SEO Structure - Best Advice
-
Hi Mozzers,
I'm wondering if I need to tweak my SEO friendly URL structure slightly.
Example:
http://www.vintageheirloom.com/vintage-celine/celine-bags
would this be better for SEO if it was:
http://www.vintageheirloom.com/vintage-celine/bags
Perhaps the repetition of 'celine' is unnecesary, but OpenCart ecommerce CMS requires a plugin / modification to enable multiple use of a single term like e.g. 'bags'.
Any benefit for $30?
Thanks!
-
With the extra info no, I'd definitely agree that once is enough. I don't think that there is any benefit to the repeat and you risk either looking spammy (reduced CTR in SERPs) or being algorithmically marked as spammy (reduced SERPs).
$30 seems like a bargain to reduce those risks!
-
I woud not have it twice in the URL because it looks like an attempt to manipulate the search engines.
-
Sorry Mat, you're not going mad... I'm being slack...
links should be:
"www.vintageheirloom.com/vintage-celine/celine-bags"
would this be better for SEO if it was:
"www.vintageheirloom.com/vintage-celine/bags"
Hopefully the URLs above don't get truncated as before...
Second link is the same but the instead of ending with ...celine-bags it just ends with ...bags
Would repeating Celine twice count as keyword stuffing or would the robots let that pass?
Thanks...
-
I'm not going mad am I? Those 2 links you posted are the same. Hard to see what you are getting at.
However I will say that I would be careful about repeating keywords in URLs. It could look like keyword stuffing both to the engines and users.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Affect of ™ and ® in title for SEO
I am looking at adding the trademark and rights reserved symbols to some of my titles. I think this might help with click through rate. From what I have found, this shouldn't have an affect on SEO unless it makes the title too long. Is this correct? Stephen
On-Page Optimization | | stephen.volker1 -
FAQ page structure
I have read in other discussions that having all questions on an FAQ page is the way to go and then if the question has an answer worthy of its own page, you should abbreviate the answer and link to the page with more content. My question is when using some templates in WP, they have a little + button you can click and it reveal the answer to the question. Does this hurt SEO versus having all text visible and then using headers/subheaders? An example of the + button https://fyrfyret.dk/faq/
On-Page Optimization | | OrlandSEO1 -
Need advice on the better URL structure to go with
I am rebuilding our existing website on a new platform and need advice on which URL structure would be the most ideal. The following examples are of a product that we have with a very long page title. Not all of our products have titles this long, but enough of them do to cause some concern. I was also wondering if I should end the url with file type .html or if leaving it out is better. Thanks in advance! OPTION 1. this example just uses the root domain and the entire product title separated by dashes http://ewheels.nextmp.net/staggered-full-set-br-2-20x9-ace-alloy-aff01-metallic-silver-machined-face-flow-formed-br-2-20x10-5-ace-alloy-aff01-metallic-silver-machined-face-flow-formed OPTION 2. this example uses the crawl path as well as the entire product title http://ewheels.nextmp.net/wheels/ace-alloy-wheels/ace-alloy-aff01-metallic-silver-machined-face-flow-formed/staggered-full-set-br-2-20x9-ace-alloy-aff01-metallic-silver-machined-face-flow-formed-br-2-20x10-5-ace-alloy-aff01-metallic-silver-machined-face-flow-formed OPTION 3. this example uses the crawl path and just the part number at the end since the folders already contain all the keywords necessary http://ewheels.nextmp.net/wheels/ace-alloy-wheels/ace-alloy-aff01-metallic-silver-machined-face-flow-formed/ace-2090aff01silace-20105aff01sil
On-Page Optimization | | elementmotor0 -
Auto loading articles ?- best practices
Hi all! In the past months I see more and more website that doing 'auto loading articles in scrolling' - can you tell me if it's okay for SEO and what are the best practices for this? Thanks!
On-Page Optimization | | JohnPalmer1 -
Does anyone know of an api for on site SEO?
I have searched for one, but really cannot find one that fits my needs. I am looking at making an on site grader / service that will check pages and point out SEO problems. One that I have found that I like is seorch.eu but they do not have an api. I do not want to reinvent the wheel if I do not have to. Also, the api does not have to be free, or it does not even have to be an api, it can be a self hosted application too.
On-Page Optimization | | LesleyPaone0 -
A good SEO praxis?
Hi all, having a worpress site with 10 DIFFERENT pages (each with its own different content) and consequently 10 DIFFERENT keywords to optimize......Can somehow Google penalize me for having such a number of different keyowrds? I guess sometimes there no way to avoid it. It depends on the content of each page. You'll need a keyword to optimize them (if you consider they are relevant enough). Thanks.
On-Page Optimization | | juanmiguelcr0 -
Need to hire an SEO consultant to fix my website
Just started using SEOmoz and discovered lots of issues with my site. Need some help. Obviously the person could access my SEOmoz account and make sense of all that is needed. Then either go to my website and fix or tell me what to do. Thanks, Scott
On-Page Optimization | | ecoscott0 -
Drupal SEO Question
Still trying to get a handle on all this...a lot to figure out! My site is Drupal and a few weeks ago I had my developer install an SEO Module so I could add a meta description and keywords for my pages. I have done that for the majority of the landing pages and the product pages as well. Earlier I posted a question about the use of adding the meta description and keywords to each product. The answers were mixed and pointed out the problem of the duplicate content which I am trying to figure out how to fix. BUT...when I went through my On Page Analysis grading for my campaigns one of the reasons my grades were low were because of the use of meta keywords tag. That the search engines ignore them and competitors can use them against you. So now I am thoroughly confused. I should optimize each product page with the meta description and keywords or i shouldn't? Keywords should show up in the title tag and the content....anywhere else? Help! Thanks much, Shara
On-Page Optimization | | Confections0