Query: Analytics Goal Conversion
-
Please see the attached image. Can anyone please explain the attached image.
Goal Overview tab says 8 Goals.
but in the attached image says, 3 visitors finished, I've even set the required step as well, so it is also not possible to goal might have completed from any other page.
Thanks
-
You're Right Doug, Thanks for the help. I got the answer
-
I don't know if you saw my edit to the reply above, but the funnels you set up in the goal setup only apply to the funnel visualisation report which may account for some disparity with the numbers.
I usually take a look at the Reverse Goal Path, selecting a tight time frame to check the numbers. I'll often see more goal conversions here (as it's not applying the funnel) than when I look at the funnel visualisation report.
You'll see the direct entrances that didn't pass through the funnel, but you should be able to count up the visits that did and tally these with the funnel visualisation.
The Goal Flow visualisation is always a bit out as it uses a sample of the data. Good for big picture stuff, but you can't use it if you want to know the exact numbers.
The Goals Overview does not take your funnel into account. It's the total number of people hitting your goal page regardless of whether they followed your funnel or not so this will tend to be higher. Again you can use the Goal Reverse Path or Goal URLs and select the previous step as a secondary dimension to see how the number work.
-
Doug, it is quite possible that some visitors would directly be going to the goal Page, but when I've already created a funnel for goal conversion and required step is also there so I assume that it should not be counted as converted goals at least not in Google Analytics, isn't it?
Its been a week now, but tracking has started yesterday only. Required step added the same day I created Goals and funnel.
-
Please check the first image in Question. that one is admin section screen shot.
-
Providing a screen shot of the admin screen where the goal is set up may be of use.
-
It looks like you've getting some visits directly to your goal page. I suspect you'll find that the page is in google's index try looking for:
site:www.{yourdomain}.com "thanks"
How long have your goals been set up? Do your current goal setting apply for the entire period? When did you add the required step?
Edit: Also note that the funnels you set up in the goal setup only apply to the funnel visualisation report which may account for some disparity with the numbers.
Do you know how many actual conversion there have been? How many contact emails?
-
This is only Goal which I've created as an experiment. I need to create several other goals as well.
Could you please be specific with what exactly you need from me?
PFA the other possible screen shot for your perusal
Thanks,
-
Can you provide some more information - such as a screenshot of your goals overview page? I'd hard so see what's happening from just the one image of your funnel.
How many goals have you set up? Is this the only one?
The image you've posted does indeed show that nobody entered the goal page without going through the proceeding step.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Increase conversion rate to buy
I am trying to understand why my women fashion site has a very low conversion, basically zero apart from some occasional sales (last one a few months ago) There is a lack of organic traffic the to shop subdomain, but what worries me is that (email/social media) campaigns to existing clients who happily buy repeatedly from our brick and mortar store do not generate results, despite using promotion codes etc. Before investing heavily in PPC campaigns etc, I'd like to improve conversion. Any advice on what can be improved ? PD: link can be found in my profile.
Conversion Rate Optimization | | J-S0 -
PayPal Visits Increase in Referral Traffic in Google Analytics
We've noticed recently on an E-Commerce website that we manage that PayPal has recently shown a large increase in Referral Traffic on the website. Is anyone having an experience with this and how can we block it? It seems like its counting the traffic that leave to PayPal to complete a purchase and then return to the site as increased traffic. The increase started to occur around April 29, 2015 and I'm wondering if this has anything to do with any recent updates made by PayPal? Any insight or other experiences would be greatly appreciated. Thanks!
Conversion Rate Optimization | | SEO5Team0 -
Analytics (Other Than Google) & A/B Testing Tools
Hey, I have Google Analytics on my website, like most people, but I was looking at some other analytics and testing tools like heat maps, click maps, A/B, etc. I was hoping that some of you could recommend a few that you use to see where pages are going wrong, track user behaviour and to how improve conversion rate. I have had a look at a few websites like: https://www.clicktale.com/
Conversion Rate Optimization | | JonathanRolande
https://www.optimizely.com/ It would also be interesting to know how acurate these tools actually are, they seem quite legit. Cheers0 -
Does adding a well scripted and produced video help significantly in conversions from visits to my divorce lawyer website to calls for my services?
Should the addition of well scripted and produced video to my divorce lawyer website increase my conversions and, if so, to what extent?
Conversion Rate Optimization | | hildebrandlaw0 -
Conversion Rate Optimization Coruses?
Hi is there any well recognized certified courses like Google Analytics or Adwords qualification that Google offers. I'm after a course which is on split testing, multivariate testing and CRO overall. Any suggestions?
Conversion Rate Optimization | | monster990 -
How Do I Create a Google Analytics Dashboard for My Designer To Monitor Landing Page A/B Testing
Hello All, We recently started doing some "AdWords Experiments" using A/B testing of our search landing pages. My web design team does not have access to our AdWords account, but they do have "user" access to our Google Analytics account. What I need to figure out how to do is setup an easy dashboard (or custom report) that will show them at a quick glance how the two versions of their page are performing in terms of: Goal Completions (Conversions) where the specific page is the entrance/landing page. Bounce Rate Time spent on site where the specific page is the entrance/landing page. Pages viewed where the specific page is the entrance/landing page. Possibly a way to see the most popular page visited 'next' after starting on the specific entrance/landing page Anything else that might be useful The two URLs would be like: http://www.domain.com/search/testa/
Conversion Rate Optimization | | Robert-B
http://www.domain.com/search/testb/ Any insight about the best way to do this is greatly appreciated! Cheers!0 -
Google Analytics - Goal tracking question
If my form starts on domain1.com/leadform/html and the confirmation page is on Domain2.com/confirmation.html can I still set up GA goal conversion tracking?
Conversion Rate Optimization | | TheGrid0 -
Low conversion rate, high ticket item... but not THAT high
Oh great mozzers, I fall at your feet... I feel like I'm going insane... My client, 35 Degrees (http://35DegreesSteaks.com) is quite the mystery. I handle SEO and paid search for them, and we're doing great in those areas... however, we're just not seeing the conversions once I deliver these folks to the site. The people are targeted, the keywords are sound, and from what I can see, the checkout process isn't a mess... but they are just not getting the sales. We're currently starting to test some price points with some newer, lower cost "intro packages", so we'll see if that's one of the pain points. I'm also in the process of convincing them to include a Verisign or some other logo in the checkout process. However, I was hoping the great minds here could take a quick look and see if I'm missing anything else. Thanks in advance! Jeff
Conversion Rate Optimization | | fangdigital0