Images on Social Media - Can they be Optimized?
-
My company has been sharing images on its Facebook and twitter outlets which are getting a lot of shares. It seems to be the only thing really working for us. Is there a way to optimize this or use it to our advantage for our website? Or is this just something that will help me gain some edge rank in Facebook?
-
Tiffany,
The sharing and retweeting of your images will definitely help you gain edge rank, the specific applications, but if you're looking to optimize your site using both Facebook and Twitter you have to remember that Facebook is mostly closed off to Google.
Twitter has started closing off other companies as well, but it still does get crawled a bit from Google. What I would suggest is Tweet a picture then also attach your brand's name to the Website. Maybe like this, "Like this? :insert image: It's available now at Tiffany.com" It won't give you a lot of link juice but it will give you some especially if it's shared a lot.
-
Right now they are literally just motivational quotes or funny HR quotes (if you could believe it).. I've attached one.
-
Well, as long as it's building your brand and your facebook/twitter brand pages are getting the credit, without actually seeing the media assets, it would not be possible to say if there are any other opportunities. If you'd like, you can share it here or send it via a private message and I'd take a look.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can you redirect old abandoned Twitter/Facebook accounts?
My client has a Facebook profile and a Twitter account that they have abandoned. These pages also have old branding and we would like to redirect these pages in some way to the current Facebook and Twitter accounts. I did find this article but it's 3 years old and not sure this is works: http://www.thesearchagents.com/2011/12/how-to-do-a-301-redirect-on-twitter-even-though-twitter-doesnt-allow-it/ What's the best way to do this?
Social Media | | RosemaryB0 -
Remove Social Side Bar?
We recently had a site-redesign and since have lost traffic. We’re currently trying to clean up our code and improve site speed (which we know has become a very big problem). One of the things we tested was removing the social side bar. With that gone, our page speed, file size and requests to the page all improved greatly. And other than the homepage, we don’t see a lot of action on the social side bar with our internal category and subcategory pages. With side bar: http://www.motivators.com/ Without: http://www.motivators.com/Trade-Show-Giveaways.html We resubmitted the Trade Show Giveaways page to Google Webaster Tools yesterday and saw a 22-spot jump in ranking by this morning! Given the circumstances, would it be unwise for us to remove that social side bar? Would it hurt us to lose those signals in the long run despite the overnight jump? Which is the lesser of two evils?
Social Media | | Motivators0 -
How Can I do SEO for a Escorts Website?
So here comes the hard part of working with SEO.... I've been doing SEO for a quite long time now and as far as I concern, it has been working and that's why I can tell people I'm a SEO Manager! It was all good until 3/4 months ago when I got this client that wanted me to do SEO for his Escort Agency. I've analysed his website and came across some structure error, poor linking and so on... I've started by reformulating his website, re-structuring his urls, keeping good pages and throwing alway the poor content ones, requested some website owners to remove links to that website and so on.... All good and sorted, but when it came to do the off-page optimisation it became a nightmare! It's pretty easy to get links for a clothing website or any other (not "obscure") kind of websites, but no serious and authority websites would link to an escort agency; It's also very easy to create something funny and nice and post it on a page of your website to get people sharing and liking on facebook, but again very hard to get people to share and like things posted by an escort agency... You can't really advertise on escorts directories and use keywords on the ad because godfather google would penalize you.... I really don't know what to do anymore, so I will list some questions and if guys SEO experts could help me out, I would be so grateful!!! How can I get people linking to the website without paying for it? How can I get good authority links to this kind of website? How can I advertise on paid directories without being penalised by google? How can i get shares and likes on social network websites? The website has about 3000 pages, been online since 2010, have at least 3 lengthy articles posted a day! Please guys help me out with this case that is making me loose my nights of sleep... If you guys need the website address and the targeted keyword I can PM you (I dont know if the forum allows me to post it here) Thank You so much for the help in advance....
Social Media | | douglasapuc6 -
How important are social signals to SEO?
How important are social signals to SEO? Are generating social signals a must? It seems every website out there has some sort of social sharing tool installed, everyone is after a like or a tweet. Are we now looking at getting as many likes/tweets etc from real accounts as possible because actually they effect SERP's a lot. Cheers
Social Media | | activitysuper0 -
Do Your Social Metrics Such As Tweets Transfer With a 301?
Got asked this today, and I don't know the answer, so throwing it out there to all your mozzers! If I 301 redirect a page that has built up a lot of tweets, likes, shares, even +1's, does that social data get transferred over to the new page in as far as social strength/ authority is concerned? Would Google still be able to see the previous version of this page had x amount of tweets etc, and take this into consideration when ranking the new page?
Social Media | | PerchDigital0 -
What's a good social media content creation brief template?
I'm trying to put together a brief template for our copywriters to use when requesting the creation of a piece of content. These are the points I have thought of so far are: Subject / Topic Content Objective Desired User Outcome / Call to action Sources, References Tone of voice Related product information Target SEO keywords Can you think of anything else to add? Do you know good resources (articles, blog post) tackling the subject of a content creation brief? Thanks in advance.
Social Media | | Amiee0 -
How can I work out who pressed my Google +1 button?
With Facebook likes it comes up on Facebook, telling you who pressed the 'like' button. You also get the number of people that like it. Is there something like this for the +1 button? I can work it out through webmaster tools, but this is delayed data, unlike the Facebook 'likes' which is instant. Is there a way of knowing who pressed your +1 button straight away, like on Facebook?
Social Media | | sophia1230 -
I can't see the new Facebook Insights.
Is anyone else having trouble seeing the new Facebook Insights page? If I click on Insights I get a message at the top that says, "Take me to the new Page Insights" but if I click on it it does nothing. Apparently people are "talking about me" and I can't see the new stats!
Social Media | | MarieHaynes0