Multiple city network
-
Im currently setting up a large network and my original thought was to target keywords via the city and then setting up a website with the domain name being that keyword. Now im thinking that in the long run thats going to be a massive pain in my ass. Im thinking what i should do is something along these lines...
"www.companyname.com/cityorkeywordhere"
any thoughts? Thanks for the help
-
Well, as with many things, there is a time and a place.
Buddypress has very, very good uses.
As far as mini sites the time was long ago!
KW rich urls can be great but, internet users are getting savvy and they don't do as well as they used to for search or click through rates.
Wish you the best!
-
Thanks for the point in the right direction..
Me and my business partner originally hired a company to take care of our technical aspects...and they wanted us to buy all these keyword rich domains and put a site on each...Luckily we have gotten rid of them but there ignorance still lives on and still costing me time and money...the problem is now I have a buddypress site a keyword targeted domain. I guess ill have to get it moved over and do it the right way, since we are just starting its better now then later!
Thanks again for the information, I appreciate it.
-
Hey Daniel,
There's absolutely no doubt that you will benefit immensely from having more content on one URL as opposed to having a network of lesser URLs.
Any incoming links will distribute juice among the entire site as opposed to just one site.
The structure you mentioned is very standard and very effective.
Further, the keyword rich url is not what it used to be particularly for Google, it is still a major factor for Yahoo but, this will most likely subside as well.
The benefit of concentrating efforts in one domain has been discussed at length here and top to bottom, the single URL is the choice.
Start with a very tight niche and begin building outward from that niche.
Not sure what your focus is but careful Categorization will satisfy your needs as well. (I assume you're using a blogging platform)
www.companyname.com/denver/things to do
as opposed to
www.companyname.com/things-to-do-in-denver
Both will work very well but, a category page can rank incredibly well if your seo settings are inline, which is the key.
Using a category page will make user navigation much easier as well.
Good luck!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does having multiple Domain aliases hurt SEO rank ?
Our company having multiple domain aliases (DIfferent TLD) like example.com, .net, .org, .club, .win to one site (Same Content). We do this because our country ISP is blocking a few of the domain aliases. Question: Does this hurt the SEO rank? What approach is the best for us to gain SEO Rank?
Intermediate & Advanced SEO | | missionunpossible0 -
Can you use multiple rel alternate tags for different device subdomains?
When redirecting from desktop to mobile with a separate URL structure, you need to have a rel alternate - rel canonical handshake to define the relationship between the pages. But if you have a different subdomain for different mobile devices, can you add more than one rel alternate tag on the desktop page? EG if site.com is redirecting to iphone.site.com, m.site.com, android.site.com
Intermediate & Advanced SEO | | AdiRste0 -
Multiple 301 redirects and old site content appearing in Google results
I have found that for some Google searches the old version of the site on a completely different domain is appearing on page one of the results, while the newer site is only on page 3. The old site is redirecting to the new site with a 301 redirect, however there is also an additional redirect on the new site to force SSL. Despite this when you view the Google cache of the result that appears in Google the content of the page is still the old site. Is this normal or is Google not following the chain of 301 redirects? Edit: I just found out that downloading the page by right clicking a link and clicking download rather than viewing it in a browser leads to the old site appearing and the 301 redirect not being followed.
Intermediate & Advanced SEO | | freshleafmedia0 -
E-commerce site, one product multiple categories best practice
Hi there, We have an e-commerce shopping site with over 8000 products and over 100 categories. Some sub categories belong to multiple categories - for example, A Christmas trees can be under "Gardening > Plants > Trees" and under "Gifts > Holidays > Christmas > Trees" The product itself (example: Scandinavian Xmas Tree) can naturally belong to both these categories as well. Naturally these two (or more) categories have different breadcrumbs, different navigation bars, etc. From an SEO point of view, to avoid duplicate content issues, I see the following options: Use the same URL and change the content of the page (breadcrumbs and menus) based on the referral path. Kind of cloaking. Use the same URL and display only one "main" version of breadcrumbs and menus. Possibly add the other "not main" categories as links to the category / product page. Use a different URL based on where we came from and do nothing (will create essentially the same content on different urls except breadcrumbs and menus - there's a possibiliy to change the category text and page title as well) Use a different URL based on where we came from with different menus and breadcrumbs and use rel=canonical that points to the "main" category / product pages This is a very interesting issue and I would love to hear what you guys think as we are finalizing plans for a new website and would like to get the most out of it. Thank you all!
Intermediate & Advanced SEO | | arikbar0 -
The same "About" page on multiple WordPress microsites
Hello there, I have over 10 WordPress websites that all have the same "About" page because the same company. I have concerns that this will adversely affect my sites and i'm looking for the best way to deal with this. I was either going to remove the "About" page with Google Webmaster Tools and robots.txt or use the canonical meta tag on that page. Any thoughts?
Intermediate & Advanced SEO | | SpaMedica0 -
What is the best strategy to get a company located in one city, but does business in other cities, ranked locally in the other cities as well?
For example: this client is a custom clothier located in Phoenix, but would like to come up in the search engines for Scottsdale, Tucson, Prescott, Chicago, etc., because he travels to those cities and does business there with his custom clothing business. His website is www.artfultailoring.com Right now, he'll come up for custom suits phoenix, custom shirts phoenix az, etc. So how would I get him to come up in the search engines in more locations than just Phoenix?
Intermediate & Advanced SEO | | cgray010 -
One site for multiple regions with a twist?
Hi there. I'm hoping to tap into the collective wisdom of this great community. I've just become involved in a business that spans two countries Australia and New Zealand. Currently we have one site in Australia "AAAA.com.au" and a similar site in New Zealand which is a joint venture with another company so for some reason they chose to merge the names to get "BBAAAA.co.nz". The Australian site is hosted in Australia and ranks #1 for targeted keywords in a competitive industry. The New Zealand site is hosted in NZ and has been live for nearly 2 years but ranks very poorly with targeted keywords i.e. not in the top 50! The content on sites is similar but not the same and phone numbers and location details are different etc. The NZ site has not been link building which is likely the main issue. What I want to do is now change the BBAAAA.co.nz site to AAAA.co.nz (the other company has agreed the name change is warranted) and service New Zealand from Australia using our well performing site. Any thoughts on the best way to achieve this to maximise the good ranking of the Australian site? The Australian site has a lot of back links from a range of sites. I've taken into account the following info at Google but I'm still stuck for the best answer given our tricky situation. http://www.google.com/support/webmasters/bin/answer.py?answer=182192#2 Would love to hear your thoughts on how to approach this one. Cheers in advance.
Intermediate & Advanced SEO | | ICMI0 -
Multiple Google Places Listings?
Hi everyone. While I have read answers regarding this on Mike Blumenthal's blog, I have not been able to get an exact clarification on having multiple Google Places listings. According to Mike Blumethal, Google accepts multiple listings in the Places area for specific industries. e.g. One listing for a Dental office, one listing for EACH dentist. This could include a separate website for each. If this is the case, how far away are we from having one maxed out business owning muiiple positions in the local listing space in the search engines. specifically Google? I would love a good explanation of what is and isn't allowed to have multiple listings.
Intermediate & Advanced SEO | | dignan991