Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
H1 Tag as Logo on the Homepage.
-
So I was working on a Genesis theme website where they have the H1 Tag as the Logo on the homepage. I wanted this changed because I always use my H1 tag to include a keyword I want to rank for. I was told by the Genesis Forum Manager that Yoast said the Logo should be the H1 tag on the homepage. (Yoast has a WP SEO Plugin that is very popular)
That makes no sense to me, so I was looking for Opinions.
Thanks,
-
I agree with Doug - I would never have the H1 containing a logo. It should include 3-5 words that are you main targeted keywords/phrase for that page. (Be it company name, blog name, what you are offering etc)
Change the template so the logo isn't inside a H1 tag. I think nearly every SEOer would agree with this.
-
Thanks Doug. I did mod the theme, but with genesis it isn't so easy.
-
Yup, your context and your goals etc are all going to play their part. I don't agree that H1 = your logo on your home page. That's a bit too black and white for me.
Do whatever you need to do - nothing to stop you modifying the theme!
<object id="plugin0" style="position: absolute; z-index: 1000;" width="0" height="0" type="application/x-dgnria"><param name="tabId" value="ff-tab-33"> <param name="counter" value="556"></object>
-
Maybe if you are using WP for a blog at makes sense for the H1 tag, but I am using it as a CMS, so maybe that is not what he intemded.
-
I agree with Doug, but w/out knowing what your website looks like or if you have the Yoast plugin. I'm assuming your CMS is wordpress You should double check your scripts (header.php) for the designated theme is pointing where appropriate for your H1, and make the necassary changes.
-
Don't agree that that H1 tag should be your logo and I don't think this is what Yeost was getting at either.
According to this article on his blog, he suggests that the H1 tag on the homepage should be the "Blog's Name."
http://yoast.com/blog-headings-structure/
Single posts then have an H1 equal to the title of the article, and category pages would have the name of the description/tag.
You've got to be careful not to confuse the semantic structure of the content and the branding.
The function of the logo is to provide your content with a consistent brand across all page types. This isn't specific to the home page.
Besides, there are lots of logos that don't spell out their names of the entities they represent so you might want to have both your logo/ident and then say your company name spelt out in the H1.
You could also argue that the subject matter of the home page is not actually the brand/entity name but the value proposition - the "what's in it for you" and I've seen that used at the H1 heading too...
Just ask yourself what makes things easier for visitors to understand/interpret the content on the page depending on the type of site/organisation etc.
<object id="plugin0" style="position: absolute; z-index: 1000;" width="0" height="0" type="application/x-dgnria"><param name="tabId" value="ff-tab-0"> <param name="counter" value="96"></object>
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Missing Canonical Tag for a PDF document
Error: Missing Canonical Tag
Technical SEO | | ahmadmdahshan
But URL is not a webpage it is a PDF document, is this fixable?0 -
What is the correct Canonical tag on m.site?
We have 2 separate sites for desktop (www.example.com) and mobile (m.example.com) As per the guideline, we have added Rel=alternate tag on www.example.com to point to mobile URL(m.example.com) and Rel=canonical tag on m.example.com to point to Desktop site(www.example.com).However, i didn't find any guideline on what canonical tag we should add ifFor Desktop sitewww.example.com/PageA - has a canonical tag to www.example.com/PageBOn this page, we have a Rel=alternate tag m.example.com/pageAWhat will be the canonical we should add for the mobile version of Page Am.example.com/PageA - Canonical tag point to www.example.com/PageA -or www.example.com/PageB?Kalpesh
Technical SEO | | kguard0 -
Does Google read dynamic canonical tags?
Does Google recognize rel=canonical tag if loaded dynamically via javascript? Here's what we're using to load: <script> //Inject canonical link into page head if (window.location.href.indexOf("/subdirname1") != -1) { canonicalLink = window.location.href.replace("/kapiolani", ""); } if (window.location.href.indexOf("/subdirname2") != -1) { canonicalLink = window.location.href.replace("/straub", ""); } if (window.location.href.indexOf("/subdirname3") != -1) { canonicalLink = window.location.href.replace("/pali-momi", ""); } if (window.location.href.indexOf("/subdirname4") != -1) { canonicalLink = window.location.href.replace("/wilcox", ""); } if (canonicalLink != window.location.href) { var link = document.createElement('link'); link.rel = 'canonical'; link.href = canonicalLink; document.head.appendChild(link); } script>
Technical SEO | | SoulSurfer80 -
Meta descriptions and h1 tags during a 301 redirect
My employer is shifting to a new domain and i am in the midst of doing URL mapping. I realize that many of the meta descriptions and H1 tags are different on the new pages - is this a problem ? Thank you.
Technical SEO | | ptapley0 -
Setting title tag with javascript/jquery
Hi there, I'm looking for some advice. I've recently implemented a few jQuery functions which gets specific content from the page and then sets the title and description. See working example here. It seems to work fine but my question I have is whether Google bots can read it and whether it might actually hinder my SEO efforts? Any advice would be really appreciated! Peter
Technical SEO | | peterallen0 -
Special Characters in Title Tags & Meta Descriptions
Do special characters, such as the "&" symbol or a "," in title tags and meta descriptions negatively affect your ranking in search engines? Any feedback is much appreciated. Thank you!
Technical SEO | | ZAG1 -
Duplicate Title Tag issue due to Shopify CMS
Hi guys, I'm a novice really when it comes to SEO, yet have taken it in house for the next year or so, firstly because I have had my fingers burnt twice...and secondly, to allow me to recoup some of the loss from my prior campaigns. One thing I have noticed on my site (which uses a Shopify E-commerce CMS), is that Shopify duplicates a url for each my products. An example of this is http://www.vidahomes.co.uk/collections/designer-radiators-heating/products/reina-aliano
Technical SEO | | philscott2006
http://www.vidahomes.co.uk/products/reina-aliano Both products provide exactly the same information, yet appear in different ways subject to how the customer finds them. I contacted Shopify to find a fix to this issue when I noticed a high amount of Duplicate Title Tags in my SEO crawl. Their response was as follows. Using a rel canonical link will help prevent duplicate content issues with search engines. All you need to do is add this line of code: **<link rel="canonical" href="{{ canonical_url }}" />** ** before the tag in the theme.liquid file. It’s that simple :)** The theme liquid file basically generates the outer template for the whole site, and is only compromised when over-ruled. This all seems a little too easy for me, so I am hoping whether someone can elaborate as to whether this will work or not, as I'm not entirely sold on their response. I was always under the impression with canonical tags, that they should be added to the header section of the duplicate page in question, which refers back to the original page. The code I have been told to add above implies that the canonical tag would be added to every page in my site so the Google robot would have a hard time in finding anything at all of relevance Thanks in advance for any assistance with this. Kind Regards Phil Scott Vida Homes0 -
Should there be a canonical tag on my 404 error page?
In my crawl diagnostics, I notice some 4xx client errors. They are appearing for pages that no longer exist, so I'm not sure what the problem is. Shouldn't they just be dealt as 404's? Anyway, on closer inspection I noticed that my 404 error page contains a canonical tag which points to the missing page. Could this be the issue? Is it a good idea to remove the canonical tag from this error page? Thanks.
Technical SEO | | Leighm0