Footer and SEO
-
Hi All...
We have a client who wants to really minimize and simply their website. They want to remove some of the footer info. Obviously we do not want to remove any contact or address but they would like to remove the footer menu system.
I have read various things about it NOT effecting SEO and that it is there for user navigation and usability.
Thoughts? Opinions?
zach
-
Great...thanks Sean for the response. Just what I was looking for.
-
Thanks for the response. This is the exact answer I was looking for. It's not the main navigation system, so I think we are good to get rid of it.
-
Unless the footer links to something that is not included elsewhere, I would not worry about the SEO value. I would though look at a heatmap of this site and see if people are using the footer at all over any other navigational areas on the site. This way you do not hurt the usability of the site.
-
Hi Zach,
If you're footer menu is redundant and other menus (like top menu or sidebar) link to all your pages in a logical manner, then it should be no problem at all. However if only the footer contains important links (e.g. the link to the blog of the website) then the footer is important. But of course, you can integrate these important links into other menus as well.
I don't think that google valuates sites with a big footer better than a site without a footer. In fact people often misuse the footer to fill it with "important" information. Unfortunately, you often have a problem with duplicate content then. If you're client has valuable information in the footer, then integrate it into the appropriate pages.
Hope this helps.
MGMT
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Index SEO Performance
Hi guys, I was wondering if there is a difference in SEO performance between a page which ends with .html or just with a slash. For example: www.domain.com/test/ - www.domain.com/test.html Which one is better? And is there a difference between productpages and productcategory pages. Because we see mostly productpages ending with .html and category pages ending with a slash. Take a look at some big dutch companies like: http://www.coolblue.nl/
On-Page Optimization | | Happy-SEO
http://www.bol.com/
https://www.zalando.nl/ (product page) There are doing this with a reason.... i guess.... Thanks.1 -
Q& A section - SEO perspective
We have a software in our website where customers can ask questions and it will send questions to people who already bought it to get answers. The answers are there in each item page. So each item page has item description , reviews, and Q&A sections. We get lot of questions and answers and software is great but we don't know if it really is helping us for the huge price we are paying them. In an SEO perspective will it help due to content or will it dilute main keywords due to the Q&A content? Thanks RB
On-Page Optimization | | rbai2 -
SEO - Keyword Salarpuria Sattva East Crest
Hi, I have been doing off page optimization and targetting two key words. Salarpuria Sattva East Crest and Salarpuria East Crest. I have been ranking well on second one. But the 1 keyword in not appearing first page. Can anyone show some light. My website is http://www.salarpuriaeastcrest.home-adda.com/
On-Page Optimization | | mithungowda0 -
URL SEO: Better directory structure vs. exact keyword phrase
I am trying to understand how to best optimise a url for a page to rank high for specific keywords. Example: a top keyword search is "rental properties in new york". Question is does this keyword need to appear as this exact phrase in the url or should it be broken up into different directories for a better structure e.g.: www.abc.com/en/properties/new-york/rental OR www.abc.com/en/rental-properties-in-new-york Which will help the page rank higher (given all other things on the page are exactly the same)? Thanks!
On-Page Optimization | | MH190 -
How do I manage my organic SEO efforts with multiple product descriptions/specifications???
Good Evening MOZ community I am currently working on a website my company has just launched. I am in charge of the entire commercial side of the business from pricing to brand management including all elements of digital marketing. First of all I should make it clear I am by no means an SEO expert. However I appreciate the importance of organic search and particularly on page optimization and no I need to build it into our site from the onset. My problem lies in that our website stocks roughly 2000 individual products (Tools and Engineering products) and I am struggling to overcome the following; 1. I do not have the time or resource to re-write original product descriptions and specifications for 2000+ products 2. How can I create healthy on page SEO without having to do this? (we are not able to provide budget to outsource these efforts at the moment) Will copying manufacturer descriptions cripple our SEO 3. Many product specifications need to be displayed exactly as they would on the original manufacturer websites. How can I include exact copies of these without being penalized by google for duplicating content? Essentially I realise the importance of on page SEO and want to build it into the site for the future but need to find a way of optimizing it with minimal time. I understand much of this is a big ask but any hints or tips you may have would be greatly appreciated. Thanks Rob 🙂
On-Page Optimization | | robmarr7890 -
Can you set objectives for an SEO campaign?
We have been working with a client for 3 months and they've been happy with the progress we've made on their SEO and the resulting increase in rankings, traffic etc. They are renewing their contract for another 6 months but this time want to set some objectives and want us to suggest what those objectives are. Is it possible to set objectives when a great deal of the results can be out of our hands, eg, how Google works, level of interest in the client's products in the target market, whether they take on board our recommendations for changing their website content to get better seo results etc? What would other people be happy being set as their objectives for a campaign?
On-Page Optimization | | mfrgolfgti0 -
Does Channeladvisor really assist in SEO?
I'm getting emails from Channeladvisor recommending I join, thereby taking advantage of a change to Google Shopping. It is starting in Australia from today (13Feb13). Is it an upgraded version of Google Adwords, or another form of a Commerce Merchant (obviously with multiple channels,e.g. Ebay, Amazon etc)? With Adwords, I found it too expensive for the type of product we sell (printer cartridges). But the real question is, DO MY RANKINGS DROP FROM NOT USING CHANNEL ADVISOR?
On-Page Optimization | | ABCPS0 -
The SEO and CRO Value of an Image Next to Page Content
If given the choice to add an attractive stock photo to a conversion focused page, do the pros out number the cons in terms of SEO and CRO. Some pros are that you can include the keyword in the image filename and image alt tag. It can also increase user experience by making the page more attractive. Some cons might be that it increases page load time which can have a negative impact on SEO and user expereience. Also the visitor might get distracted away from the lead form button.
On-Page Optimization | | SparkplugDigital0