How to mass change Title and Description of a website
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Hey , I recently landed a client and his website has a lot of pages. After running a diagnostics in SEOmoz it seems like a lot of them dont have titles and descriptions. Also the ones that have titles and descriptions are not well optimized.
I want to change/create titles and descriptions of this website but the problem is it has got 1000s of pages. So I was wondering is there an automated way of doing this?
Thanks a lot in advance.
Regards
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Hi Priti,
If your website is CMS driven, then can take help of your programmers to automatically fetch title and description from the content for each page.
But make sure to have unique meta data for each page, as each page will have different information so would have different headings as well.
Meta data plays a major role in asking people to click on your website while they are searching for product/services you offer. You title/Description must be manually crafted and appealing enough to force people to click on your website
Besides, if you think that those pages are not important or less important and would really not help you in generating traffic/ qualified traffic so you may choose to block those pages with the help of Robots.txt.
Besides, in case case of static HTML site you don't have much scope you will have manually update all the pages or block with robots.txt.
Hope it helps
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It depends of your CMS, and duplicate Titles and Descriptions won't help you much.
You need to talk to your developer and see if they can implement an automatic system for Meta Information i.e. [keyword/s] | [call to action] | [brand]
Sorry that I couldn't be of much help!
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