Diversified Link Profile?
-
Hello,,
I was wondering what type of ratio I should follow when building links to a page on my site? Broad, Exact, Phrase, Image? Is there a percentage I should shoot for? When you build links do you generally setup an excel spread sheet and watch to see what sticks using the seomoz link too?
Last question, When I am building links, should the anchor text in the content Im publishing be a keyword I am trying to rank for in a search? Typically I try to rank for only 2-3 words per page. Sorry for all the questions, any help would be appreciated! I have a competitor that is spamming to death with Press Releases quite often, and the are bouncing ahead of us with Very Low Page Authority.
Thank You!!
-
Generally when I link build I try to make it as natural a link profile as possible. I have never found that images have been a great source of links for most websites except real estate.
I try to vary my anchor text so its not all 'widget 1', you need to have some variety including just regular www.widget.com links and stuff like 'this site'.
About the anchor text being what you want to rank for, the answer is yes. However I usually try to only rank for one main word a page and whatever else happens is a bonus. I find it looks a little spammy if I try to do more.
Check this out.
http://www.seomoz.org/blog/anchor-text-distribution-avoiding-over-optimization
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Link Audit
Reviewing a list of links from webmaster console for a client and there are links to their website which render a page but there' s no mention of the clients website on that page. Why does this happen? Why is Google thinking that there is a link to the clients website yet on the page there is no mention of that clients website. There's no comments etc. I don't understand this and if anyone can shed a light??
Link Building | | AL123al0 -
Does this lose link value?
I have a link to my site from a post on an online forum. I now want to include the forum in a blog post about good industry-related e-forums. If I link to them in this article, will I lose the value from the link on the post in their forum, and could it be seen as spammy?
Link Building | | AHC_SEO0 -
Best Course of Action For Over Optimized Link Profile
I'm working on a few sites right now and before I came on board, they purchased spammy link building packages. For instance, one site shows 3.8k links from 600 root domains. As you can guess, these are ALL spammy pages with dozens to hundreds of links on each. They're all targeted keywords to the homepage. Our other site shows 600+, and again, all spammy links from unrelated spam sites and free link directory packages. The site in question had duplicate content taken from other sites and about 7 pages total indexed. It has since been updated to a WordPress theme with original content and many additional pages. It also has proper SCHEMA locations as it is a legitimate, local business. We receive next to no organic traffic, the pages don't rank for the terms (duh), and basically I'm concerned with moving forward. I don't want to spend time building legitimate links to our sites if we're already nuked by Google. What I'm asking is, do any of you have experience _successfully _using the disavow tool to remove past links? I really don't think a solid link building campaign to our newly updated site is going to undo the thousands of spammy and over-optimized links we have in place already. How likely is it that Google gets the point that we are a legitimate site with new, fresh content when the site receives legitimate links from related sites and such?
Link Building | | kirmeliux0 -
Old links
I am looking to remove some old directory links that now look spammy. Some years ago the site was redesigned. The links are all to the old pages url, which is 301 redirected to the new. If we remove the 301 and let the page 404, will that suffice in Googles eyes?
Link Building | | cottamg0 -
How to beat This with Links?
Hello, So i am trying to beat this website gujratdetectives.com/ with a new website which has no backlinks as of now.
Link Building | | hardik_hrc
Now, I checked in open explorer that this site has many moderate level links. No high authority links but the problem is these links they all have title as the search keyword "detective in Gujarat" so maybe this is why this site rests on the top of this search keyword. So if building authority links into a different domain(Not detective related) with very high PR but WITHOUT title of relevancy. Anchor text would be the keyword but not the title of page. So the question is will those authority sites beat this gujratdetectives.com/ ???0 -
Are These Types of Links Tracked
I have a client that is looking to be listed on a group of directory sites for the service that they offer. After reviewing the site I found that they have a unique way of listing their links, check out one example at http://www.lakidsguide.com/Summer_Camps.php#educational where each title is a link that goes to the client website. IF you look at the first listing for Adventure Treks the link actually goes to http://www.lakidsguide.com/linktrack.php?type=listing®ionid=33&bid=9391&listingid=10176 and then is redirected to their true website at http://adventuretreks.com/. Would this link be picked up by Google and the other engines as a link from lakidsguide.com to adventuretreks.com with the way they are directing the link to their own tracking page first? To me it seems that the engines would not see any outgoing link and therefor the listing would not give the client any benefit as far as SEO is concerned. Any input?
Link Building | | Netmark0 -
Do image links with no alt tags pass link value?
"... an image link with no alt tag is useless to search engines..." according to a Nov 2007 seomoz blog post. Is this still the case in 2011? I ask because I'm about to obtain a banner link on a high-traffic site (chiefly for the clickthrough value) but I notice the site uses neither "title" nor "alt" tags.
Link Building | | Jeepster0 -
Article Links
I write and publish artcles. Typically I publish them on a few top article sites like EZineArticles. The articles then get picked up by other sites, often numbering in the hundreds. All of the articles are published with a link back to our website using a keyword. Are there any SEO risks in this type of link proliferation?
Link Building | | JimSkychief0