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Glitch or Penguin?

Reporting & Analytics

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brightonseorob last edited by

Hi all,

Our queries in GA have bombed, strangely since Penguin. We've gone from 12,000 impressions to none. Traffic is ok, we've not seen a decline. IS this a GA glitch or should we panic?

Thanks
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AndyMacLean @brightonseorob last edited by

You're welcome, if that was the solution please mark as answered.
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brightonseorob @AndyMacLean last edited by

Thanks Andy, that's pretty much what I thought but it's good to get a second opinion.
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AndyMacLean last edited by

Its one of 2 things id suggest:

This is most likely your issue: bear in mind Google Webmaster Tools data is not real time - it doesnt show the last few days worth of data so it will look like your impressions are always 0 for the previous 2 days, if you are looking today, this would coincide with the Penguin launch and explain your concern!

If its not that then its like this: Its a glitch - you cant have 0 impressions and not see a decline in traffic!

Presumably you are looking at the search engine optimisation report in analytics that is imported from Google Webmaster Tools? Its possible your Google Webmaster Tools account is no longer hooked up to your analytics account.
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