Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Checkout on different domain
-
Is it a bad SEO move to have a your checkout process on a separate domain instead of the main domain for a ecommerce site. There is no real content on the checkout pages and they are completely new pages that are not indexed in the search engines. Do to the backend architecture it is impossibe for us to have them on the same domain.
An example is this page: http://www.printingforless.com/2/Brochure-Printing.html
One option we've discussed to not pass page rank on to the checkout domain by iFraming all of the links to the checkout domain.
We could also move the checkout process to a subdomain instead of a new domain.
Please ignore the concerns with visitors security and conversion rate. Thanks!
-
In my opinion there isn't really any downside to this from a Google perspective; as you said, they shouldn't even be indexed anyway. Many many vendors out there have their charge/fulfillment go straight to PayPal for example, and don't even host any checkout specific code (other than cart-building, account creation, etc.) on their site at all.
There's also the case where multiple microsites will all use the same checkout on another domain, used to centralize checkouts. As far as I know these sites aren't punished either, and it definitely saves money on the secure certificates.
There is however, another angle to consider, and that is the human angle. Some people (who aren't savvy about ecommerce) might be alarmed that their secure checkout is occurring on a different domain than the one they've been browsing on. This is a 'security/conversaion' rate issue though, so you may already know of it.
In my opinion I would leave it alone and not bother with the iframe tricks and so on. A subdomain might be more reassuring to the user (e.g. secure.printingofrless.com instead printingforless1.com) but I honestly can't see why the current setup would have Google implications, as long as your SSL/non-SSL pages are separate and canonicalized properly.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What is the difference between 301 redirects and backlinks?
i have seen some 301 redirects on my site billsonline, can anyone please explain the difference between backlinks and 301 redirects, i have read some articles where the writer was stating that 301 are not good for website.
Technical SEO | | aliho0 -
Redirect typo domains
Hi, What's the "correct" way of redirecting typo domains? DNS A record goes to the same ip address as the correct domain name Then 301 redirects for each typo domain in the .htaccess Subdomains on typo urls still redirect to www or should they redirect to the subdomain on the correct url in case the subdomain exists?
Technical SEO | | kuchenchef0 -
Rel canonical between mirrored domains
Hi all & happy new near! I'm new to SEO and could do with a spot of advice: I have a site that has several domains that mirror it (not good, I know...) So www.site.com, www.site.edu.sg, www.othersite.com all serve up the same content. I was planning to use rel="canonical" to avoid the duplication but I have a concern: Currently several of these mirrors rank - one, the .com ranks #1 on local google search for some useful keywords. the .edu.sg also shows up as #9 for a dirrerent page. In some cases I have multiple mirrors showing up on a specific serp. I would LIKE to rel canonical everything to the local edu.sg domain since this is most representative of the fact that the site is for a school in Singapore but...
Technical SEO | | AlexSG
-The .com is listed in DMOZ (this used to be important) and none of the volunteers there ever respoded to requests to update it to the .edu.sg
-The .com ranks higher than the com.sg page for non-local search so I am guessing google has some kind of algorithm to mark down obviosly local domains in other geographic locations Any opinions on this? Should I rel canonical the .com to the .edu.sg or vice versa? I appreciate any advice or opinion before I pull the trigger and end up shooting myself in the foot! Best regards from Singapore!0 -
Redirect root domain to www
I've been having issues with my keyword rankings with MOZ and this is what David at M0Z asked me to do below. Does anyone have a solution to this? I'm not 100% sure what to do. Does it hurt ranking to have a domain at the root or not? Can I 301 redirect a whole site or do I have to do individual pages. "Your campaign is looking for rankings for the www version of the campaign but the URL resolves as a root domain. This would explain the discrepancy. Since there is no re-direct between the two, you can have brickmarkers.com 301 re-direct to www.site.com which will prevent you from re-creating your campaign to track the root domain. Once the re-direct is in place it will take a while for Google to show the www version in the results in which your campaign rankings will be accurate." Thanks
Technical SEO | | SeaDrive0 -
Block Domain in robots.txt
Hi. We had some URLs that were indexed in Google from a www1-subdomain. We have now disabled the URLs (returning a 404 - for other reasons we cannot do a redirect from www1 to www) and blocked via robots.txt. But the amount of indexed pages keeps increasing (for 2 weeks now). Unfortunately, I cannot install Webmaster Tools for this subdomain to tell Google to back off... Any ideas why this could be and whether it's normal? I can send you more domain infos by personal message if you want to have a look at it.
Technical SEO | | zeepartner0 -
Umlaut in domain
Hi, My client wants to expand it's business to Germany and logically we need a domain name to match. We've found a great one and regsiterd several variants to it. However I just found out that in Germany it is possible (while here it's not) to register a domain with an umlaut. My question is: will google assign more value to: schädlinge.de than schadlinge.de when users search for schädlinge? If yes, how large will the difference be? (I will use an umlaut in the title etc) Kind regards,
Technical SEO | | media-surfer
Jason.0 -
Mobile Domain Setup
Hi, If I want to serve a subset of pages on my mobile set from my desktop site or the content is significantly different, i.e. it is not one to one or pages are a summarised version of the desktop, should I use m.site.com or is it still better to use site.com? Many thanks any help appreciated.
Technical SEO | | MarkChambers0 -
How to remove a sub domain from Google Index!
Hello, I have a website having many subdomains having same copy of content i think its harming my SEO for that site since abc and xyz sub domains do have same contents. Thus i require to know i have already deleted required subdomain DNS RECORDS now how to have those pages removed from Google index as well ? The DNS Records no more exists for those subdomains already.
Technical SEO | | anand20100