SEO For New Website
-
Hello Mozzers,
I've recently (2 weeks ago) launched a website with a brand new domain for a client. I know I can't expect instant results but I'd like to know I've done all I can to get the best results as fast as possible.
I've done the following already:
- It's a WordPress driven website so the site is very SEO friendly
- Submitted the sitemap.xml to Google
- Listed the site on Bing
- Sorted out the canonical issue
- Got keyword rich URLs
- Meta tags are in
- Site structure is heavily optimized with H1, H2 tags, etc. used appropriately
- Set up a Google Places listing
- Made sure all images and links are semantically optimized
- Copy can be improved but is pretty keyword rich
However the client is not using Social Media at all and there's no link building strategy in place.
Will this undermine the rankings a lot?
What else can I do to get the client better results, faster?
Any help will be much appreciated.
Best regards,
Rex (SEO Noob)
-
You're welcome.
**I figured as much but was hoping there might be a few onsite things I could do. **
I think that is a common pattern. On site is easier, so we all tend to look for it. Even when we really know that the answer is "lots of hard link building to do now" we tend to look for other answers. You don't have to be a noob to fall in to that trap!
-
Thank for you speedy reply as well Marko. Much appreciated.
Regards,
Rex
-
Thanks for your speedy reply Mat.
I figured as much but was hoping there might be a few onsite things I could do.
If I may ask one more thing: Any idea on how to price for link building and social media services?
Thanks agian,
Rex
-
I agree, if it even makes the slightest sense to have social media, have it.
It doesn't have to take up a lot of your time, (if possible) use apps like Buffer to keep it updated regularly and interact with some followers. It sends the right signals to Google.
-
However the client is not using Social Media at all and there's no link building strategy in place. Will this undermine the rankings a lot?.
Yes - totally. You really cannot underestimate the importance of links. In simple terms: if you niche is in any way competitive (even if that competition is just handful of people with a vague idea) you are not going to rank positively without links.
Getting the site set up well and search ready is great, but you need to get moving on your links. I'd much rather work on a poorly optimised site with a load of links than a well optimised site with none.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Linkedin "company website" link - any value?
Hi So, on Linkedin, I can put my company website. I've been trying to figure out if this is a nofollow, or do follow - or, not even really a link. Here's how it appears in my profile's source code Websites <a target="_blank" <strong="">href="/redir/redirect?url=http%3A%2F%2Fmaxvape%2Ecom&urlhash=MtlQ&trk=ppro_website">Company Website</a> Is this even a "link"? I'm guessing the way it is built, no it's not even a nofollow link. Secondly, does anyone know any good link-juice you can get form Linkedin. Thanks!
Social Media | | Ted_Cullen0 -
Add Tracking Parameters to Website Links on Facebook/Twitter
does anyone know of a way to add tracking parameters to facebook/twitter website links in the about us section so that we can understand what traffic is specifically coming from that page? I already add tracking to posts, but I am more trying to track each standard link on these social channels. I am currently running into character limits or the result looks like a long url that will most certainly deter clicks because it looks suspicious.
Social Media | | dsinger1 -
What could Google+ do for your SEO?
If your a Google+ wizard and do everything right, so optimise your profile, pick up 1000's of followers, followers engage with your posts by adding a comment or a plus, followers are even going to your website and sharing content using the Google plus button etc. What kind of effect would this have on your SEO? Would this kind of activity improve your Auth? Side question: Forget the above, what movement would you expect if one of your pages received 1000 plus's from real users, would you expect to see a jump in SERP's I know every website is different, im just looking to see what I could expect if the work was put in to achieve the above.
Social Media | | activitysuper0 -
Website Competiton - sharing the entry on social media
Hey guys, I was wondering if any of you could help me with this. Basically one of our clients will host a competition on their website soon. Once a visitor completed the entry form I would like to have social media buttons on that page that automatically place text into your social media account if you chose to "share" or "tweet" your entry. For example it could automatically place "I have just entered to win .... You should try it out as well!" into the twitter or Facebook posting field. I have tried looking around, but honestly I am not sure what the look for. How could this be achieved or what it is called? Thank you
Social Media | | Michael-Goode0 -
Anyone use the new "Social Settings" in Google Analytics?
In the past couple of months, Google rolled out a tab called "Social Settings" in the Admin area (see image). It's an optional setting, and Google is rather vague about what it does. GA already tracks social in "Traffic Sources," so what is the advantage of using Social Settings? If you've used these new settings, what have your experiences been? Were the settings helpful? Did they completely screw up your analytics? Thanks, Benjamin Ri5bY Ri5bY.jpg
Social Media | | 1000Bulbs1 -
Do social media buttons work better "within" a website or "outside" of a website?
Websites like techcrunch.com include the social media buttons (+1, FB like, linkedin etc.) to the left of their articles so they seem to float outside of the content. Some even let the social media buttons wander while scrolling, so that they are always visible (e.g. here: http://www.kirstenwinkler.com/news-from-palabea-and-how-to-prepare-kids-for-tomorrow/). The "traditional" way has been to include the buttons within the content, e.g. on top of the article or on the right hand side. I was wondering which alternative has the largest impact. Intuitively "outside" of the content should be more visible as it "breaks" with the website design. Has anyone done an empirical test which version gets more clicks?
Social Media | | aschroet0 -
Does a 301 redirect pass along Google +1's from the old url to the new one?
When I 301 redirect a page that has content that has been +1'ed by our visitors, I would assume that Google would handle a +1 the same as a link and pass this authority along to the new url. Has anyone had any experience or heard directly from Google confirming this behavior?
Social Media | | Eventful0 -
Are you doing SEO on Twiiter and Facebook pages?
Seems to be a thought process emerging (CALL THE MEDIA!) that twiiter and facebook are having through various different paths a real ranking effect. Is anyone now doing SEO on a clients Social media page because of this. I know they are no follow. I am not sure they don't pass juice.
Social Media | | MBayes0