Tool for finding what keywords a competitor ranks for?
-
Does anyone know of any good tools that display what keywords a competitor ranks for?
I have many competitors that I know get a lot of traffic, but I'm not entirely sure where the traffic comes from so it would be nice to plug in their url and get a general overview of what keywords they rank for and what positions.
-
If you use a MAC - SERank is great
If you use a PC - Web CEO
-
Agree with the guys here, another vote for SEMRush, though having analysed my own sites on it numerous times, its really a rough guide not an exact science, very useful all the same.
-
You may wish to explore SEOProfiler and SEMRush, both of which have features that can help you identify what keywords competitors are ranking for.
-
Hello,
A good tool which I think could help you better understand the types of keywords your competitors rank for is www.semrush.com. It's a paid service(from $69.95) but there is a free version which provides you a little insight.
What's good about this tool is it provides the organic keyword rankings for your competitors so it helps you improve your keyword research etc...
There is also 'keyword spy' feature if your competitors are advertising through adwords.
Although, I wouldn't put my house on it being 100% accurate, I would say it should be around 70-80% which is pretty cheap considering it's only $69.95 month.
Hope this helps
-
There is a difference between keywords they rank for, keywords they get traffic for, and keywords they make money from. I rank number one for the phrase "People usually build battleships, battlecruisers, and cruisers" and all kinds of other exact phrases from my home page -- but it doesn't mean that anyone is searching that, or that it's making me any money. Adobe Reader ranks for "click here" but it's not a converting phrase for them.
My gut says you'd need expensive tools where they have access to a ton of data at an ISP level to see what queries people are typing for sites you do not own.
-
I am familiar with both those tools and they do not provide what I am looking for. Specifically I'd love something that spits out a report of the top 100 keywords they rank for in google and shows their positioning in the SERPs.
-
I use SEO site tools extension for chrome. This allows you to easily see their meta description and keywords. Same as looking in their header tag just a bit quicker.
SEO book have a keyword analyser. http://tools.seobook.com/general/keyword-density/
They should be ranking high for their most mentioned keywords if their doing things correctly.
-
Use OSE and look at their anchor text. This should give you a clue as to what keywords the have optimized for.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Visibility Score Against Top Search Competitors
Top Search Competitors
Competitive Research | | PhoebeK
The competitors that compete for the same keywords as this domain, ranked by visibility. Other websites that compete with this domain for the same keywords, ranked by visibility. Visibility (What does the visibility rating mean on this report)?
For example: If you have a visibility of 8.33 on this report and your competitor has a rating of 6.21 or 4.64, is your visibility better than theirs?0 -
Ahrefs Much Higher Than Competitors But Competitors Doing Significantly More Traffic?
Hey guys, I'm baffled by checking my Ahrefs ratings lately. It looks like our rating just went up considerably... from over 1 million to now around 500k. One of my main competitors, however, has a much lower Ahrefs rank (over 3 million) but he does a considerable more amount of traffic than we do... how is this? My domain rating is higher than his by a lot. Very curious how this works.
Competitive Research | | jfishe19880 -
Using Semantic Language to rank, how much stock do you put into this? (LSI)
In theory, analyzing the top results for a given phrase and comparing the common words and phrases would indicate what google considers relative language to the query. Latent Semantic Indexing (LSI) was and still is a buzz phrase for some SEOs. But how much stock do you give to the idea that if you can determine the common language for top rankers and then duplicate that language and density of common words that your website will then rank for that query you desire? Has anyone here tested the theory of using semantic language from the results themselves to better rank?
Competitive Research | | Thos0030 -
How to check Google Keyword rankings?
Hey, So I recently watched the DuckDuckGo commercial about Google's results bubble. My question is how can you get the actual keyword rankings of relevant key phrases without Google taking your locations and search history into account? Would it just be a case of clearing your cache & history from the beginning of time or is there an accurate tool (other than SEOmoz ofc that I can use? Best regards, Dan
Competitive Research | | Sparkstone0 -
Website Neighborhood Tool
Hello,
Competitive Research | | Ric
Do you know a tool where you can find other websites with the same Adsense code or Analytics Code? Thanks, Eric0 -
How can a site rank higher when you beat them by A LOT on virtually every SEOMOZ factor?
Any insight into what's driving these results would be appreciated. Another site ranks #6 and we rank #22 on a keyword that scores 67% for "Keyword Difficulty", but we score significantly higher than them on almost every ranking factor including having nearly 10 times more backlinks along with higher PA and DA scores,etc. Here is a comparison from the Keyword Difficulty Tool report. Question: What could be going on? Factor and ranking comparison (us v. them) with our higher rankings are listed first. PA: 61 v. 39, mozRank 5,85 v. 4,54, mozTrust 6.00 v. 5.49, mT/mR = 1.0 v. 1.2, total links = 4,198 v. 90, internal links = 4198 v 90, external links = 275 v. 57, followed links = 4171 v 85, no follow links = 27 v 5, linking root domains = 46 v 30 on-page grade = A v B broad keyword usage in title: yes v yes broad keyword usage in document: yes v yes keyword used in url = no v no keyword used in domain = partial v no KW exact match - no v no exact anchor text links = 2373 v 13 %links w/ exact anchor text = 56% v 14% linking root domains w/ exact anchor text = 7 v 8 % linking root domains w/ exact anchor text = 15% v 26% partial anchor text links = 0 v 0 Domain Authority = 54 v 27 Domain mozRank = 5.4 v 3.2 Domain mozTrust = 5.8 v 3.7 DmT/DmR = 1.1 v 1.2 External links to domain 9261 v 63 Linking root domains to this domain = 355 v 33 linking c- blocks domains to domain = 267 v 30 tweets = 4 v 3 FB shares = 13 v 11 Google Plus one shares = 1 v 0
Competitive Research | | rickt0070 -
Site Ranks Better than Comp...but why?
My site is ranking better than some of the competition sites even though the Moz Rank and Moz Trust are lower, anyone know why?
Competitive Research | | CalgaryRealtor390 -
How to compare my pages with a Keyword Difficulty Report
I'm very new to SEO, but know just enough to be dangerous. I've run my first full KWD report and formatted the results per Jordan Judson's blog post. Now I'd like to compare how related pages on my site compare to these results. Unfortunately I can't figure out how to accomplish this task. Any guidance would be very much appreciated. Thanks, Steve
Competitive Research | | SteveMaguire0