Website Ranking Issue
-
Hi,
We have been performing our own onsite of offsite SEO along with external assistance and have ranked well over the years with minimal impact from Google updates.
Howevr the last so called Panda update has affected us heavily pushing our main phrase 'web design melbourne' from 2nd to 7th where we have been for almost 2 months now on Google.com.au irrespective of onsite or offsite work.
We have been trying to find signs of any onsite, IP, duplicate content, titles or other issues that may be holding us back to no avail. The only flag that Google webmaster tools is showing is a number of bad internal site links, which I think is a glitch with the CMS we are using.
Even the SEO MOZ tool gives us a higher ranking compared to most competitors on page 1 of Google.com.au for our main phrase.
The biggest difference between us and competitors is we chose to target an internal page specific to the topic rather than our homepage. With this sadi we have also reduced our keyword density and content quantity inline with the other sites homepages.
Can anyone help shed some light on this? and perhaps something obvious that we have missed, or where we should be looking?
Thanks.
-
Hi
My tip would be to optimise the alt tag on your 'Simple ID' logo and file directory name (no more than two hyphens to be on the safe side)
and the same for your flash image = turn into a slide show and optimise the alt tags & directory names. Keep them natural.
and compare you and your competitiors inbound links.
-
thanks, reduced title.
top right hand side uses javascript so no flash
will need to investigate broken internal links further. -
Also, you have some characters in your title that shouldn't be there, like "&" and the such. I would try to keep those out of the titles as much as possible.
I would also start becoming heavily involved in social media because I think social media is going to be the SEO of the future...
-
One of the first things I would do it look at is the flash at the top of the page. Does it need to be there? Google is going to see this as something of a wate of space.
I would also then look at standard SEO practices. For example, your page title is 92 characters. Shorten this and dont keyword stuff. Max should be 55-61 characters.
The content looks to be fine on that page so perhaps the internal links are also causing you some problems.
Quite often it is not just one factor, but many smaller ones - do yourself a check list and ensure every 'i' is dotted and every 't' is crossed.
Regards,
Andy
-
-
There are many factors that could be causing this - any chance you can drop yourURL here for us to take a look at?
Regards,
Andy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Redirecting issue
Please I have a domain name miaroseworld.com I redirected (301 redirect) it to one of my domain names and I am having issues with the website so I decided to redirect to to my new site but moz is still showing redirecty to the previous websites
Technical SEO | | UniversalBlog
Even when I change the redirect on search console it still showing redirecting to the previous site.0 -
Homepage Ranking Issue
Hi Folks, My site https://homeontheswan.com/ has been live for a few months now. Certain pages are ranking, even some number 1 postions for prodcuct pages with certain search terms. But our homepage doesn't seem to rank in Google when searching by brand name "Home on the Swan". The page is well optimized according to Moz. Any tips / insight into why this is happening would be much appreciated. Jamie
Technical SEO | | homeontheswan10 -
Multilingual website
My website is https://www.india-visa-gov.in and we are doing multilingual. There are three options 1. TLD eg india-visa-gov.fr (French) india-visa-gov.de (German) 2. Subdomain eg: fr.india-visa-gov.in (French) de.india-visa-gov.in (German) 3. Folders https://www.india-visa-gov.in/fr/ (French) https://www.india-visa-gov.in/de/ (German) We have tried the 3rd option but need to know whether its better or not for the long term health from SEO. Does the MOZ DA carry better in Subdomain or TLD or Folders? What does MOZ recommend to maintain DA? Thanks
Technical SEO | | amitdipsite150220200 -
Please who can help me rank my website www.shopdocuments.com ?
Hi , i bought my website this month , i built it myself now i want it to grow seo on google pages and stuff tried google ads but they always block my account don't know why so somebody help me please any company? individual willing to work it for me ? even if paid company no problem
Technical SEO | | planetdocs1 -
Fetching & Rendering a non ranking page in GWT to look for issues
Hi I have a clients nicely optimised webpage not ranking for its target keyword so just did a fetch & render in GWT to look for probs and could only do a partial fetch with the below robots.text related messages: Googlebot couldn't get all resources for this page Some boiler plate js plugins not found & some js comments reply blocked by robots (file below): User-agent: *
Technical SEO | | Dan-Lawrence
Disallow: /wp-admin/
Disallow: /wp-includes/ As far as i understand it the above is how it should be but just posting here to ask if anyone can confirm whether this could be causing any prrobs or not so i can rule it out or not. Pages targeting other more competitive keywords are ranking well and are almost identically optimised so cant think why this one is not ranking. Does fetch and render get Google to re-crawl the page ? so if i do this then press submit to index should know within a few days if still problem or not ? All Best Dan0 -
Websites that scroll....forever....
I'm seeing more and more websites that have all their content on one page. I came across www.otbthink.com today and am wondering if I'm missing something here. I ask this because I am trying to figure out how to link to their copy writing portion of their website. I have a client that is in their area and needs someone to do some copy writing work for them. All the content there is being served through css. The search engines will see it but how do you optimize for this sort of site? How do you link to a particular section of this site? Am I missing something obvious here? Thanks.
Technical SEO | | DarinPirkey0 -
Website IP Location
My main target audience is in the UK, but my website's IP is in the United States. Would it be worthwhile to change the IP to a UK address? How would I go about that? Thanks!
Technical SEO | | theLotter0 -
Duplicate title issue
During the crwal SEO moz found duplicate title problems with quite a good number of pages. This was because my site has test questions like http://www.skill-guru.com/12/scjp-5-mock-test/questions and when user does next or previous, they can traverse to different pages but the title and descrition would remain same. How can this probkem be resolved ?
Technical SEO | | skill-guru2