Blogs & CMS setup and integration
-
Hi Guys,
I'm quite new to all things website wise. I understand the 'basics' of SEO (i think) and i'm alright with html but my experience stops there.
Since i signed up to SEOMOZ, i've realised the importance of SEO and therefore our company has now employed 'an expert' to help us to go forward who happens to work for our web hosting company.
Throughout the discussions, they strongly emphasised the importance of blogging and having a proper blog setup on our site and so we went along with the suggestion along with the SEO.
Before we began, i went away and redesigned our site updating a lot of the content, the layout etc to basically give them a much better starting point because ultimately it would only benefit us.
They have just started the work this month and to say i'm underwhelmed is an understatement!!
With regards to the blog, as i didn't know what they were planning to do, i created three links at the bottom of our pages which looked like blog posts, a general blog page, and some blog posts which are all simple html pages.
I assumed that they would then go away and create the blog thereselves and then obviously add it to our site. They have just come back now and said to me that as our site doesn't have a CMS, they will have to forward me the weekly posts and i will have to add them to the site myself and post them to our facebook and twitter pages.
I am not particularly impressed with this as this is what we have paid just over £800 for which supposedly included them setting it up and managing it and did not include the SEO which is a lot of money for a small company as ourselves.
What i wanted to know is that from our site as it stands now: http://www.customdesignedcable.co.uk, would it be difficult to include some sort of blog system that would integrate into our pages on the footer and the blog page or would i have to redesign the site through something such as joomla? I have never used joomla and i've only just found out that it exists.
I'm asking on this forum as all of you guys know what your talking about and before i go back to them all guns blazing tomorrow, it would be great to be 'well up' on how difficult it would be and what the easiest ways would be to do it just to give me some ammo because i think they are talking out of there backsides!
Any help you could give me would be greatly appreciated!!
Big Thanks Guys!!
I look forward to hearing from you.
Chris.
-
Are you still looking for feedback on this question, Christopher? Just checking as you mention you had a meeting set with your SEO folks the day after this question went up. How did it go?
Paul
-
So you paid 800GDP for articles? How many articles did they right 10,000?
What I suggest is install WordPress, simple and easy CMS platform that you can customize. Use it in the subfolder. And then insert all the posts.
EDIT:
PS. Never hire another company unless they are highly reputable or focused in article writing. A lot of the time those articles are spinned, or they hired overseas to be spinned or just half-ass written. I suggest hiring an actual blogger that has good experience generating engaging content. And pay them per post.
If you are engaged with your business and follow trends/blogs, some bloggers and journalist do freelance writing, this can be beneficial as well since some of them have a following already. That can create more exposure.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Duplicate Content and Other Issues from Blog Tags and Categories
I have recently taken over the maintenance/redesign of our website and after setting up Moz I see many errors:
On-Page Optimization | | jgoethert
Duplicate content
Missing descriptions
Duplicate titles
etc. All are related to blog categories and tags. My questions are: are these errors hurting us? Should I simply remove tags/categories from the sitemaps or bite the bullet and create content for every single category page? Our site is https://financiallysimple.com/ and we are using Yoast plugin in Wordpress (if that helps)2 -
Meta Robots index & noindex Both Implemented on Website
I don't want few of the pages of website to get indexed by Google, thus I have implemented meta robots noindex code on those specific pages. Due to some complications I am not able to remove meta robots index from header of every page Now, on specific pages I have both codes 'index & noindex' implemented. Question is: Will Google crawl/index pages which have noindex code along with index code? Thanks!
On-Page Optimization | | Exa0 -
Blog Site Set-Up/Frequency
Hello! I am a new blogger that is just getting started. All I have done so far is purchase a domain name and signed up with Blue Host. From what I am reading, WordPress seems to be the most recommended plug-in to get going. There is a lot of material out there on SEO and I wanted the community's thoughts on where to start. My blog is intended to provide readers with information on a particular topic. It is a vast area with much to write about - I intend on populating the content myself/with the help of experts in the field. It is not news so it is not time sensitive. Here are my questions: 1. As this is a brand new site, should I be blogging every day or is couple of times a week sufficient? I am able to produce content fairly quickly in the beginning as there is a lot to write about. Should I write a whole lot of content first and then release it on a schedule (twice a week, daily, etc.)? As it is a new site, I don't want it to launch with just one article.. 2. I am taking a WordPress class next week, but as someone that is not too familiar with copy/backlinks, other mechanisms to boost SEO. does WordPress make it easy enough to optimize your site for search results or does it require more expertise? As far as I see, my first tasks are to 1. ) set up the site effectively so people can find it and 2.) create valuable/engaging content. Appreciate any advice on setting up the site, blogging frequency, other tips to get going. I don't want to launch a site and get dinged by Google for reasons I am unware of..At some point, when I have a robust set of content, I am thinking of FB advertising to increase traffic to the site. Seems a bit premature to do that at this point.. Thanks all in advance for your feedback!
