The Google/Yahoo Connection
-
I have been telling myself and clients for a while that you do not need to specially SEO things for different search engines. While I stand by this (staunchly) I can't help but notice how SLOW yahoo is to pick up my SEO updates and rank them as compared to google. Sometimes I see Rank increases within a day or two (or sooner) But Yahoo is still well behind in their caching and calculations.
-
Bing controls Yahoo so make sure you are using Bing's Webmaster Tools and have XML sitemaps.
But the truth is that they are both different so it's really hard to control them both.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
If Google Trends Doubles?
If google shows a search trend doubling in a time frame, does that mean the amount of searches doubled? As in: 2006 was ranked at a 50 on trends and the 100 is 2013 and in 2013 10,000 searches were made, does that mean around 5,000 searches were made in 2006?
Algorithm Updates | | JoshBowers20120 -
Google's Local Search Results for Broad Keywords
I have a question regarding Google's local search results for broad keywords. Since Google is changing their algo to reflect local results for broad words, would it be beneficial now to start going after those words as well? For example: we have a client ranking for 'miami security alarm', but I would like to know if it would be beneficial to start optimizing for 'security alarm' as well. Also, since Google's keyword research tool reflects searches on a national level, how would I be able to find out how many searches a broad keyword is receiving on a local level? Thank you in advanced!
Algorithm Updates | | POPCreative0 -
Increased importance given to spammy/educational domains in SERPs!?
Hey guys, Can anyone shed some light on these bizarre and confusing SERPs which Google seems to be producing following their latest update?? For example, we have a client who targets "payday loans" with another targeting "IT services". However, since the update, the former keyword brings back a host of spammy domain results while the latter seems to have given all focus to educational institutions like universities. This just seems utterly ludicrous considering that if I'm searching for "IT services" I don't want the help desk of a local university - that's completely irrelevant, right? Can anyone provide some information on what seems to be going on? Thanks
Algorithm Updates | | Webrevolve0 -
Why would Google read different pages to rank for a keyword?
I have noticed a large drop in a number of keywords in the latest rankings report. I have checked the results on the 'Ranking History Graph' and it appears that Google is reading different pages for the specific keyword and therefore, giving large fluctuations in ranking dependant on the page from week to week. Why would this be happening?
Algorithm Updates | | Benjamin3790 -
Google above the fold update
Hi everyone, Ever since the Jan 19th Google 'above the fold update' I have noticed some strange ranking changes in some of my sites. 1. rankings increased dramatically (not in top 50 to page 2) on Jan 19th for about 5 days then dropped out completely from the top 50. 2. our rankings then did the same thing again around Feb 2nd for about 5 -6 days then has bottomed out ever since. We do not have any ads on the site but our pages are dominated by images for most of the 'above the fold' section then followed by the content down the page. Any insight into this would be much appreciated. Cheers, Andrew
Algorithm Updates | | jay.raman0 -
Google Panda Update - google.com.br ( brazil )
Hello folks, Someone know if google run their panda update in brazil ( www.google.com.br ), this week? Coz I can see a interesting boost in my google traffic sources. Thank you.
Algorithm Updates | | augustos0 -
Google results on an Ipad 2
Has anyone else seen different google organic results for a site when viewing on an Ipad compared to computer browser ? I've just checked a site and were no1 on google when searched on the Ipad 2 but when searched on my Macbook we are page 2 ? Could this just be different data centers or do google serve up different results to the 2 devices ? Would be really interested to know if anyone else has seen this. JP
Algorithm Updates | | Prongo0 -
What are the differences between Google SEO and Bing SEO?
I came across this question on why the poster's rankings in Bing/Yahoo were so much lower than his rankings in Google. One of the links responded with was a presentation Rand gave about the difference in ranking elements of Google and Bing. My purpose for looking into this is to boost rankings in Bing to be more in line with my Google rankings. My takeaways from Rand's presentation were that Bing likes shorter URLs than Google and it's better to have more links from more root domains with more precise anchor text. Unfortunately this presentation was given at last year's SMX Advanced and is almost a year old. Since then Microsoft has been accused of basically scraping the Google SERPs and Google unleashed at least two maybe three rabid Pandas. Needless to say the environment has changed. So my question is for those people who are happy with how they rank in Bing: What SEO factors are you seeing make a bigger impact in Bing vs. how they impact your Google rankings?
Algorithm Updates | | rball11