How to show your ratings in the Google SERP
-
I've noticed that some organic search results are showing ratings just above the meta tag. How are these sites doing this?
Example: If you search "cash advance", there is a result between #4 and #6 in the organic results. The site is "goldcashadvance.com". It's showing a 5-star rating in the result.
-
Hi Nick,
They are using schema markup on their reviews (AggregateRating <a class="attribute-value">- http://schema.org/AggregateRating</a>
This is why the ratings occur in SERPs.
Have a read of this page
http://support.google.com/webmasters/bin/answer.py?hl=en&answer=99170 and then research on from there.Good luck and private message me if you want to discuss more.
Davinia -
Here is an image. I see it in Chrome and IE. Thanks.
-
I can't see the listing, can you add an image please?
I'm thinking it's either achieved via schema mark-up or via a Google property (e.g. Google Places)
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Keywords in Paragraphs: How much do they matter at Google?
Hi all, Generally we care a lot about keywords at headings, title tags, URL, etc. always. But I wonder how much impact they have being in paragraphs. How much do they matter at paragraphs? Thanks
Algorithm Updates | | vtmoz0 -
Google is simplifying my meta titles. What does it mean?
Hi Guys. I've noticed that google seems to be simplifying my meta titles in their SERP for some keyword searchs. Should I be worried about this? Perhaps a sign of being a little 'spammy' in my meta titles? Or is Google just aiming to bring up the most relevant looking result? Based on that specific search? Isaac.
Algorithm Updates | | isaac6630 -
Google domain search
Hello all, I'm a newbie to SEO, so you'll have to bear with me. I just started a website LangleyHomeSaerch.com a few months ago and am having trouble ranking with google. When I search "Langley Home Search" with Yahoo or Bing, it comes up on the first page. However when I search it with google it doesn't seem to rank even in the first few hundred pages. The only way I can get a match from google is if I search "Langley HomeSearch" or "LangleyHomeSearch". I know due to google's newer algorithms that there is less importance put on domain name matches, but is this normal, or is there anything I can do to improve it? Thx, Colby Langley, BC
Algorithm Updates | | colbygedak0 -
Google is really NOT SAYING IN "HOW SEARCH WORKS” ?
Hi All SEOmoz members and team, As I was reading this, is it true that Google does this . Simply, I don't think so, I haven't experienced any of such what is being talked [http://www.fairsearch.org/search-manipulation/what-google-isnt-saying-in-how-search-works/ C](http://www.fairsearch.org/search-manipulation/what-google-isnt-saying-in-how-search-works/ "http://www.fairsearch.org/search-manipulation/what-google-isnt-saying-in-how-search-works/")ome on, let us discuss the real thing about Google. Teginder Ravi
Algorithm Updates | | Futura0 -
Bounce Rate a factor?
Hi Guys, I've been SEOing two sites for just over 6 months, making very little headway in the process. All the tactics I have employed work on the many other sites that we do SEO work for. I have written pages of rich, useful content, metas, built links from various sources, re-built both sites on a better platform, alt tags are optimised etc etc. This seems to have brought me some success but nothing to write home about. The only major difference I can see between these two sites and my others is bounce rate. The SEO pages I have produced have a fairly healthy bounce rate (20-30%) which isn't a problem, but, both sites have blogs which draw (a lot of) visitors from various social networks and the bounce rate is through the roof (80-90%) obviously increasing the average for the whole site. Now, I know there has been various discussions around this with no real outcome but I cannot see what else it can be. Am I missing something? I should add that both sites are in competitive sectors but not that competitive to stop me seeing at least top 100 results....
Algorithm Updates | | SEOBirmingham810 -
Videos increase ranking of products in SERPS from Ecommerce Website
Just noticed something I've never seen before..and I just wanted to see if anyone else experienced this. I work for a 15000+ item eccommerce website, and today I noticed that on a few brand searches, several individual product pages were coming up. This is actually unusual because most of our individual item pages (including these) aren't ranked well enough to show up well in a brand search (and don't try to target brand terms either), but a correlation here was that both items contained videos referenced within. These were not videos hosted on our YouTube brand page either..these were videos done by separate manufacturers - one was hosted on their site, one on ours. Google actually pulled the snapshot of the video to the SERP as well... even though it was embedded within other product copy. Has anyone else noticed any preferential treatment given to effectively random items on your eCommerce website because it was augmented by video? I can assure you there was nothing otherwise unique about these products and they're not really that sought after. Neither item or url was new, and neither were the videos within. Also, this was a Universal Google search, not one for videos. (Sorry, I'm not allowed to reference directly). Thanks.
Algorithm Updates | | Blenny0 -
Rankings in Bing/Yahoo lower than in Google
Other than a few keywords, my rankings are consistently lower in MSN/Bing/Yahoo than in Google. Any ideas or suggestions as to why?
Algorithm Updates | | NueMD0 -
Working in the world of Google Farmer Update
So I know have seen how my websites have taken a nose dive from the google farmer update most likely with traffic significantly hit. Example site is callcatalog.com. What recommendations are there to deal with the new world order? How can we look at optimizing, changing, modifying our process to improve rankings and traffic?
Algorithm Updates | | seo_ploom0