Question about Keywords & Ranking
-
I hope this isn't too basic of a question, but I am confused about something.
If you use the Keyword Research tool and type in "Stained Concrete Flooring", the 3rd result (stainedconcrete.org) has the lowest numbers of any of the sites in the top 8-10...
Is it because they have a large amount of traffic? or is there some other factor that I am missing?
-
Tim the keyword tool, while helpful, doesn't give you every metric that makes or breaks SERP performance. One BIG metric it doesn't give you is the number of links with anchor text for your keyword. It may be that stainedconcrete.org has a considerable number of incoming links with the anchor text "Stained Concrete Flooring."
Also, the site may have other trust factors that rate high with Google that don't show up in link authority metrics.
-
having stained concrete in the domainname si a good start. he may also have links that you dont know about as no list shows them all. The other sites may have things that are holding them back, the list of reasons is endless, as well as the algorithm ranking factors we donrt know about.
It can be frustrating, but keep doing all the right things and things start going your way, eventualy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is my client's site penalized and if not, why are other lesser quality sites ranking with lower metrics than my client's?
Hello, I'm trying to explain to a client, as to why certain websites that appear in the top 50 listings for a keyword are there when they don't have very good backlink profiles, and for this keyword, seems you need a high PA above 20 or DA above 25, just to page for page 2 - 3. Running a full SERPs report, I have seen that backlinks to the page that's ranking seems to be as high of a factor as PA, followed by DA and overall backlink profile. Having a high score in one of these 4 areas seems to increase your ranking. However, going into page 3 and beyond, seems that things kinda take a weird turn. After comparing the client's site to those ranking on page 2 I could see that all of them had better PA and more links to the page ranking for that keyword, so page 2 I understand why we don't rank on yet. However, looking at page 3, I see that the client's site in question has better PA, DA, links to page and overall links to domain. Which leaves me to think we have a penalty that's keeping us ranking 50 or beyond. Since our metrics across the boards for what MOZ is showing as ranking factors. The more odd issue is that looking at the line graph, shows right at the time we implemented sitewide https our ranking for this one keyword dropped, while rankings for our other keywords increased. Am I to assume it's a keyword density penalty? What penalties are there with a outcome of ranking limits?
Competitive Research | | Deacyde0 -
Google Keyword Tool Alternatives
Hey All, So ever since Google shut down the Keyword Tool we have used the keyword planner and a few other tools only to find they aren't quite the same, I was wondering what everyone is using now to get there keyword research and average traffic estimates ? We previous used keyword tool for phrase match and now not much offers phrase match or provides us with what seems as accurate results. We have tried Word Tracker after a numerous amount of research to find a alternative to the keyword tool, and found that the results are very different from the Google Keyword Planner, 1 noticeable result would be of "Web Design Melbourne", in Word Tracker it showed the average search of 9,900 (per month or year I'm not sure) and we compared that to the Google Keyword Planner and it showed 3,000. I have looked over a number of tools and found they weren't quite what we are looking for (Word Tracker, SEMRush, Google Keyword Planner) so I have turned to the MOZ Community. So my first question for everyone would be: A) what do you use for Keyword research and average search estimates now (any good tools with phrase match)? B) If you have used Word Tracker have you found accurate results in your keyword research? If you have found any tools that have proved beneficial and useful please let me know 🙂 (paid or free) Thank you
Competitive Research | | KBB_Digital
Jake Crone0 -
Continuous drop in Rankings on Google.uk
I have a Website who was ranked top 6 for most competitive keywords on Google.co.uk but suddenly dropped to page 2 after 21st January 2013 and later back to top 10 position and now dropped to pages 2 to 5, for most terms. I initially thought it was the transition rank causing this fluctuations. The strange thing is, i haven't done anything wrong in terms of back linking efforts. My site is content rich and offers real value to users also, the website PR increased from 3 to 4 recently, my site seomoz rank, PA, DA and Moz trust is higher than top ranked websites above mine. Please any suggestions?? Kindly help.....
Competitive Research | | ayo10 -
Why is this site ranking higher?!
I'm trying to figure out why www.lvimmigrationattorney.com would be ranking higher on several keywords than www.immigrationlawnv.com. It doesn't make sense to me because the latter site has a higher page authority and mozrank, as well as more followed links. The domain authority from the linking sites to each site are pretty close. I'm sure I'm missing something, but I can't put my finger on it. Any idea?
Competitive Research | | atstickel120 -
Google serps for split keyword searches
A client has come to me with an issue with the marketing of their website. it is mainly focused around the search of their name. the site is an Magento GO hosted e-commerce based site through Magento. it requires a good amount of optimisation and its in a very competitive market - which has high volume of searches. When entering the name of the business it doesn't show on the first page of Google but it does on Bing or Yahoo. The site name is lovehugz and is UK based The issue is when searched for by name lovehugz it appears on the second page, however if the search term is separated love hugz it appears first on the first page. The site is poorly optmised at present with the page title limited to the name lovehugz. Does anybody know of reasons why Google might be behaving in this manner and what steps should be taken to overcome. Optimising for the name is not the only aim here, however it something that should be in place for people searching by name, There is a lot of work to be done to optimise the site for its essential relevant keywords to stand a chance in its market. Any ideas of help would be greatly appreciated thanks
Competitive Research | | Bristolweb0 -
How do i improve my site's google ranking against my competitors?
the searches that i would like to improve my ranking on are
Competitive Research | | oswaldjr
st kitts real estate
nevis real estate
st kitts and nevis real estate. my website is www.sknlistings.com0 -
What is the best way to know your accurate ranking on google? what analytics are most trustworthy?
with seomoz, i rank on google in one spot. With market samurai, I rank in another spot, With KPMRS (or whatever) i rank another place. But then when i just type my keywords into google, it puts me in a whole different world... am confused... and the client i am trying to help rank higher is confused. Thanks for any help you can offer be blessed bd
Competitive Research | | creativeguy0 -
Whats the best way to see why your competitor is out ranking you?
I am trying to rank in the number on position for Part Time CFO. Currently we are in 2nd and 3rd. We have way more quality inbound links then the site in first position, more content etc. How would you go about investigating why they are ahead of us?
Competitive Research | | b2bcfo0