Using 1 main site for many branch office locations
-
I have 1 main site with many many city/state pages within the site. I would like to use this site as the 'website' on the google local places pages for all my branch office locations, however I am worried that if my domain authority isn't high enough for the site, google will think I am spamming 'google places'. Are there any best practices I can follow to do this? Ideally I would like my blended search to show
not as
-
- Make sure you have unique content (phone number, hours, address) on each city URL you want to use, pictures are a big plus.
- Use the bulk upload, see https://www.google.com/local/add/g?hl=en-US&gl=US#uploadfeed. Before you submit make sure to read, http://www.google.com/support/places/bin/answer.py?answer=178024 and http://www.google.com/support/places/bin/static.py?page=guide.cs&guide=28247&topic=28291&answer=173669
- Make the name in your bulk upload spreadsheet unique for each location (Business Name - City, State)
- Use the store code field which uniquely identifies each location of your business
- Fill in as many of the "optional" fields as possible that make sense for your business
- Use a different phone number for each location
- Use a unique description for each location
Those are my 7 top tips; I'll add more if I think of any.
Two other options that may help but I have no real experience/proof on is advertising your locations with Google Boost and Google Tags. If you are legit & spend money you may be able to get your account rep to coughhelp/pullstringcough
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Right hand side Google Local profile image pulling from 3rd party site
Hello! When googling our company's name, the Google Local profile comes up on the right hand side with the reviews, address, phone number, etc. Those are all fine but the main photo being used is not the one specified in the Google My Business profile but it seems to be pulling from a 3rd party site that recently added a link and an image to our website. Why is this happening and can we specify the image that shows up? Your help will be very much appreciated!!!
Image & Video Optimization | | uniseo10 -
Should I delete youtube videos when moving to Wistia (or other on-site platform)?
One of my new clients recently built a site that has a great potential for ranking product pages with video rich snippets. Each product page has a single video, but they are currently hosted on youtube and embedded using Youtube iframes. Overall the videos aren't a great fit for Youtube, and we have decided to move the product videos to Wistia. (Much thanks to Phil Nottingham for his answers in this post, and his overall insights on video SEO in general). So what is the best way to make sure we get original credit for the video? I'm planning to take down all the product videos from the Youtube account as soon as we switch the embeds on the site. Is that enough?
Image & Video Optimization | | Sirmontegu1 -
NAP No mail delivered to physical location
Hello, First question here on moz. I live in a small town, and some of my clients do as well. Some mail is delivered to physical locations, however most mail is delivered to PO Boxes. I have tried with some success to get the mail workers to flag Google and others post cards. Otherwise I am not able to verify ownership. Any ideas or help on how to verify businesses that don't get mail at their location would be great. Dave
Image & Video Optimization | | David-Denning0 -
Schema - Multiple locations
I'm adding schema tags for a client with multiple locations/branches of their bar. What's the best way to setup the Schema tags for the different addresses? Something like this: | id="footer-right" itemscope itemtype="http://schema.org/BarorPub"> |
Image & Video Optimization | | CompucastWeb
| ### itemprop="name">Bar Name |
| |
| itemprop="address" itemscope itemtype="http://schema.org/PostalAddress"> |
| itemprop="streetAddress">Street Name • <span < span="">itemprop="streetAddress">2 Street Name</span <> • <span < span="">itemprop="streetAddress">3 Street Name</span <> |
| itemprop="addressLocality">New Orleans |
| itemprop="addressRegion">LA |
| itemprop="postalCode">Zip Code |
| |
| Tel:itemprop="telephone">555-555-555 |
| | | |0 -
Google + with multiple locations
Hi guys, So I want to make a google + page for my business, which basically lets people find and compare multiple airport shuttle, limo and transfer companies to find the one that is available and best suits their budget.
Image & Video Optimization | | cashchampion
Being that these shuttle services are throughout the country, when I create the google + page I need to choose multiple locations.
Anyone know how to go about this, or the best way to do it? Thanks so much Regards,
Marc0 -
What is the best way to host a video on my site from a SEO perspective?
Hi, we are in the process of creating a video about a topic that is highly relevant for our customers. Once it is completed we want to offer the video to our customers so that they can embed it into their own websites for free. What is the best way to do this and still receive maximum SEO juice? If we use a a video service like youtube or vimeo, then the link will go to vimeo or youtube and not our site. One thing we are thinking about is asking our customers to link to our site in return for embedding the video, but if there is an automatic solution then this would be a lot better. Any tips will be highly appreciated! If you have anyother tips regarding video content then the same of course! Many thanks! Daan
Image & Video Optimization | | daan.loening0 -
Multiple Location Pages and Duplicate/Thin Content
I have a client who has 10 locations throughout Colorado. Each has it's own claimed Google Places profile. I know that Google is encouraging a unqiue page on your site for each individual office location, and then aligning each location's page with it's Google Places profile. Could this create a duplicate content or thin content issue though? Each location's page on the site would have essentially the same or similar content -- just with a unique address and phone number. They're a law firm, so the company information is the same across all locations, other than the address and phone number. We could re-write the content so it's not completely the same, but for 10 locations that gets a little crazy, and still doesn't create truly unique/original content. If we get too creative with the content on each page, it would be counterproductive because these are landing pages so i want them to have the firm's major selling points to help convert. Also, the firm is ranking very well in organic and blended/local search for Colorado terms and all individual locations EXCEPT Denver, the biggest and most important market by far. Trying to move from page 3 to page 1 in Denver is important enough to warrant making the necessary changes. I just don't want to damage all the progress we've already made. I look forward to your feedback! Thanks!
Image & Video Optimization | | djreich0 -
[local seo] How to compete against e.g. yellowpages on Google Rank 1 - 4?
Hi Folks, How to compete against the big SEO-powered pages like Yellowpages in the SERPs? I mean, they have thousands of Rd -> Rd Links as well as super Page and Domain Authority. How has a let's say Dentist or Electrician a decent chance to compete against those? Does Google give credit to them because of the Content they have on their page? These yellowpages totally take the fun out of it for my clients. Answeres would really much appreciated. Thank you. For me it feels like Don Quijote.
Image & Video Optimization | | gooddy1