Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Track AI Overviews in Keyword Research
      Moz Pro

      Track AI Overviews in Keyword Research

      Try it free!
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. Digital Marketing
    3. Web Design
    4. Duplicate H1 tag IF it holds SAME text?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Duplicate H1 tag IF it holds SAME text?

    Web Design
    3
    8
    3904
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • RetroOnline
      RetroOnline last edited by

      Hello people,

      I know that majority of SEO gurus (?) claim that H1 tag should only be used once per page.

      In the landing page design I'm working with, we actually need to repeat our core message stated in H1 & H2 - at the bottom of the page.

      Now the question is: Can that in any way cause any ranking penalty from big G? In my eyes that is not attempt to over optimize page as it contains SAME info as the H1 & H2 at the top of the page.

      Confusing, so I'm hope that some SEO gurus here will share some light on this.

      Thanks in advance!

      1 Reply Last reply Reply Quote 0
      • RetroOnline
        RetroOnline @RetroOnline last edited by

        For me it is important that it doesn't hurt my rankings - I don't believe that I can boost my ranking by adding H1 twice on the page, that was not my intention. Good to know that I'll be on the safe side - still 🙂

        Thanks people.

        1 Reply Last reply Reply Quote 0
        • OlegKorneitchouk
          OlegKorneitchouk @RetroOnline last edited by

          Ideally yes. The only reason to use the H1 tag twice would be for screenreaders.

          However, I'm fairly certain you will not see a change in rankings if you choose to repeat your H1 text twice on one page.

          1 Reply Last reply Reply Quote 1
          • BlueLinkERP
            BlueLinkERP Subscriber @RetroOnline last edited by

            Sure. I thought you were just repeating the titles for the sake of repeating them.

            1 Reply Last reply Reply Quote 1
            • RetroOnline
              RetroOnline @OlegKorneitchouk last edited by

              Thanks for answering. So your suggestion is that I shall stay away from repeating same headline message twice on the page by duplicate whole H1 line twice?

              OlegKorneitchouk RetroOnline 2 Replies Last reply Reply Quote 0
              • RetroOnline
                RetroOnline @BlueLinkERP last edited by

                Thanks.

                "Of course, doing this across every page on your site may seem a little spammy."

                Well isn't that same logic as marketers are doing by placing CTA on every sub-page? That was my idea behind this - to repeat a core headline statement on every page + CTA button under.

                ?

                BlueLinkERP 1 Reply Last reply Reply Quote 0
                • BlueLinkERP
                  BlueLinkERP Subscriber last edited by

                  I would advise against using multiple H1 tags on the page. Instead, Oleg's approach could work.

                  Just replicate it as you wish and use CSS to make it look the same.

                  Of course, doing this across every page on your site may seem a little spammy.

                  RetroOnline 1 Reply Last reply Reply Quote 2
                  • OlegKorneitchouk
                    OlegKorneitchouk last edited by

                    Good question. I don't think it would make much of a difference since you aren't diluting the keyword value of the heading tag. However, you can always just make a CSS class that mimics your H1/H2 look identically.

                    RetroOnline 1 Reply Last reply Reply Quote 1
                    • 1 / 1
                    • First post
                      Last post

                    Got a burning SEO question?

                    Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


                    Start my free trial


                    Browse Questions

                    Explore more categories

                    • Moz Tools

                      Chat with the community about the Moz tools.

                    • SEO Tactics

                      Discuss the SEO process with fellow marketers

                    • Community

                      Discuss industry events, jobs, and news!

                    • Digital Marketing

                      Chat about tactics outside of SEO

                    • Research & Trends

                      Dive into research and trends in the search industry.

                    • Support

                      Connect on product support and feature requests.

                    • See all categories

                    Related Questions

                    • KJ600

                      How does ARIA-hidden text appear to search engines

                      I'm having trouble getting my accessibility team to add alt text to our site's images for SEO benefits as they feel some of it would add additional noise for screen readers.  They proposed using ARIA-hidden attributes to hide the text but I'm wondering if will that be interpreted as a cloaking tactic to search engines?  Also, I'm wondering if it the alt text will carry the same weight if ARIA-hidden is used. Has anyone had any experience with this? I'm having trouble finding any research on the topic.

                      Web Design | | KJ600
                      1
                    • nchachula

                      Magento Category H1 Tags

                      I am currently using magento and have all titles labeled correctly. I have made a H1 tag for the main page which works fine. Each product title becomes and H1 tag, which again is fine. However my category pages are missing H1 tags. If I manually code an H1 tag, then there becomes 2 H1 tags. It is using my category name then my manual H1 tag. I don't want it to use my category name because it is shortened to fit on my navigation bar.
                      Ex. www.mydomain.com/tshirts/short-sleeve 
                      In this example the subcategory title is short sleeve. When using MOZ tool on frontend it shows NO H1 tag or the title becomes H1 tag "short sleeve" however I want the H1 to actually be "short sleeve tshirts"
                      If I manually add an H1 tag to description on category page it adds both the title AND the H1 tag I enter.

                      Web Design | | nchachula
                      0
                    • InvoqMarketing

                      Duplicate content on websites for multiple countries

                      I have a client who has a website for their U.S. based customers. They are currently adding a Canadian dealer and would like a second website with much of the same info as their current website, but with Canadian contact info etc. What is the best way to do this without creating duplicate content that will get us penalized? If we create a website at ABCcompany.com and ABCCompany.ca or something like that, will that get us around the duplicate content penalty?