On-Page Optimization | | mmprakash0 -
Looking for an e-commerce CMS that can deal properly with facets and filters
Hi! One of my clients has an online shop built on a custom platform. Following my on-page audit, I found multiple issues with the faceted & filtered navigation. After doing some research, I've developed a good site architecture based both on keyword targeting and on user experience. Since the client's platform is custom and he is no longer in contact with the original webmaster, I'm looking to recommend an e-commerce CMS that would fix the issues he has and allow for proper navigation using facets + filters. I'll give you an idea of how I've envisioned the new site architecture (with a random example): The website has 3 main categories: Jackets Shoes Pants These categories are completely separated, no products exist in more than one category. Let's take the Shoes category. It has the following facets (these are like subcategories, in the form of links, indexable by the search engines): By Brand: Brand 1 Brand 2 Brand 3 By Genre Men Women Unisex By Type Running Flip-Flops Boots Each product of the Shoes category will belong to one of each facets (so you can have a product that belongs to Brand 1, for Women, of the "boots" type). Now, each of these facets also display filters depending on the facet itself. These are non-indexable, and preferably done through AJAX. For example, if I select Shoes -> Men I get a list of filters that can also include options from the other facets (so I'll have filters for "Size", but also for "Brand" and "Type"). When I select Shoes -> Boots I won't have the "Type" filter anymore (or I can have it pre-selected I guess), but I will have the "Size" and "Brand" filters. So, what I am looking for is for a CMS that can allow product attributes (like "Type", "Genre" or "Brand") to be used both as facet categories as well as filters. The closest live example I could find is ASOS, where you can search products by Brand (facet) and have the refined afterwards by Type (filter) or you can search products by Type (facet) and refine them by Brand (filter). So, any idea of an e-commerce CMS that would allow me to do the above (bonus points if it also allows entering descriptions for facets, similar to what ASOS does)? Thanks!
On-Page Optimization | | mihaiaperghis0 -
Wordpress blog duplicate issue
So after looking at the set up of the blog ive found this. http://www.trespass.co.uk/blog/ http://www.trespass.co.uk/blog/category/news/ http://www.trespass.co.uk/blog/category/general/ http://www.trespass.co.uk/blog/category/snow/ Content shown on http://www.trespass.co.uk/blog/ can also be found on the other 3 urls. The permalink structure is set up as /%category%/%postname%/ which I want to change to just %postname% Obviously i want to make things as seo friendly as possible so any suggestions to do this right without losing any indexed pages etc. I have limited access to make changes to plugins etc aswell as these need to be done through the development company who manage our site. Cheers Robert
On-Page Optimization | | Trespass0 -
H1 Tags for Articles in Blog Category - confused ;-(
Dear Seomoz community This is my first post here. Until now I was only browsing the Q&A and learned a lot just by reading the existing topics. Since we launched our website with a new design last week I started to heavily use Seomoz to track down missing tags, descriptions and other on page issues. Just out of curiosity I checked the page outline of the Seomoz blog. I was really surprised! Seomoz uses only H1 tags on their blog main page. Each article is wrapped in an H1 plus the blog title. I am a total SEO beginner but until today I was thinking that using several H1 tags on one page is not optimal. We use one H1 tag on our site for the magazine category description (for example http://www.siam2nite.com/magazine ) and then for the articles H2. So my question. Should I change my H2 to H1 for the magazine articles like Seomoz did? Would really appreciate your advise on this Regards, Menelik
On-Page Optimization | | menelik0 -
SEO capability on web pages v blog posts
firstly, apologies if this is a daft question, I am very new to this! We are about to launch a new website (very exciting) and our CEO is mad about incorprating a "tag cloud" because it looks good! Our web designer therefore has to convert all our web pages to "posts" in order for the tag cloud to pick up the "tagged" words associated with the specific pages (soon to be posts). Question: With regards to SEO, will the change from "web page" to "post" have any positive or negative effects? Thanks in advance
On-Page Optimization | | Joelfarrow0 -
Is Google Places appropriate for an ecommerce site and blogs
I'm working with a client that has an ecommerce site. He has e physical addresses where they work, however, neither would want customers to go to their office. Is it inappropriate to create a Google Places listing in this situation? I'm working with another client who runs a blog for his PR agency. Is it OK to create a Google Places listing for a blog? He would welcome people to visit his agency.
On-Page Optimization | | EricVallee340