Large number of thin content pages indexed, affect overall site performance?
-
Hello Community,
Question on negative impact of many virtually identical calendar pages indexed.
We have a site that is a b2b software product. There are about 150 product-related pages, and another 1,200 or so short articles on industry related topics. In addition, we recently (~4 months ago) had Google index a large number of calendar pages used for webinar schedules. This boosted the indexed pages number shown in Webmaster tools to about 54,000.
Since then, we "no-followed" the links on the calendar pages that allow you to view future months, and added "no-index" meta tags to all future month pages (beyond 6 months out). Our number of pages indexed value seems to be dropping, and is now down to 26,000.
When you look at Google's report showing pages appearing in response to search queries, a more normal 890 pages appear. Very few calendar pages show up in this report.
So, the question that has been raised is: Does a large number of pages in a search index with very thin content (basically blank calendar months) hurt the overall site? One person at the company said that because Panda/Penguin targeted thin-content sites that these pages would cause the performance of this site to drop as well.
Thanks for your feedback.
Chris
-
Unless a page can give value to a searcher (not just an existing customer) it shouldn't be in Google's search index.
Sometimes I like to go back to the basics. Remember that search engines exist to help people find information that they WANT to find. Realistically, people are not going to want to find every page on your websites in SERPS.I suggest you ask yourself this question; does this page offer information that someone would actually want to search for, and make your decision accordingly.
p.s. Having said all of that, I'll answer your question. The answer is yes, having thin pages on your site can hurt your domain. If your pages offer value to searchers, I suggest you improve them instead of remove them, but if they don't offer value to searchers don't waste your time, and just no-index them.
-
So, the question that has been raised is: Does a large number of pages in a search index with very thin content (basically blank calendar months) hurt the overall site?
Yes.
We had a site with some image content pages that had not a lot of text. They ranked great for years. Then, BAM, rankings across the site dropped on a Panda update.
We added noindex/follow to these pages, redirected some that were obsolete and our rankings came back with the next update.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does Google considers the cached content of a page if it's redirected to new page?
Hi all, If we redirect an old page to some new page, we know that content relevancy between source page and this new page matters at Google. I just wonder if Google is looking at the content relevancy of old page (from cache) and new page too. Thanks
Algorithm Updates | | vtmoz0 -
Indexed Pages Increase and Major Drop June 25th and July 16th?
I am seeing information regarding a possible Google algorithm that may have taken place on June 25th...and seeing total number of pages indexed in GSC increase (cool!)...BUT, then on July 16, I'm seeing a consistent drop (BIG DROP) of pages indexed - not only on our site, but several. Does anyone have any insight into this or experiencing the same issue?
Algorithm Updates | | kwilgus0 -
Home Page not ranking?
Hey guys, I'm working on a relatively new client and have noticed that all the initial rankings that we have point towards a sub page rather than the home page. Only a branded search appears to bring up the home page which seems really strange. Any ideas? Home page; www.geraldmiller.com Sub page (ranking); www.geraldmiller.com/dwi-dui-defense
Algorithm Updates | | Webrevolve0 -
Canonical from NOINDEX,FOLLOW pages - Bad idea?
Hi, We have an extensive online shop in Magento - to ensure that some of the pages with query strings are not indexed, we implemented a conditional NOINDEX,FOLLOW so that it will stop indexing any pages that have querystrings on it - We do need to use Canonical also - for other reasons - so my question is: If you have a page that is NOINDEX,FOLLOW and it has a rel canonical pointing to original, would it transfer that NOINDEX,FOLLOW to the main original page causing it problems? Thanks!
Algorithm Updates | | bjs20100 -
Privacy page ranking above home page in serps
I'm using OSE to try and get some clues as to why my privacy page would rank higher than my home page. Could anyone help me figure out which metrics to review to rectify the issue? My key word is: Mardi Gras Parade Tickets The url that is ranking is <cite>www.mardigrasparadetickets.com/pages/privacy</cite> I'm happy to be ranking in the top 3 for the keyword, but I'd rather hoped it wouldn't be my privacy page. Any help would be awesome, Cy
Algorithm Updates | | Nola5040 -
Is my page footer the reason keyword rankings have dropped?
Hi all, One of my sites http://henstuff.com/ has seen some ranking drops for major keywords over the past few weeks and I was wondering if it was something to do with Penguin not taking a positive view of link-filled footers. It is something we are looking at phasing out but wanted to get the opinions of the SEOMOZ community. Thanks! Rob
Algorithm Updates | | RobertHill0 -
Home page replaced by subpage in google SERP (good or bad)
SInce Panda, We have seen our home page drop from #2 in google.ie serp to page 3 but it has been replaced in the same position @#2 by our relevent sub page for the keyword that we ranked#2 for. Is this a good or bad thing from and seo point of view and is it better to have deep pages show in serp rather than the homepage of a site and what is the best line of action from here in relation to seo. Is it best to work on subpage or home page for that keyword and should link building for that phrase be directed towards the subpage or the homepage as the subpage is obviously more relevent in googles eyes for the search term. It is clear that all areas of the site should be looked at in relation to link building and deep links etc but now that google is obviously looking at relevancy very closely should all campaigns be sectioned into relevent content managed sections and the site likewise and treated on an individual basis. Any help that you may have would be very welcome. Paul
Algorithm Updates | | mcintyr0 -
Are the latest Ranking Reports counting the new large format site links as positions?
Received my weekly ranking report this morning and noticed a specific keyword that I've been ranking in the 3rd or 4th spot has dropped a significant amount of positions. I tested the results myself and it appears the site links of the manufacturer are being counted as positions? My keyword has me in the 3rd position (although it is much lower on the physical page now because of the new format). I'm really wondering how this will affect organic listings going forward - this new format could be a game changer.
Algorithm Updates | | longbeachjamie2