''furnace filter'' or ''furnaces filters'' Broad or Exact???
-
Those keywords are the one that will bring the most traffics. They are the one I should use, what will be your recommendations for bring more traffic to home page, using furnace filters or furnace filters?
These are the results from Keytools Google:
furnace filter (broad local search local): 12,100
furnace filter (exact mach local search) 390
furnace filters (broad local search): 5,400
furnace filters (exact mach local search): 880
After selecting one keyword, should I optimize one page for the other keyword?
Thank you for your help.
BigBlaze
-
Yes it does.
Thank you for your help and time
-
To clarify- if you have two pages, one optimized for furnace filters and the other optimized for furnace filter, i would imagine you would have a lot of the same content on those pages, not to mention that you would also probably be wasting your time since Google will treat those two keywords the same since they are variants.
To answer your other question: You should probably optimize for those filter sizes also. Thats a great idea for long tail keywords.
Also, when determines whether or not you should optimize for the singular or plural version of the word, optimize it on that page based on what product you are selling. For example, if you are selling a budle of 3 filters, focus on the plural version of the pages, that way users searching for multiple filter packs won't come across a page with just 1 filter. Does that make sense?
-
''I could image there would be a lot of duplicate content issues with that?''
I'm not sure what you mean by that? You do have LOTS of duplicate problems. I nee d to think about a new site architecture because we have 3 different options for furnace filters and they come in 50 different sizes, so 150 products_._
for example: 16x25x5 furnace filter is a keyword in the long tail. Should all the furnace filter's sizes optomize?
What do you think?
Have a look, you will see what i'm talking about:
http://www.furnacefilterscanada.com/
Thank you,
BigBlaze
-
I think Google will count both filter and filters as the same search terms as they are just variations of each other. But just to be safe you might consider furnace filter because it has the most volume. Use variations of filter both singular and plural on the visible page. Google does not hold a lot of weight in the variations of these words and will display results accordingly based on relevancy and authority. Focus on getting text links with both variations of the word, you can't go wrong with that. I don't think you will need to choose two separate optimized pages since they are so closely related. I could image there would be a lot of duplicate content issues with that?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can I use my keyword in brackets '( )'
I need to sort my product keywords in the countries: (UK) (USA) (Global) etc. What does putting my keyword into brackets do - does it negatively affect my SEO?
Keyword Research | | crocman0 -
How to Find a Competitor's Target Keyword for a Particular Webpage
I understand how to do basic keyword research and how to review a competitor's code (meta tags, etc.). But what is the best method for finding out what a competitor's target keyword is for a particular web page? For example, the URL www.example.com/about-us, what is the best method for finding out what their target keyword is? I have been using a keyword density tool to run the URLs and find the keyword or phase that appears most often but would think there is a better way?
Keyword Research | | rx3000 -
Keyword reserch 'blends' to much. How to decide on focused landing pages?
Hi guys. I work for stationery company. We make personalised diary products, but recently we've expanded into binding services/ printing services. I've been doing some keyword research around these new services we offer, but i'm struggling to 'separate them out' into focused areas that we can then apply to our landing pages. In the images i've attached you can see how the keywords naturally fall into groups (and were generally in different groups in Ad words) but they also overlap somewhat. E.g) There's a 'Book binding service' group as well as 'print and binding' group...they're different but overlap. Another example would be 'Book binding' groups and 'leather book binding' group....so on and so forth. So... do you think there should there be a landing page for each group (and therefore having some keyword cannibalisation), or should I try be more broad trying to capture the searches within 1 or 2 landing pages? Make sense? Sorry I know it's kinda open ended question... but i'm struggling with this one 😞 Hope you can help. Isaac. wO974JK wO974JK.png 9oZjZbz.png JJ1MlRT.png 4Zx5iko.png
Keyword Research | | isaac6630 -
Keyword Themes - What's in a theme?
I recently read the Moz guide for "How To Rank - 25 Step SEO Master Blue Print" and had a question on keyword themes. What is considered a theme? Is there a recommended number of keywords in a theme? For example, if my site is for listing and selling cars, would the following terms fit within the same "car" theme or should the terms be broken out by "cars general" / "car locations" / "car types"? Cars Cars for sale in new york Ford Explorer for sale
Keyword Research | | Emily_A0 -
'key word' SEO question
Does having ' ' around your keyword/phrase within the content on your website have an effect on SEO for that keyword?
Keyword Research | | MeridianGroup
For example, in the copy of my site, we reference 'buy local' instead of buy local. I am trying to optimize for buy local and I am wondering if the apostrophes are getting in the way? Thank you so much! -Sam0 -
What's better, lots of keyword targeted pages or fewer pages with more traffic going into them?
We have just introduced targeted pages for all of our keywords, however their is lots of overlap with existing established pages. For instance for the keyword Small Meeting Rooms we have the new page, titled Small-Meeting-Rooms which is now competing with the more established Meeting-Rooms. Its early days for both pages, about 2 weeks and 6 weeks respectively. But is it counterproductive to spread out our search juice between lost of pages? Should we just focus on a few? Any feedback, especially feedback based on real experiences is much appreciated!?
Keyword Research | | HireSpace0 -
Broad Match and Exact Match
Using the keyword tool Ive noticed theres Exact match and Broad Match , Exact match is always way less . Is exact match only when a person puts the keyword in quotes? or is that the number of times when a person puts in the exact keyword. ? I see that google adwords only puts the broadmatch.
Keyword Research | | globalcampus0 -
Discrepancies between SEOMOZ's Google api exact match search volume results and google's keyword tool, why?
I'm finding major discrepancies between SEOMOZ's google api exact match search volumes and Google's own keyword tool, why? For example, 'bridge loans' gets 1300 searchs according to Google's keyword tool, but SEOMOZ says it only gets 210 (both on exact match). So which one do I believe? I know one is the average over 12 months and the other is for last month alone but still that's a huge difference.
Keyword Research | | Gmorgan0