A "show all" category for products resulting in to many on-page links

[danielpett]

I've got reports from my seomoz pro campaign that I have more than 100 on-page links on a page of my ecommerce store.

This page is a "show all" category displaying ALL products from ALL my categories on the site. So it is NOT a "show all" for displaying all products in a certain category on one page instead of having to click through page 1, page 2 etc.

What I don't clearly understand is why I get this from the reports, as it does not display all products in one single page. What it does is gathering all products from all categories in one place, but instead of showing all products in one page it is divided into pages 1 - 13.

What should I do to resolve this? Could it be the seomoz campaign giving me an incorrect result?

Appreciate you taking the time to help! Thank you.

[danielpett]

Alright, thank you veru much. The link was very helpful as well!

[Matt-Williamson]

I personally wouldn't worry about this as that feature makes your site more user friendly even though it will be considered as having to many links on-page. From experience of having two many links reported on a page when changing a design of an e-commerce store I have found that the site actually preformed better in the search engine results pages.

I believe that making your site more user friendly is the key and there are lots of top e-commerce sites that have a similar feature which will take them over the recommended limit for links on a page, but they still do very well in the search engine rankings...

Here is a Q&A from earlier in the week that might help - as it is in relation to too many links on a page within an e-commerce store http://www.seomoz.org/q/should-i-nofollow-the-links-in-the-drop-down-nav-menu