Can i see the keywords my competitors are optimizing seo for?
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Ideally, I would get a list of the keywords my competitors are targeting.
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I would suggest you look at www.semrush.com
You can find all keywords (or most keywords) that a particular website is ranking for in Natural/Organic Search and also look at what they are doing in terms of PPC and so on.
I am sure you'll love this tool
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As itrogers suggests you can get lost in what your competitors are doing and miss the real opportunities. They could be optimising for keywords in your industry with very low volume while missing the real volume and bread winners.
However there is no absolute way to see all keywords your competitors are optimising, although if they are optimising you should be able to analyse on-page aspects including H1, H2 tags, the meta keywords tag, meta title, bold text, anchor links. As suggested also look at their inbound links, have they got a high percentage of exact anchor links on a specific phrase?
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There isn't any way you can get a finite list of everything they are optimizing for short of asking them, however, there are a few methods you can use to get a pretty good idea (assuming they are optimizing their site with best practices). -Check the title tag of their home page and main content pages. Look at other onsite factors, such as keywords in their headings tags (h1, h2, etc), bold text, and internal anchor text. -Although it isn't relevant to ranking- check the keywords meta tag. Some still stuff keywords in there! -Use Open Site Explorer to check the anchor text of their incoming links I wouldn't get too focused on your competitors though. Although it is good to keep an eye on them, you should spend your time building a community, creating good content, and optimizing for keyword friendly content that will help your users. Sometimes it's easy to get lost in what others are doing, when you should be focusing on building the quality of your site with best practices. Hope this helps!
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