Off page SEO

[TheKewlShop]

Our off-page SEO efforts include the following minimum on a monthly basis. Can anyone help with the relative merits of these, which are useful, which aren't and whether for instance you would substitute more of one for less of another?

On a per month basis

• 7 social bookmarks
• 30 Website directory submissions
• 4 guest blog posts
• 3 press releases
• 8 blog posts (on 2 dedicated wordpress blogs)
• 4 articles published in high ranking article directories
• 3 social profile with links/blog comments on .edu/.gov with links/classified ad links
• 1 slideshare presentation with links

Many thanks in advance.

[AdamThompson]

I agree. As a link building method, social bookmarking is bad. As a method to drive buzz and get exposure and links for awesome content, Reddit and similar tools can be great. Reddit, StumbleUpon, and similar tools are not really social bookmarking sites, either.

[edwardrj]

I'm going to agree with all of what Adam Thompson said, less the social bookmarking part. Social links can be valuable as they can lead to an influx of traffic (depends on the content obviously). Reddit can be particularly powerful.

[AdamThompson]

My suggestions:

• 7 social bookmarks. Not a good way to build links.- 30 Website directory submissions. You should only submit to a few high quality relevant directories. - 4 guest blog posts. Good, if on high quality sites. - 3 press releases. Not a good way to build links, should be done to help gain press coverage. - 8 blog posts (on 2 dedicated wordpress blogs). Good, if the content is really high quality and is being shared and linked to. - 4 articles published in high ranking article directories. Not good. - 3 social profile with links/blog comments on .edu/.gov with links/classified ad links. Not good. - 1 slideshare presentation with links. Good, if it's getting shared and linked to.

[MoosaHemani]

I see you have planned to slowly poison your website in the longer run as many of the tactics are very low quality or give no positive value to the website.

If I will be at your place this will be the following plan I would have preferred. (Plan always get changed from industry to industry but I am considering this as a general plan)

• Research and gather the list of all the important and high quality directories that are relevant in your niche and get links for all (it won’t be more than 50 ~ 60).
• Find the blogs in your industry allow me to write a guest post on their blogs, shortlist the one that contain more social, traffic and DA and will target them for guest posting. 4 to 5 a month will be fine.
• 6 to 8 Posts on your own website blog (no micro sites) is great, keep the promotion plan on... writing a blog is not enough.
• 1 Slide share << go for it... no harm in it but remember it should have to have a value or else it’s like dumping your time in to waste bin.
• Manual Outreaching fir links.. This can be like link sleuthing, promoting any viral stuff that is available on your website or may be following the competitor’s links wisely.
• Press Release should not have a number... use this only when you think you have something new regarding your company that will attract users. Use it to entertain users and not get links...

I know the plan available here is not complete but still way better than the one you have! You plan give a strong feeling that it revolves around getting links (many tactics you have mentioned will offer your low quality links only.) and my plan is more towards users and targeted audience so that you get only high quality links naturally.

SEO has changed a lot not instead of building links you have to create scenarios and situations that attract links naturally.

Hope this helps!