Home Page Optimization For Wordpress Blog
-
Hi,
I'm developing a wordpress site and currently confused over home page optimization. I'm planning to use excerpts of posts on home page so that users can glance over all recent posts and at same time avoid content duplication. But I'm not sure how to optimize the home page for couple of targeted keywords .
How can i make sure that there is enough content, proper H1, title tag etc on home page for target keywords even by using excerpts of different posts on home page with Read more links to complete posts? Should i use some sticky post on home page to take care of all onpage requirements for required keywords or there are some other better ways to do it?
Regards,
shaz
-
You can edit the index template inside of wordpress to ensure you have the right H1 and add in some static features. There are not any complete posts that I can find outlining this, but if you know some html and know how to search, I am sure you can make the necessary changes.
I'd change:
H1 (find feature to identify any current ones and change them, the add your own to the top of the page)
Static text (use a plugin for the side bar or just add a blurb above the excerpts that describes what the site is about)
That should be all you need.
-
From my experience, if you're trying to optimize a WordPress homepage for certain keywords, having static text content would be a good option (I'm assuming that's what you mean with a "sticky post") You might need to get a bit creative for how to incorporate that, but it's certainly possible.
Optimizing the title tag is probably the easiest - just make sure your keywords are included in a non-spammy way.
Obviously, you're limited in your URL optimization options since you just have to work with the URL you have. This is one aspect that makes it easier to target keywords in blog posts, where you can have different keywords in the URL, rather than trying to target them on a page with dynamic content like you're describing.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Multiple H1 tags on Squarespace blog page?
Hi All, I use Squarespace and while running my site (https://www.growmassagebusiness.com) through programs am seeing that my blog posts are being seen as one page with multiple H1 tags. I read through the SS help desk and found back in 2015 someone wrote that it's not a bit deal b/c of HTML5 and that the search engines will read each blog post as a sub-page. I'm not so sure about that and wondering what the experts think? If that is screwy then I'm considering possibly making each blog post it's own page rather than using their blog posting format.
On-Page Optimization | | rajam0 -
On-Page Optimization Question
My company sells Blue widgets and we are located in Denver, CO. Keyword research indicates that the the highest volume phrase is "blue widgets for sale in denver co". Should my meta title tag be: Blue Widgets for sale in Denver CO , and my h1 tag be the same? or should they be semantic phrases? Thanks in advance!
On-Page Optimization | | FicklingCompany0 -
Home Page Keywords not Ranking and Assigned to Inside Pages
Hi, thank you for taking the time to read this. We have a few websites with the same problem. I will use http://www.prepared-meals.com as an example: The home page was ranking on page one for keyword "Prepared Meals". The site is about 6 months old. We use the Moz page optimizer on all pages of our websites to score an A rating. Recently we found the home page is no longer showing up in search results and the keyword "prepared meals" now points to an inside page that is not relevant: http://www.prepared-meals.com/Senior-Meals/Moms-Meals-Reviews.html this page shows up for Prepared Meals around page 15 in Google results. We have read keywords in the URL might be the issue, even though the page optimizer in MOZ says to do that. We are wondering if this is the issue or there is some other problem we are not aware of. Again, thank you for you for your time. -Craig
On-Page Optimization | | CraigSWD0 -
Pages indexed but not seen in wordpress
Hi there, the crawler of SEOMOZ has detected that some pages have no title or a short metadescription. The problem is that I can't see these pages in wordpress (in the backend). These pages are irrelevant and must be deleted but I can't find them. How could they be indexed by the Googlebot? Where can I find them? Any hint? Thanks all.
On-Page Optimization | | juanmiguelcr0 -
On-page keyword usage
SEOMOZ gave me all zeros for keyword usage. Why? The site is www.grass2greens.com and the keywords are "Asheville Landscaping Edible." The site includes these words in the title page and throughout the body text. I am not really sure, but maybe one cause for these low keyword usage ratings might be redirects or some meta tag issues, but I am really not sure. Any ideas?
On-Page Optimization | | dcaudio0 -
Why a page with an On Page A grade has a less good rank than a page with a F grade?
Why a page with an On Page A grade is ranked 17 in Google when the home page with a F grade is ranked 9 ? Thanks
On-Page Optimization | | Amadeus_eBC0 -
How long would it take for On-Page Optimization to have an effect on Google Rankings?
Hi there, I have a page on our website with an Interview with the author Tess Gerritsen. There has been a reasonable amount of Social Media buzz related to the page and lots of links. According to SEOMoz we are an A grade for the keyword Tess Gerritsen, we currently rank 29th on Google.co.uk for a 'tess gerritsen' search. My question is - how long would it take for any new changes to have an effect? I presume the answer would be whenever the page is crawled again. But is it wise to change one thing, then get crawled and see what the effect is, then the next day change something else and see what the effect is. Or is it wise to change one thing and then leave it a week or so to see the full effect of the change? Apologies for the vague question, if you need any more clarification just let me know. Thanks. Benj
On-Page Optimization | | Benj250 -
SEO Value of Within-Page Links vs. Separate Pages
Title says it all. Assuming that you're talking about similar content (let's say, widgets), which is better: using within-page links for variations or using separate pages? I.e., do we have a widget page and then do in-page links to describe green, blue, and red widgets, or separate pages for each type of widget? In-page pro: more content on a single page, thus more keywords, key phrases, and general appearance of real content. In-page con: Jakob Neilsen says they're confusing. Also, for SEO, you only get one page title, rather than a separate page title for each. My personal bias is for in-page, since I hate creating dozens of short pages for what could be on one page, but my suspicion is that separate pages are better for SEO.
On-Page Optimization | | maxkennerly0