Campaign set-up: root domain vs. subdomain
-
Hi,
I have a question about the proper way to set up a new SEOmoz campaign for a simple 5-page website (home, about, services, blog, contact). If I'm tracking only www.domain.com, does it make a difference if I set it up to track just that subdomain or should I track it at the root domain? Is it better to use the root domain? Are there pros or cons to using one over the other? If the website is expanded in the future, any future pages will most likely be on the same subdomain (e.g., www.domain.com/page).
Thanks in advance!
Carolina
-
Thanks, Darin!
-
If all of your future pages will be sub folders then you'll only need to track at the sub domain level. I generally do the same thing you do but I ALWAYS track at the Root domain level. Generally if you have different sub domains and want to track them separately then the sub domain radial is the best answer. An example would be when you have different identities on your root domain at the sub domain level. For instance, you want to track your blog at blog.example.com and you have an investor relations section at investors.example.com and you track them as separate campaigns. Sub folder can be same scenario but at the sub folder level. You want to track your blog at example.com/blog and the /blog is a platform or another installation of a CMS. (hope that makes sense) If you want to track everything that is on your root domain (both sub domains and sub folders) then choose the root domain radial. Like I said before, I always use the root domain. I think the other options are for specific scenarios only.
Let me know if you have any questions
Darin.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Comparing New vs. Old Keyword Difficulty Scores
We've had a few questions regarding the new Keyword Difficulty score used in Keyword Explorer, and how it compares to the old score in our stand-alone Keyword Difficulty tool. Specifically, people want to know why some scores are much lower using the new tool. There a general discussion of the math behind the tool in this post: Keyword Research in 2016: Going Beyond Guesswork One of the problems we had with the original Keyword Difficulty score is that, because it's based on our Page Authority (PA) score and PA tends toward the middle of the 0-100 range, Difficulty got a bit bunched up. A Difficulty score in the low-to-mid 20s (via the old tool) is actually very low. So, we set out to re-scale the new tool to broaden that score and use more of the 0-100 range. We hoped this would allow more granularity and better comparisons. While the logic is sound, we're concerned that we may have been too aggressive in this re-scaling, given recent feedback. So, we're going to be analyzing a large set of keywords (anonymously, of course) that people have run through the tool to see if too many Difficulty scores seem too low. If they do, we'll make some adjustments to the math. In the meantime, please be aware that low scores may appear lower in the new tool and very high scores may appear higher. We wanted to address some of the limitations in V1 and feedback over the years, and so the old and new scores really can't be compared directly in a meaningful way. We're sorry for any confusion that has caused, and we will re-evaluate if necessary.
Moz Pro | | Dr-Pete3 -
Campaign link not working?
I imagine most of the initial problems with the domain migration to moz.com will be cleaned up rather quickly. I did however notice right away my links to my campaigns from the dashboard were not working. I then click the campaigns tab up top and my campaign links worked from there. Just thought I'd share real quick incase anyone else is having the same issue.
Moz Pro | | CDUBP0 -
Campaign Crawl
I have a site with 8036 pages in my sitemap index. But the MozBot only Crawled 2169 pages. It's been several months and each week it crawls roughly the same number of pages. Any idea why I'm not getting fully crawled?
Moz Pro | | JMFieldMarketing0 -
Confused on setting up my domain in a campaign
I have a website that is www.example.com. When I first setup my campaign in SEOMoz, I missed the instructions that stated I need to set up my domain as it appeared in the browser. Thus, I set it up as example.com. When I realized my mistake, I setup a second campaign as www.example.com and am running them side by side to see the differences. My question has to do with the best setup. I have a blog that is a subdomain as blog.example.com. It appears that the www.example.com campaign is not crawling the blog pages but example.com is. Are there any downsides in setting up this campaign as example.com? I have a number of other sites with the same issue so would like to get this resolved before I setup the additional sites. Thanks for any assistance or insights into ways I may be "shooting myself in the foot" with the wrong domain structure in my campaign settings.
Moz Pro | | rfwood0 -
Can you change RankTracker's setting?
Is it possible to change RankTrackers settings to see if my keywords are in the top 500 spots instead of only the top 50?
Moz Pro | | theLotter0 -
How do I change domain settings for a campaign?
So I set it up one of my Moz campaigns as domain.com Rogerbot only hits 1 page. I am thinking I should change it to www.domain.com, but I cannot seem to find how to do this. Thoughts?
Moz Pro | | stubby0 -
Campaigns - domains / sub domains
Dear SEOmoz folk, At the moment, I have one (rather large) site set up as a campain. I have decided to split off parts of my site into sub domains. My question is, can I set up these sub domains as a completely separate campaign on here? I'd very much like the crawl reports separated out for each one. A very real fear I have is that my site is well over double 10,000 pages, so I never truly see the actual number of errors that I have. Thoughts appreciated. Many thanks, Matt
Moz Pro | | Horizon0 -
Group by domain broken in OSE?
When trying to browse the results using the "group by domain" filter in OSE, when you click on the next page or one of the page numbers the results go back to the ungrouped list.
Moz Pro | | IanTheScot0