Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Do or don't —forward a parked domain to a live website?
-
Hi all, I'm new to SEO and excited to see the launch of this forum. I've searched for an answer to this question but haven't been able to find out.
I "attended" two webinars recently regarding SEO. The above subject was raised in each one and the speakers gave a polar opposite recommendations. So I'm completely at a loss as to what to do with some domains that are related to a domain used on a live website that I'm working to improve the SEO on.
The scenario:
Live website at (fictitious) www.digital-slr-camera-company.com. I also have 2 related domain names which are parked with the registrar: www.dslr.com, www.digitalslr.com.
The question:
Is there any SEO benefit to be gained by pointing the two parked domains to the website at www.digitalcamercompany.com? If so, what method of "pointing" should be used?
Thanks to any and all input.
-
Thanks for the reply. It confirms what I thought. I just wanted to get input from more experienced colleagues so I could make an informed decision.
-
Thanks for the info. I didn't think there was any real benefit, but I wanted to make sure it wouldn't penalize the website.
-
There is SEO benefit to forwarding these domains if they have any incoming links. If so, a 301 redirect to your main domain could send some link juice and help rankings.
If these parked domains aren't even indexed by Google and have no links, then there is no SEO value in a 301 redirect because Google won't even know about it anyway. I would still do it as there is no harm that could be done, that's for sure.
I would recommend against doing any kind of meta refresh, as Google frowns upon those. Just 301 redirect the parked domains to your live website and it will either do nothing or help a little, but it can't hurt.
-
Hmm, I'll probably say one thing and someone will come along with the opposite again, lol.
Well, the only real advantage of forwarding the domain is for type in traffic. If it's a site that people would expect to be live they may just put it straight into the address bar and end up at your site. 301 redirecting that domain means that it won't appear in the search engines. Your new site won't really rank for the exact match domain you're forwarding.
You could also make an index.html/php page and meta refresh them to your main domain and that would allow the site to rank for exact match but still not really going to give you much benefit.
If the URL is awesome, consider putting some content up and sending it to your site via links, but otherwise I'd just forward them at the registrar.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
If I'm using a compressed sitemap (sitemap.xml.gz) that's the URL that gets submitted to webmaster tools, correct?
I just want to verify that if a compressed sitemap file is being used, then the URL that gets submitted to Google, Bing, etc and the URL that's used in the robots.txt indicates that it's a compressed file. For example, "sitemap.xml.gz" -- thanks!
Technical SEO | | jgresalfi0 -
My Homepage Won't Load if Javascript is Disabled. Is this an SEO/Indexation issue?
Hi everyone, I'm working with a client who recently had their site redesigned. I'm just going through to do an initial audit to make sure everything looks good. Part of my initial indexation audit goes through questions about how the site functions when you disable, javascript, cookies, and/or css. I use the Web Developer extension for Chrome to do this. I know, more recently, people have said that content loaded by Javascript will be indexed. I just want to make sure it's not hurting my clients SEO. http://americasinstantsigns.com/ Is it as simple as looking at Google's Cached URL? The URL is definitely being indexed and when looking at the text-only version everything appears to be in order. This may be an outdated question, but I just want to be sure! Thank you so much!
Technical SEO | | ccox10 -
URL Structure On Site - Currently it's domain/product-name NOT domain/category/product name is this bad?
I have a eCommerce site and the site structure is domain/product-name rather than domain/product-category/product-name Do you think this will have a negative impact SEO Wise? I have seen that some of my individual product pages do get better rankings than my categories.
Technical SEO | | the-gate-films0 -
Google will index us, but Bing won't. Why?
Bing is crawling our site, but not indexing it, and we cannot figure out why -- plus it's being indexed fine in Google. Any ideas on what the issue with Bing might be? Here's are some details to let you know what we've already checked/established: We have 4 301’s and the rest of our site checks out We’ve already established our Robots is ok, and that we are fixing our site map/it's in fine shape We do not see anything blocking bingbot access to the site There is no varnish or any load balancers, so nothing on that end that would be blocking the access We also don't see any rules in the apache or the .htaccess config that would be blocking the access
Technical SEO | | Alex_RevelInteractive1 -
Parked domain is first in search results
We have several brand related domains which are parked and pointing to our main website. Some of these websites are redirecting using a 302 (don't ask, that's a whole other story), but these are being changed. But it shouldn't matter what type of redirect they are no? Since there has never been any traffic and they are not indexed? But it seems that one of them was indexed: exotravel.vn. A search for our brand name or the previous brand name (exotravel and exotissimo) brings up this parked domain first! How can that be? The domain has never been used and has no backlinks. exotravel.vn is redirecting and I submitted a change of address weeks ago to Google, but its still coming up first in all brand name searches for exotissimo or exotravel.
Technical SEO | | Exotissimo0 -
Multilingual Website - Sub-domain VS Sub-directory
Hi Folks - Need your advice on the pros and cons of going with a sub-domain vs a sub-directory approach for a multi lingual website. The best would be a ccTLD but that is not possible now, so I would be more interested in knowing your take on these 2 options. Though, I have gone through http://www.stateofsearch.com/international-multilingual-sites-criteria-to-establish-seo-friendly-structure/ and this somewhat vouches for a sub-directory, but what would you say'?
Technical SEO | | RanjeetP0 -
Domains
My questions is what to do with old domains we own from a past business. Is it advantages to direct them to the new domain/company or is that going to cause a problem for the new company. They are not in the same industry.
Technical SEO | | KeylimeSocial0 -
Adding 'NoIndex Meta' to Prestashop Module & Search pages.
Hi Looking for a fix for the PrestaShop platform Look for the definitive answer on how to best stop the indexing of PrestaShop modules such as "send to a friend", "Best Sellers" and site search pages. We want to be able to add a meta noindex ()to pages ending in: /search?tag=ball&p=15 or /modules/sendtoafriend/sendtoafriend-form.php We already have in the robot text: Disallow: /search.php
Technical SEO | | reallyitsme
Disallow: /modules/ (Google seems to ignore these) But as a further tool we would like to incude the noindex to all these pages too to stop duplicated pages. I assume this needs to be in either the head.tpl or the .php file of each PrestaShop module.? Or is there a general site wide code fix to put in the metadata to apply' Noindex Meta' to certain files. Current meta code here: Please reply with where to add code and what the code should be. Thanks in advance.0