Question About Keyword Difficulty Report
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If I am trying to assess the difficulty of ranking for a longtail keyword phrase that is 3 or more words long, should I put that phrase in quotes when I enter into the Keyword Analysis Tool or not? For example, let's say I want to see how hard it would be to rank for the phrase "best educational resources for teachers". Should I enter into the keywords analysis tool as "best educational resources for teachers" or just as best educational resources for teachers? Which one would give me the most accurate difficulty assessment for that phrase?
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Good luck - hope I didn't steer you wrong
I can't say I always follow the logic in these tools...however that's a totally different story! -
Hah! That's really funny. Now I have to go try it.
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Thanks Andrea and danatanseo. I was thinking the same thing. I was wondering because so far every keyword phrase that I have entered into the tool (no matter how ridiculous) has come back as moderately or extremely difficult to rank for. For example, the phrase "watermelon wrapped in barbwire" even comes back as highly competitive (53%) unless I enter it in in quotes. Most of the sites that rank for this silly phrase have low DA and PA.
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Dana makes an interesting point of Boolean searches. Unless you're using a tool that specifically uses that method (like MyBuzz Metrics), most tools are set up to already assume it's one phrase and thus don't need quotes.
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Hi Andy. I would enter it into the tool without quotes. I believe searching a term with quotes is a type of Boolean search that most real people don't take the time to use. Someone might correct me on the Boolean part, lol, but unless you're visitors are librarians I doubt they use quote, brackets etc when typing terms into the search bar. Hope that helps!
Dana
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