Outbound links
-
Hi there, i know inbound links are what hold the main value in terms of link building but if i have an inbound link from a big company such as ITV or BBC and they have put an article on their site linking back to mine, would it be beneficial if i made a comment on my site and then link back to their article or will this not really help? Sorry as you can tell im very new to seo!
thanks anthony
-
Outbound linking to credible sources is important. However, if your linked page is linking to the same page that's linking back to you, I think that would look like a 1 to1 recip link (albeit with an authoritative site) to the algos. If it's a great article, I would write a separate blog entry letting your customers know that you were mentioned on BBC with a link to the article.
Like Matt said, it should always be helpful to your reader. I'm not sure that two pages linking to each other in an endless loop is helpful.
That's my two cents (or pence if you're accross the pond).
-
Link profiles are all about looking natural and that is what Google is looking for especially after Penguin. If it is natural and beneficial to your visitors to link back to the big company then do so, as this will help your link profile in the eyes of the search engines.
Check this whiteboard friday out by Cyrus Shepard - http://www.seomoz.org/blog/external-linking-good-for-seo-whiteboard-friday
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
India and Link Building
A client of mine has decided to work all Link Building through an India team that she's used for a few years. The problem that I'm having with this situation is that the link building list below contains quite a few 0/10 PR websites, spam websites, and websites that have no direct relation to the client's industry. Am I wrong in thinking that link building should be done to high PR, authoritative sites that are related the the client's industry? The link below will take you to the Google Doc that contains all links built for this client. I would love it if someone could take a look at that list and tell me what they think. Is this recipe for disaster or great link building? https://docs.google.com/open?id=0B4a0JOKKFu0SUFZRbFRBNUZJekE Thank you so much!!!
Link Building | | Linwright0 -
Advetorial links
How do you scientifically value advertorial links. I have a site who is willing to buy advertorial in large online sites which will contain links. (I would prefer they invested in content on their own site). The DA on these sites is universally extremely strong. the PA of the examples I've seen is pretty low. The site has strong DA matching it's main competition and is performing pretty well in terms of ranking. Question: how do you value this kind of link in terms of the amount of £ the publications want to charge. Anybody have a formula or a logical process which would provide solid advice rather than don't infringe Google's T&C's which I've already mentioned to them. Any thoughts appreciated.
Link Building | | Shivvyt0 -
Where to link?
Hi I need to gert this page up in the rankings http://www.kerryblu.co.uk/wedding-headbands-70-c.asp but am getting no where fast. When applying for links should I direct them to this page or to the homepage, and let them filter through. Thanks
Link Building | | Yorkie0 -
Which link should I use for link building?
I have an article which have high rank on Google. But recent, I use mod rewrite url so this article have new url. old: mywebsite.com/c1/p-1 new: mywebsite.com/c-e/p-1 Now, google is indexing old url. I want to ask when I build linking to my site, which link should I use for link building? I should build linking for new url or old url. Thanks
Link Building | | sonzin13040 -
Reciprocal links
Hi SEOmoz Pros, We have vendors from whom I was hoping to get links. To make it more enticing to them I was planning to select a small number of vendors (with good site metrics-PA, DA, PR) and create a "Featured Vendor" module on some pages that would link back to the vendor's site as well--thereby created reciprocal links. I was planning to only have one vendor to a page and only for the pages that we are targeting locally. My hope is to help boost the ranking of those pages. Is it okay to offer our vendors to link back to their site or should I ask for a one-way link back to our page and pitch it as exposure for their brand?? Lastly, does Google penalize for these types of links? Thanks!
Link Building | | AC_Pro1 -
Feedback on linking strategy
The amount of requests I get for links is mind numbing. Yet few respond to my request for blog submissions. What is going on?? People want links yet they dont want to write - its not that hard! Rather than ignore all these requests for links i have decided to write the articles for anyone who now requests a link on my website (providing I like the site and its related to my niche area). I charge £9.99 to cover my admin (It will need to go up). I do not want any links back I just want inspiration to write and unique content for my website. So these are my questions to link builders - what do you think? Would you be interested now all the hard work has gone? SEO experts - is this risking my overall site strength?
Link Building | | GardenBeet0 -
Panda Update: Isn't a link still a link?
I was doing some link building and some SEO's said that the Panda update affected many websites. I am going to use eZineArticles.com as my example. EzineArticles was affected by the Panda update and does not show up in the SERPs as much as before. But they still have doFollow Links coming from the articles I am submitting. QUESTION: Regardless if EzineArticles was affected by the Panda Update, isn't a "Follow Link" still a "Follow Link" OR am I completely wasting my time on this devalued website? Edit: Yes I know a PR 0 page is not as valuable as a PR 9 page. I am asking from the standpoint of the affected Panda Update domains overall.
Link Building | | Francisco_Meza0
