Very interesting test on social signals, thoughts?
-
According to this inforgraphic I found on Unbounce, the most powerful social signal is Google-Plus followers followed by Google-Plus votes.
Now these results look amazing, so if this test is correct I need to gather 100 business page followers and a shed load of plus votes and I should see big movement in the SERP's?
Thoughts?
http://www.tastyplacement.com/wp-content/uploads/testing-social-signals.jpg
-
Of course, Google will be adding more weight on Google Plus because it is their products and they have got all the data. Tweets and Facebook likes also help gaining more online exposure but what I believe is that social signal is important but it is not as powerful as links. Google, just like any other search engines depends heavily on links. Social signals are important but they cannot override the importance of links.
Moreover, the sample size of the test is small and therefore, a definite conclusion is hard to draw from this.
-
Yeah I agree, thus the need to discuss on here.
If it was a move of say a few positions then yes, this could have been caused by other means but the sheer scale of the movements is scary if indeed social did generate these movements and not being involved in this activity would be a big mistake (if the data is correct).
-
Increase 15 positions by getting 100 Google+ followers? Are they keywords long-tail or competitive? I'm a bit skeptical on it. The test's sample size is small (1?) and therefore the results may not be accurate. No doubt that these social signals influence organic rankings, but many factors do.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Do we expect Google+ to continue being an important ranking signal after its recent changes?
I've noticed that Google Plus seems to have a larger influence on ranking than other social networks, especially for one of our competitors. We haven't started using Google Plus, and I'm wondering if, from an SEO standpoint, it's worth putting energy into after last month's changes. TL;DR: After last month's changes, is Google Plus still an important ranking signal?
Social Media | | 4RS_John1 -
Wordpress Socialize Plugin giving me 400+ 302s. Should I be concerned?
Looking at my report and saw I had over 400 302s. When I looked where they came from, it seems it's from a plugin called socialize sending stuff to Facebook. Does it matter?
Social Media | | IoanSaid1 -
Do bitly and owly shares on social media help out my site for SEO?
Hi Mozzers, Do shortened URLs, such as bitly and owly help out my website in terms of SEO? I know they will help in terms of referral traffic from people clicking on the URLs, but how about increasing DA, PA, etc.? Thanks!
Social Media | | Travis-W0 -
Pay with a Tweet (or other social payments) in the Freemium world
Hi Mozer(s), I work for a company which provides cloud-based collaboration environments for companies. Like many companies in this field, we offer a Free package, which gives users enough capabilities to explore our tool under business-alike circumstances. However, we currently dont have a time limit for our free version - which, makes us (I think) quite unique from a competitive standpoint. But consequently, it also means a lot of users see no immediate need to upgrade to a business package. If maintaining this business model, we are considering various options in how to generate more awareness. The company is quite new and can generally only get better results of SEO and social media advancement. One alternative is to start charging for signup to the Free package, using Social payments scheme, i.e. get access to the collaboration tools for free if liking, tweeting, plusing us, using a pre-defined message, hashtag, etc, using a hybrid approach, allowing users to edit some/all of the message. It may have an impact on number of sign ups, but are there other potential negative effects? I have seen some comments, both positive and negative, about its SEO impact, mostly positive, not least from this [Youmoz post](How To: Win Tweets and Influence Search Engines with PayWithaTweet).- though unlikely to have a direct SEO effect, it can increase sharing, exposure and SERP presence. But any flip sides social payment users should be aware of? Thanks in advance.
Social Media | | Clinked0 -
Social Signals, do they help? Looking for a solid Yes or No.
Hi, I've read so much lately about social signals and got basically 3 completely different responses. 1. Yes they are going to over take normal link building in 2013 so get on it. 2. Yeah they do help with rankings but not massively, don't focus to much on it. 3. Na they don't help, you need to gain 1000's of signals and even then it will be a short SERP increase and then back down you go. So... What im looking for now is a straight up Yes or No, should you be on social signals now? Should time spent on gaining social signals be increased? If your doing 10% of your time on social should this percent now shift to a larger percentage? Cheers
Social Media | | activitysuper0 -
Anyone use the new "Social Settings" in Google Analytics?
In the past couple of months, Google rolled out a tab called "Social Settings" in the Admin area (see image). It's an optional setting, and Google is rather vague about what it does. GA already tracks social in "Traffic Sources," so what is the advantage of using Social Settings? If you've used these new settings, what have your experiences been? Were the settings helpful? Did they completely screw up your analytics? Thanks, Benjamin Ri5bY Ri5bY.jpg
Social Media | | 1000Bulbs1 -
How does SEOMoz Code its Social Badge on Blog
On the blog section (and most other pages of the site) there is a social badge on the right hand side of the page where it shows the number of followers on Twitter, FB fans, etc. How does SEOMoz pull those numbers? It seems like its not using the normal Javascritps supplied by FB and Twitter, Feedburner. Thanks
Social Media | | Heydarian0 -
URL's for videos to increase page value and social sharing value
Hello Everyone, We recently developed videos for all of our products. Upon clicking on each video, we have the video popping up in a lightbox. The videos are hosted on Amazon s3. We would like to implement social sharing for each video and to do so, we are going to have the video load on each page upon being clicked using jquery. My question is how we should structure the urls so that the actual product page gets the share value. So for example, if the page is www.website.com/product1.aspx should we have the video be www.website.com/product1.aspx#video and ensure there is a canonical url on each product page so that the benefit is given to www.website.com/product1.aspx Or is there another way that anyone would recommend doing this? The videos are AMAZING and I'd like to ensure that as these videos are shared on social networks, that the value of the share is directed to the actual product page. Any ideas mozzers? Thanks!
Social Media | | eric_since1910.com0