                      Web Design | | InvoqMarketing
                      0
                    • mmewdell

                      Is it cloaking/hiding text if textual content is no longer accessible for mobile visitors on responsive webpages?

                      My company is implementing a responsive design for our website to better serve our mobile customers. However, when I reviewed the wireframes of the work our development company is doing, it became clear to me that, for many of our pages, large parts of the textual content on the page, and most of our sidebar links, would no longer be accessible to a visitor using a mobile device. The content will still be indexable, but hidden from users using media queries. There would be no access point for a user to view much of the content on the page that's making it rank. This is not my understanding of best practices around responsive design. My interpretation of Google's guidelines on responsive design is that all of the content is served to both users and search engines, but displayed in a more accessible way to a user depending on their mobile device. For example, Wikipedia pages have introductory content, but hide most of the detailed info in tabs. All of the information is still there and accessible to a user...but you don't have to scroll through as much to get to what you want. To me, what our development company is proposing fits the definition of cloaking and/or hiding text and links - we'd be making available different content to search engines than users, and it seems to me that there's considerable risk to their interpretation of responsive design. I'm wondering what other people in the Moz community think about this - and whether anyone out there has any experience to share about inaccessable content on responsive webpages, and the SEO impact of this. Thank you!

                      Web Design | | mmewdell
                      0
                    • Atlanta-SMO

                      ECWID How to fix Duplicate page content and external link issue

                      I am working on a site that has a HUGE number of duplicate pages due to ECWID ecommerce platform.  The site is built with Joomla!  How can I rectify this situation?  The pages also show up as "external " links on crawls...  Is it the ECWID platform?  I have never worked on a site that uses this. Here is an example of a page with the issue (there are 6280 issues) URL: http://www.metroboltmi.com/shop-spare-parts?Itemid=218&option=com_rokecwid&view=ecwid&ecwid_category_id=3560081

                      Web Design | | Atlanta-SMO
                      0
                    • Bromtec

                      White Text / Black Background & SEO Impact

                      Does anyone know of any testing / studies with evidence that Google prefers dark text on a light background vs. light text on a dark background? I have a website that currently has light text on a black background, and really like the way it looks, but am concerned that the style may be hurting SEO. Moreover, redesigning something inverse with the same quality would be a large project and fairly costly, so I'd like to make sure the benefit will really be worth the cost before moving forward.

                      Web Design | | Bromtec
                      0
                    • LMDNYC

                      How do search engines interpret <hgroup>...</hgroup> tags?

                      Hi there. I'm building an HTML 5 site and through research of new HTML 5 elements I've seen little conclusive information about the interpretation of the new <hgroup>tag, in terms of SEO application and interpretation. In particular does Google interpret the nested heading tags as individual elements or does it combine them into one entity? For example, say I have: <hgroup> # Article Heading ## Article Sub-heading </hgroup> How is this interpreted by Google and what would be some good SEO best practices regarding the <hgroup>tag in HTML5: Is it interpretted as a single tag (" Article Heading: Article Sub-heading ") or two separate heading tags (one and one )? Also, how much does the ordering of the tags matter (say for example I wanted something like the following for visual purposes? <hgroup> ## Article Sub-heading # Article Heading </hgroup> One last thing: is it safe to assume that it is indeed OK to have multiple tags on a single page (as referenced by Matt Cutts a while back in a Webmaster Video)? Thanks! </hgroup> </hgroup>

                      Web Design | | LMDNYC
                      2
                    • superTallDan

                      Duplicate Content for index.html

                      In the Crawl Diagnostics Summary, it says that I have two pages with duplicate content which are: www.mywebsite.com/ www.mywebsite.com/index.html I read in a Dream Weaver tutorial that you should name your home page "index.html" and then you can let www.mywebsite.com automatically direct the user to index.html.  Is this a bug in SEOMoz's crawler or is it a real problem with my site? Thank you, Dan

                      Web Design | | superTallDan
                      0

                    Get started with Moz Pro!

                    Unlock the power of advanced SEO tools and data-driven insights.

                    Start my free trial
                    Products
                    • Moz Pro
                    • Moz Local
                    • Moz API
                    • Moz Data
                    • STAT
                    • Product Updates
                    Moz Solutions
                    • SMB Solutions
                    • Agency Solutions
                    • Enterprise Solutions
                    • Digital Marketers
                    Free SEO Tools
                    • Domain Authority Checker
                    • Link Explorer
                    • Keyword Explorer
                    • Competitive Research
                    • Brand Authority Checker
                    • Local Citation Checker
                    • MozBar Extension
                    • MozCast
                    Resources
                    • Blog
                    • SEO Learning Center
                    • Help Hub
                    • Beginner's Guide to SEO
                    • How-to Guides
                    • Moz Academy
                    • API Docs
                    About Moz
                    • About
                    • Team
                    • Careers
                    • Contact
                    Why Moz
                    • Case Studies
                    • Testimonials
                    Get Involved
                    • Become an Affiliate
                    • MozCon
                    • Webinars
                    • Practical Marketer Series
                    • MozPod
                    Connect with us

                    Contact the Help team

                    Join our newsletter
                    Moz logo
                    © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                    • Accessibility
                    • Terms of Use
                    • Privacy

                    Looks like your connection to Moz was lost, please wait while we try to reconnect.