Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Using the Word "Free" in Metadata
-
Hi Forum!
I've searched previous questions, and couldn't find anything related to this. I know the word "free" when used in email marketing can trigger spam filters. If I use the word "free" in my metadata (title tag, description, and keywords just for fun) will I be penalized in any way?
Thanks!
-
Totally agree with Casey. Otherwise everyone that offers something for free would be penalized and we have an empty Internet. Imagine searching for a free e-book on SEO and Google says: "Sorry, but free is a spammy word so I won't show you any results.". That would be hilarious wouldn't it?
Do what Casey mentioned and you should be fine.
Some free advice..
kind regards
Jarno
-
You will not be penalized for using the word "free" in your metadata. Just make sure you have something free to offer and your description is not mis-leading.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Are "Powered By..." type footer backlinks good or bad for SEO?
Hi guys, We're running a software company which is also selling WP themes amongst other things. We've heard recently that footer backlinks like "Powered by BigBangThemes" might do more harm than good. Some clients usually forget to change them - so we want to make sure we stop including them in case this is true. Thanks!
Intermediate & Advanced SEO | | andy.bigbangthemes0 -
Best way to "Prune" bad content from large sites?
I am in process of pruning my sites for low quality/thin content. The issue is that I have multiple sites with 40k + pages and need a more efficient way of finding the low quality content than looking at each page individually. Is there an ideal way to find the pages that are worth no indexing that will speed up the process but not potentially harm any valuable pages? Current plan of action is to pull data from analytics and if the url hasn't brought any traffic in the last 12 months then it is safe to assume it is a page that is not beneficial to the site. My concern is that some of these pages might have links pointing to them and I want to make sure we don't lose that link juice. But, assuming we just no index the pages we should still have the authority pass along...and in theory, the pages that haven't brought any traffic to the site in a year probably don't have much authority to begin with. Recommendations on best way to prune content on sites with hundreds of thousands of pages efficiently? Also, is there a benefit to no indexing the pages vs deleting them? What is the preferred method, and why?
Intermediate & Advanced SEO | | atomiconline0 -
Can Google read content that is hidden under a "Read More" area?
For example, when a person first lands on a given page, they see a collapsed paragraph but if they want to gather more information they press the "read more" and it expands to reveal the full paragraph. Does Google crawl the full paragraph or just the shortened version? In the same vein, what if you have a text box that contains three different tabs. For example, you're selling a product that has a text box with overview, instructions & ingredients tabs all housed under the same URL. Does Google crawl all three tabs? Thanks for your insight!
Intermediate & Advanced SEO | | jlo76130 -
Using hreflang="en" instead of hreflang="en-gb"
Hello, I have a question in regard to international SEO and the hreflang meta tag. We are currently a B2B business in the UK. Our major market is England with some exceptions of sales internationally. We are wanting to increase our ranking into other english speaking countries and regions such as Ireland and the Channel Islands. My research has found regional google search engines for Ireland (google.ie), Jersey (google.je) and Guernsey (google.gg). Now, all the regions have English as one their main language and here is my questions. Because I use hreflang=“en-gb” as my site language, am I regional excluding these countries and islands? If I used hreflang=“en” would it include these english speaking regions and possible increase the ranking on these the regional search engines? Thank you,
Intermediate & Advanced SEO | | SilverStar11 -
Using a lot of "Read More" Hidden text
My site has a LOT of "read more" and when a user click they will see a lot of text. "read more" is dark blue bold and clear to the user. It is the perfect for the user experience, since right below I have pictures and videos which is what most users want. Question: I expect few users will click "Read more" (however, some users will appreciate chance to read and learn more) and I wonder if search engines may think I am hiding text and this is a risky approach or simply discount the text as having zero value from an SEO perspective? Or, equally important: If the text was NOT hidden with a "Read more" would the text actually carry more SEO value than if it is hidden under a "read more" even though users will NOT read the text anyway? If yes, reason may be: when the text is not hidden, search engines cannot see that users are not reading it and the text carry more weight from an SEO perspective than pages where text is hidden under a "Read more" where users rarely click "read more".
Intermediate & Advanced SEO | | khi50 -
De-indexing product "quick view" pages
Hi there, The e-commerce website I am working on seems to index all of the "quick view" pages (which normally occur as iframes on the category page) as their own unique pages, creating thousands of duplicate pages / overly-dynamic URLs. Each indexed "quick view" page has the following URL structure: www.mydomain.com/catalog/includes/inc_productquickview.jsp?prodId=89514&catgId=cat140142&KeepThis=true&TB_iframe=true&height=475&width=700 where the only thing that changes is the product ID and category number. Would using "disallow" in Robots.txt be the best way to de-indexing all of these URLs? If so, could someone help me identify how to best structure this disallow statement? Would it be: Disallow: /catalog/includes/inc_productquickview.jsp?prodID=* Thanks for your help.
Intermediate & Advanced SEO | | FPD_NYC0 -
Google Said "Repeat the search with the omitted results included."
We have some pages targeting the different countries but with the Near to Similar content/products, just distinguished with the country name etc. one of the page was assigned to me for optimizing. two or three Similar pages are ranked with in top 50 for the main keyword. I updated some on page content to make it more distinguish from others. After some link building, I found that this page still not showing in Google result, even I found the following message on the google. "In order to show you the most relevant results, we have omitted some entries very similar to the 698 already displayed.
Intermediate & Advanced SEO | | alexgray
If you like, you can repeat the search with the omitted results included." I clicked to repeat omitted result and found that my targeted url on 450th place in google (before link building this was not) My questions are Is google consider this page low quality or duplicate content? Is there any role of internal linking to give importance a page on other (when they are near to similar)? Like these pages can hurt the whole site rankings? How to handle this issue?0
