Lots of Listings on Page 2 SERP, but none on the first?
-
For one of our most important keywords we have several pages ranking highly on the second page of search results in google. Yet none on the first page, is there anyway to concentrate our rankings to bump one to the first page? We would rather have even just one link on the first page than the 4 or 5 we have on the second now.
-
Yes you can use a 301 redirects to concentrate the link authority of multiple pages into one page (assuming that each page has some inbound links). This may give you a rankings boost to get you over the hump.
301 redirects can be difficult to implement (http://www.seomoz.org/learn-seo/redirection) so you might be better off trying to get earn more links and social media shares to your most powerful page.
-
Margaret
I agree with Tina. I would also suggest you check your website for "keyword cannibalization". I suspect that you might also have this situation causing some of this. Solution by Rand at http://www.seomoz.org/blog/how-to-solve-keyword-cannibalization
If not, just concentrate on building some more content/links and it should be a matter of time. Watch your competition and see what you can find in their backlinks and content that you can't find in yours.
I hope this helps.
-
Hi Margaret,
If these pages are all targeting the same/similar keywords and the backlink profiles are similar as well you can do a 301 redirect from all the ranking pages to the page that is closest to the first page. Once this is done I would still focus on building more links like Tina suggested.
-
Hi most people think once they get to the coveted first page things will pick up, and usually it will but you will not see a noticeable improvement until you reach the top 4 listings.
Personally I would rather have a link on top of page 2 than the bottom of page 1. I would recommend you add some relevant backlinks to the site and that should push you to page one for some of your keywords.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is my domain holding me back in the SERPS?
Even after a good year or so, my site intensivedrivingschoolmiltonkeynes.co.uk does not rank in the top 10 (google.co.uk) for "Intensive Driving School Milton Keynes", and is nowhere for "Driving School Milton Keynes". Do you think the domain name is being penalised, or do you think there are other factors that contribute to the poor performance.
On-Page Optimization | | Buffalo-Mobile1 -
Contact pages coming up for keywords above landing pages
I have two examples of contact pages coming up over designated landing pages Keyword: Nickel Alloys for www.neonickel.com Keyword: Artificial Grass for www.artificialgrass4u.co.uk Is there anyway I can stop this happening?
On-Page Optimization | | icansee0 -
Optimizing pages for keywords
I have a couple of websites for retailing the western chaps manufactured by my company. I have recently tried to increase my learning for SEO since one of my main sites (started in 2006) just lost about 45% of it's organic search volume since the end of May. It seems my search to learn just creates more and more questions. I have been using google adwords for several years now and have used that information to find the most searched keywords. There are some general keywords like western chaps and cowboy chaps that receive decent search volume. If I get more specific to a certain type of chap, chinks for example, the popular high volume keywords are chinks, chinks chaps, western chinks, and cowboy chinks. These all relate to one type of chap...the chink. I want to be visible for these keywords, but how does one optimize for more than one without diluting? Should I also try to optimize on the homepage of my sites for the general terms like western chaps and cowboy chaps? Can I optimize for both? I could really use some help. Any experts out there up to the job of consulting for me, some with extensive knowledge and experience? I'm not looking for the SEO giants with hundreds of clients. I don't feel that I will get the proper value from those types. My company is small and spending is an issue, that's why I would like someone to consult with. I should be able to do most of the labor, I just need the knowledge.
On-Page Optimization | | Kelly_S0 -
Too Many On-Page Links
Hi, I did a SEOmoz campaign and got results today, One of the results is Too "Many On-Page Links" when i am drilling down, i see that that's include inside links. for example, i sale food, i have my main department window - inside i have 30 products - each product is linked to a detailed page about the product. so automatically i have 30 links - not including all the others in this page, and i easily get over 100 and even sometimes 200 is this a big issue? does it damages my SEO? If yes, is there a way to write the HTML in a way that internal links like that wont be counted? Thank you SEOWiseUs
On-Page Optimization | | iivgi0 -
Home page keyword effecting internal page ranking
Hello, My client has a second keyword for the home page that is competitive. The home page is not being ranked for this keyword. Instead, an internal category page is ranking. This internal category page is more relevant than the home page - it shows the categories for the actual products that this term refers to. But everyone around us in Google's page results has far more backlinks than the internal page, and we're all heavily optimized for this term. My question is, is it safe to pull the second term off of the home page or is this internal page strong because it is somehow being strengthened by the home page optimization?
On-Page Optimization | | BobGW0 -
Why is the seomoz showing it crawled 3 pages when i only have 2 pages?
I had seomoz crawl my site. I only have 2 pages. The site url is www.autoinsurancefremontca.com.
On-Page Optimization | | Greenpeak0 -
View all Page for Product Overview Pages
Hi everybody! We have an ecommerce site with product overview pages, where sometimes there are hundreds of products listed. Usually, we just display 30 and have a button where users can click to see 30 more - or all products listed at once. This is the overview page (as indexed in google): http://www.geschenkidee.ch/aussergewoehnliches.html
On-Page Optimization | | zeepartner
And this is the view-all page: http://www.geschenkidee.ch/aussergewoehnliches.html#all What should I do here? The product overview page will hardly generate more traffic by listing all products (because the overview page will rank for generic keywords, while the product keyword searches will be referred to the specific product pages themselves). I was originally thinking of using rel=canonical pointing to the view-all page. But this would just lead to longer load time. Should we just leave those overview pages or is there a best practice for how to deal with such pages? Thanks for your thoughts on this!0 -
Optimization of home page
Hi there I have an issue which, despite searching hard, I simply cannot find the right solution for. We have an index page that used to rank pretty well for a main industry keyword. However following a revamp of the site last year the kw slipped and no longer brings in decent traffic levels. The problem seems to be that the old static site had a sprinkling of variable anchor text links that brought value to the home page. Instead of the main anchor being "home" we would revert to "main keyword" and variations across the site sometimes in t he content but mainly on the nav bars. However the new CMS design structure restricts us considerably with anchor distribution and so instead we opted for the site logo on the masthead to have an ALT tag for "main keyword" but so as not to game google too much we added .."home" to the tag. Probably pointless but we figured it could do no harm. This ALT text is site wide Problem now is that we have lost the spread of internal nav bar anchors and variety etc. We have slipped in the serps for "main keyword" and I cant help thinking we are not maximising the anchors as we should. So what Im coming to is this.... How can we tell if Google is picking up the ALT tage anchor as the main anchor to rank the site at the expense of all internal text anchors. Despite retaining lots of embedded anchors - according to the Moz metrics these are not being picked up because OSE suggests the ALT tag anchor is taking precedence. The serps probably support this view as well. Should we: a) Vary the masthead ALT if there is no way of avoiding this being the most important link / anchor on the page b) Remove the ALT anchor and instead opt for content links high on the page (we do have nav bar links saying "Home" site wide as well which may overrid the embedded links?) c) Leave the ALT alone and still push for content anchors as described in b) What is the best way to handle this..? Best wishes and thanks Morch
On-Page Optimization | | Morch0