What type of links to focus on...
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Hi all
Having just built a new site, I'm now looking at how best to SEO it. In past years, I gave into the temptation to outsource the backlinking altogether. For this project though, I am taking a much more hands on approach:
- I am either writing or working with good content writers
- I am posting to Twitter + FB more regularly
With regards to backlinks, I am being much more specific as to how I go about it. I want to remain very niche specific and use only trustable sites. The question I have though, is how to know how to split the backlink types?
I've looked at competitors using LinkDetective, but cannot seem to work out any common denominators. Some have more blogs than articles, while others have a lot of 'unknown' types (according to LinkDetective)
If you're starting from scratch, what do you aim for? If you're aiming to build 100 backlinks (hypothetically), how would you decide on the breakdown (e.g. 20% blogs, 20% articles etc)
Do Panda or Penguin updates this year influence choice?
Thanks!
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Bryan nailed the answer.
Create useful content and the quality links will eventually come (this is in my opinion the most difficult thing to do in SEO - the ability to create great content). The incoming links will (or should) be diversified never a set % (some websites in specific industries will have a natural skewed type of inbound links).
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how to split the backlink types?
Not important. What is important is quality and relevency of the site you are gaining a link from.
_If you're starting from scratch, what do you aim for? _
You aim for creating useful content that your users are looking for. Networking with industry leaders and getting them involved in your projects. They can help share you content, even create it.
Do Panda or Penguin updates this year influence choice?
Panda and Penguin are there to punish sites who have bad link profiles, duplicating content, keyword stuffing, bought links, and other black hat methods both on-site and off-site.
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