High ranked web site on Google GONE - but webspam team says nothing wrong
-
We purchased several weeks ago a .org blog that has been highly ranked (number 1 on competetive keywords) for at least a year.
it is a blog
We moved the blog to our IP range and it went from #1 on top keyword and first page on another to the home page just gone.
Now there was a secondary page indexed that stayed on page 5 for the keyword the home page was ranked #1 but the home page (which was high ranked page is just gone)
We wrote the Google Webmaster team for reconsideration but they wrote back and said the web spam team said nothing wrong.
A contact of mine who works for one of the most well known SEO compaines in the world says because we moved it the site could disappear for a week or so but the "algos would realize" and return it to that top spot soon.
Does anyone know anything about moving a site to new IP and issues that can result?
-
Glad I was able to help - Can you kindly close out the question by marking my answer "Good Answer" - Thanks
-
Keri
Back at #1 after a few weeks just gone....crazy! I dont get it but glad to see it back where it was
Thanks for the help and great forum
-
Thank you Irving! I don't always get a chance to go back to the older posts, but I do like to do this when I have time available. It's often interesting to get the follow-up report and see how things turned out.
-
U guys are really great - following up on old posts and trying to help out. Just sheer amazing.
-
Hi! I'm following up on older questions. Did Irving's answer help you? How is the site doing now?
-
Here is an article I wrote a year ago. Not all the bullet points are applicable in all circumstances. Your site can undergo a new evaluation by Google and it may not have enough muster to survive the new world.
It is the general understanding that the “trust” for a domain is reset if any domain registration info changes. Even changing an IP address will cause the search engine to reevaluate link counts and other aspects of the web site. This document provides best SEO practices for changing an IP address and DNS server. Following all these steps will not guarantee that a site will not be impacted after the change, since as noted above there are some factors that are out of our control. The location of the new IP address also might impact Google rankings as Google sometimes like to show results based on locality matching.
Steps for Moving to a new IP address and DNS Server
- Clean up all existing internal site link errors. Many errors found on a fresh crawl may trigger a bad reaction by the search engines.
- Freeze any content changes one week prior and one week after the changeover.
- Inform contacts at Google and Bing when exactly changes will take place to the IP and DNS records.
- Check the new IP address and research if it has been blacklisted in any country whether it will be neighbor to black listed websites. Google does indirectly associate websites which reside on same class C IP address.
- If possible, it is best to ask the hosting provider for a fresh IP as opposed to a recycled IP address. Check on the history of IP addresses using a tool from ip-details.com.
- Test on local machines. Change the local dns to point to the new ip’s before going live, to verify the new servers are working.
- Make sure that all monitoring services are up and running and very thoroughly tested. Also, some services maybe tied to the old site IP addresses, make sure to check if you have any and update the IP address.
- Change the TTL (Time To Live) value of the DNS configuration to something short, like five minutes (300 seconds). This will tell web browsers to re-check the site IP address every five minutes.
- Copy site content to the new hosting environment, and make sure it is live on the new IP address.
- Test to make sure new server is working correctly. Check internal linking at the new location to make sure there aren’t any broken links. We will use crawling tools Xenu’s Link Sleuth and Screaming Frog that will crawl the website and make sure everything is in order.
- Change the DNS settings so the hostname points to the new IP address. DNS propagation is usually very fast in most locations. (approximate 30 minutes)
- All web pages need to be reachable during the whole process by Googlebot and users of course.
- Keep the old server on until cached DNS records expire. The reason to do this is because DNS records are cached for varying times at various points all over the internet. You can tell the old server is no longer needed when traffic drops to zero. Check the logs of the old server to get a clear indication when the crawling process is terminated by Googlebot.
- Check the logs of the new server to see when Googlebot starts crawling the site on the new IP address. Log into Webmaster Tools and monitor any crawl errors. Once Googlebot is happily crawling on the new IP address, you are all set as far as Google is concerned. (Errors in Webmaster can take 24-48 hours to display)
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to Rank for "Interesting Finds" on Google Mobile?
Hi! Some of the sites I work with, when doing searches for their top terms, I am seeing some articles listed under "Interesting Finds". I have read some people thought it deals with AMP, others do not. Some thing it has to do with the structured data added to the page, some do not. Does anyone have a definitive answer on how to increase your chances of being listed here? Any example is attached. Any ideas? Uoi4Jyh
Intermediate & Advanced SEO | | vetofunk0 -
New site failing to rank - could this be why?
