anything you can do. Nothing comes to mind. Maybe you can get those back links pointed to your competitors.
-
I'm having a little bit of trouble understanding the question completely, but is it possible you could use a canonical tag on the page and essentially redirect it to your desired homepage?
-
You mentioned you have a number of exact match links coming in for that keyword. You could spend some time trying to contact the linking sites in changing out your anchor text.
Do you offer any similar service or product? You could maybe try and just sell the existing users on a different, similar product.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why is my inner pages ranking higher than main page?
Hi everyone, for some reason lately i have discovered that Google is ranking my inner pages higher than the main subfolder page. www.domain.com/subfolder --> Target page to be ranked
Technical SEO | | davidboh
www.domain.com/subfolder/aboutus ---> page that is currently ranking Also in the SERP most of the time, it is showing both links in this manner. www.domain.com/subfolder/aboutus
-----------www.domain.com/subfolder Thanks in advance.1 -
Knowledge Graph product carousel: The mystery of ranking
When you search for software-related terms, Google serves a carousel-style item above the organic listings. I've been assuming this is part of the Google Knowledge Graph. See http://imgur.com/a/TQpM5 The mystery lies in the selection of companies that are included in this carousel: the brands included are completely unrelated to the brands that rank well in the "normal" organic search listings. Giving that more color, here are the top 5 brands in "normal" organic search listings, for the query "invoice software," noting where they appear in the carousel: BRAND // normal organic search position // carousel position Wave // 1st // not present in carousel Quickbooks // 2nd // 1 NCHSoftware // 3rd // not present in carousel Invoicely // 4th // not present in carousel Freshbooks // 5th // not present in carousel Inversely, here are the top 5 in the carousel, noting where they appear in the "normal" organic search listings, again for the query "invoice software": BRAND // carousel position // normal organic search position Quickbooks // 1st // 2nd Zoho Office // 2nd // 9th Invoicera // 3rd // 15th Hiveage // 4th // 30th Apptivo // 5th // not present in first 10 pages of search results Here's an annotated image of the same thing: http://imgur.com/a/0Pa6j
Technical SEO | | RobM416
--I represent a brand (I'd rather not mention which) that ranks super well in the normal organic search listings, but doesn't rank accordingly in the knowledge graph carousel. WHAT WE'VE TRIED implemented Schema markup updated Wikidata information updated Wikipedia information We've reviewed the code on the pages that DO appear in the carousel, and haven't found any common threads. Several weeks have passed since those initiatives. We've been re-indexed in that time, but are still not included in the search carousel. I've seen people suggest resources like this
https://searchenginewatch.com/sew/how-to/2299454/4-google-carousel-optimization-tips
but those tips aren't addressing this problem. Also, things like claiming your business or other local business validation (which we've done) don't seem material to a non-local product search (but stranger things have happened, I know...). A couple of SEOs have suggested AMP, but I've yet to see any authoritative info suggesting a link between AMP and desktop results. Any help appreciated! I will report back on my findings. This is a follow-up to a question I previously posted here: https://moz.com/community/q/kinds-of-organic-search-results-google TQpM5 0Pa6j0 -
How do we maintain keyword rankings when creating a domain?
We are creating a new corporate "marketing site" on Hubspot and connecting our existing product site to that as a sub-domain. Our existing site ranks very well for all of our targeted keywords. The existing product site will now be behind a login, so how do we transfer juice to the new site in Hubspot? Or can we?
Technical SEO | | Reis_Inc.0 -
Website not ranking but the blog is!
I am hoping someone might be able to help me, I am doing some work on a website. A new version of the site was recently launched and since then rankings have plummeted and the new blog pages are ranking better! When the new version of the site went live, the domain changed to the non-www version, plus an incorrect robots.txt file and we have never really been able to fully recover (both of these things were beyond my control!). The robots.txt file was corrected and some of the external links links changed to the non-www but there is a 301 redirect in place so changing to the non-www shouldn't have been the reason to drop the site out completely. Before the launch of the new website, the site was ranking on the front page of Google for a lot of relevant keywords such as outdoor blinds, outdoor blinds Perth, cafe blinds, patio blinds, etc. The quality of the links is pretty bad and I am attempting to remove them before doing a disavow of all the really bad quality links but unless we were really unlucky I don't think it's the links right now that are causing the problem. I have ran the site through numerous crawl tests, checked the robots.txt, there are no messages in GWMT, the pages are indexed but I have a feeling there is something wrong with the site that is stopping this site from ranking well. If anyone could give me any insights I would be really grateful. I know the site could be better structured from a keyword/ structure perspective but the site was ranking fine!
Technical SEO | | Karen_Dauncey0 -
IP address changed and some rankings drop
I changed my hosting company coz better server hardware and results (google). My website was perfectly for every queries on google but after changing company and ip address some results dropped to second page. What can i do now? These drops caused by changing ip address?
Technical SEO | | umutege0 -
Database Crash affecting our rankings
Here is one for you. We had a database crash, and was down for an hour and 15 minutes, on Dec 18th. During this time our system automatically sent out a 301 redirect to our product home page. (iboats.com/boat-parts-accessories/dm/) On Dec 24th I noticed a huge ranking drop on a lot of our keywords, and some keywords that were serving up the redirect page from our database crash, in place of its normally ranked page. So my assumption is that Google was crawling our site during the database crash and caching the redirect pages in place of our regularly ranked pages. So when a search query is made that would normally display our ranked page, it is now displaying the redirect page from the crawled cache. And on other keywords where we normally would rank for, Google no longer has that page cached, so it drops it from ranking. My question: Does this assumption sound accurate? If so, I'm assuming over time that our past ranked pages will show up once again after Google recrawls those pages and saves them in their cache. I have several sites that were affected with this: boatcovers.iboats.com boatpropellers.iboats.com iboats.com Thanks in advance for your input
Technical SEO | | tdawson090 -
Descriptions missing from rankings associated with Google Place pages.
Can anyone help me figure out why my rankings that are associated with Google Place pages are missing descriptions? I have a number one result for the top searched keyword in my category but it just doesn't look the same without a description and I'm sure it's affecting CTR too.
Technical SEO | | glideagency0 -
Will rankings for my micro site rank better if I 301 redirect it to my main site?
This is my first time asking so I will try to be as clear as possible. Ok, I have a micro site that is an (exact match domain) and the domain is a couple 3-4 years old and ranks very well for several search terms. The main two terms it ranks for are like this. houses for rent in XXXXX XXXXX homes for rent (XXXXX equals a city name) The issue is this site has no backlinks, zero advanced SEO, I only did basic optimization to it when i set the site up. Even site structure, url structure all are not good.
Technical SEO | | Robbie8299
The only page I have ever even seen rank is the main root url. But with all that the site does really good in the top 1-2 results for key search terms. Now, I have a main site that is a very big site that has steadily been climbing in search terms every month with great backlinks, optimized for the city and all.
It currently ranks on second page for the listed search terms listed above. What I want to do is 301 redirect this microsite to my city page on my main site that is much better optimized for the key city terms.
The 301 redirect would point this "root domain" (mymicrosite.com) to my city page that looks like this. www.mymaindomain.com/city/XXXXXXX If I do this will Google rank my main URL city page as well as it ranks this microsite with zero links, seo, etc, etc. What happens if it does not? Will I be able to turn off the 301 redirect and keep the microsite rankings? My main reason for wanting this is I want this city page to rank well and I only want to optimize one site instead of both. Any help would be great!0