Link building using a contest
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Hello,
In the past we have ran many contests with aims such as increase facebook likes, twitter followers, newsletter subscriptions etc but I was wondering if anyone has had any success in gaining links through a content and if so how did you set it up?
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Thanks for the response!
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Yes, I did run a content link campaign for one of my PSD to HTML service website, and got good success. We just asked people to write a piece of content for us on their blog/website (genuine website/blog) and share that content with us via Twitter/facebook as a proof that you've wrote something about us and have published as well with a backlink.
In return we had offered them to HTML their design files.
This campaign was beneficial for us in many ways
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first we got some positive reviews from genuine people (Google Just LOVE Positive Reviews)
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Got natural/genuine one way backlinks
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got social media exposure/buzz/mentions as we were accepting entries through FB/Twitter only
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We also got social votes/ links and new followers, as we asked them to stay tuned to next offer
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We got a few new clients who liked our job
(most important) and got huge repeat business
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