I have a new client site that is not appearing anywhere in the top 100 for its main keywords. ASSUMING that this is not an issue with optimization or link quality, I am wondering whether it might be the following... The client's company has a parent company whose website has decent authority. This website links to the new (client) website. In addition, the 2 press releases we have done include links to both companies, since one was an outgrowth of the other. This is all 100% natural, so my inclination is that this is not causing the issue. But does anyone have any experience to suggest otherwise? That having website A linking to website B, and 50+ press release websites linking to both, could be causing the algorithm to throttle website Bs ability to rank? Thanks in advance!
Intermediate & Advanced SEO | | zakkyg0 -
Wrong URLs indexed, Failing To Rank Anywhere
I’m struggling with a client website that's massively failing to rank. It was published in Nov/Dec last year - not optimised or ranking for anything, it's about 20 pages. I came onboard recently, and 5-6 weeks ago we added new content, did the on-page and finally changed from the non-www to the www version in htaccess and WP settings (while setting www as preferred in Search Console). We then did a press release and since then, have acquired about 4 partial match contextual links on good websites (before this, it had virtually none, save for social profiles etc.) I should note that just before we added the (about 50%) new content and optimised, my developer accidentally published the dev site of the old version of the site and it got indexed. He immediately added it correctly to robots.txt, and I assumed it would therefore drop out of the index fairly quickly and we need not be concerned. Now it's about 6 weeks later, and we’re still not ranking anywhere for our chosen keywords. The keywords are around “egg freezing,” so only moderate competition. We’re not even ranking for our brand name, which is 4 words long and pretty unique. We were ranking in the top 30 for this until yesterday, but it was the press release page on the old (non-www) URL! I was convinced we must have a duplicate content issue after realising the dev site was still indexed, so last week, we went into Search Console to remove all of the dev URLs manually from the index. The next day, they were all removed, and we suddenly began ranking (~83) for “freezing your eggs,” one of our keywords! This seemed unlikely to be a coincidence, but once again, the positive sign was dampened by the fact it was non-www page that was ranking, which made me wonder why the non-www pages were still even indexed. When I do site:oursite.com, for example, both non-www and www URLs are still showing up…. Can someone with more experience than me tell me whether I need to give up on this site, or what I could do to find out if I do? I feel like I may be wasting the client’s money here by building links to a site that could be under a very weird penalty 😕
Intermediate & Advanced SEO | | Ullamalm0 -
Google Rankings Are Dancing What To Do?
I was been ranking on page no.3 for many of my keywords. Suddenly they all dropped to Page No.9& Page no.10. Now 10 days back one of my keyword got back to page no.4 & now suddenly today it went back to page no.9 again. I haven't done any changes to the site. My page speed is less than 4secs. Checked everything & all seems fine. No errors or manual actions notification in Webmaster too. Should i wait for the rankings dance to get over or should i start doing something. Currently i am planning to get fresh pages with good content added to the website for the whole month of July. Suggest me what to do?
Intermediate & Advanced SEO | | welcomecure0 -
How can I remove my old sites URL from showing up in Google?
Hi everyone. We have had a new site up for over a year now. When I search site:sqlsentry.net the old url still shows up and while those pages are redirected to .com I'd like to get the .net URL's out of google forever. What is the best way I can go about that?
Intermediate & Advanced SEO | | Sika220 -
Rankings gone, no WMT errors, help!
Hi, Client Google rankings have been seriously hit. We have done everything we know of to see why this is the case, and there is no obvious explanation. The client dominated search terms, and are no down on page 7/8 for these search terms. There are no errors in WMT, so we can not resubmit for reconsideration. This is a genuine client and their business has been seriously affected. Can anybody offer help? Thanks in advance!
Intermediate & Advanced SEO | | roadjan0 -
I have a .com site but I am only ranking good on google for Canada and not the USA.
We are located in Canada but sell our products world wide. We are ranking ok on google.ca but are not in the top 50 on google.com. Is it due to my ip address? Is there any tips that you can give me to help up my rating for google.com. Any info you can provide me with will be amazing. Thanks,
Intermediate & Advanced SEO | | drewzal0 -
Web site Migration from one server to another does cause any impact in SEO rankings?
Dear Seomoz members, We are going to migrate our website to different server location(new data center). does this impact on our SEO rankings? If so what and all checklist i have to do....to retain my SEO rankings. Regards, kathiravan subbiah Caratlane.com
Intermediate & Advanced SEO | | kathiravan0