Ecommerce best-of-the-web article - big article - navigation tricks
-
Hello,
We're writing our biggest article and trying to make it best-of-the-web. Custom illustrations, comprehensive content, maybe video slideshows
How do I help people navigate this big thing? Is there some pretty navigation systems you've seen work?
There's a lot of sections and my only idea so far is to use an anchor/id href attribute for each section having a big list of sections at the top of the article.
-
Hi Bob,
Some thoughts below:
- You might want to try a sticky navigation so that the top navigation follows the user as they scroll down the article page
- Trying a sliding secondary navigation option. Sort of like gmail with the labels following the user as they scroll down their mail
Hope this helps.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why does my ecommerce category page have such low PA?
I'm a bit of a newbie to the game and I've learnt a lot over the past couple of days with a Moz subscription. I'm starting to put together a strategy to improve our SEO performance and get our site ranking higher for some specific terms. We have a low domain authority at 25. The page I am concerned about is one of our main product categories, link here. About a year and half a go we changed our domain name and did a 301 redirect on all our category, products and content pages. Would this have affected anything? These redirects are still in place. I also notice OSE shows now inbound links. I'm almost certain there are a few around though. Most recently we've been investing in unique descriptions for all products in this category at around 60 words per product, this excludes the product features in a tabular format. I appreciate this isn't many words. I have also read a lot about faceted navigation and this category suffers from a very flat product structure were facet navigation is used heavily by the user to find a product that matches their requirements. Does anybody have any ideas about this?
Intermediate & Advanced SEO | | joe-ainswoth0 -
Should I 301 this ecommerce site, or turn it into a blog?
Hey everyone, I have a couple of ecommerce sites - Site 1 (DA33) and Site 2 (DA24). They are in the same niche and have the same products, a relic of how our business started in 2007. But now we just want to manage one brand, Site 1. This is our question: Is it better to 301 Site 2 into Site 1 (page by page redirect), or would it be valuable to instead turn Site 2 into a blog site? Site 2 currently has some good relevant links to it that would be nice to 301 to Site 1, but the value of 301 redirects seems to have been steadily diminishing since roughly 2011. If we take Site 2 and turn it into a WordPress blog, develop some good industry-relevant content on it (and outsource/allow guest posts on it for relevant quality content as well), and sometimes we drop a link or two into the content to help promote Site 1 - would that be more valuable than a 301? Obviously, a lot more "work" goes into creating a content site than just 301'ing it over. I guess the question is: does a page-by-page 301 of a niche-identical and even product-identical site into another have more of a benefit for SEO than getting some content-relevant anchor text links on a blog site? What would you do in my position?
Intermediate & Advanced SEO | | mozUser14692350692210 -
Best way to move a page without 301
I have a page that currently ranks high for its term. That page is going away for the main website users, meaning all internal site links pointing to that page are going away and point to a new page. Normally you would just do a 301 redirect to the new URL however the old URL will still need to remain as a landing page since we send paid media traffic to that URL. My question is what is the best way to deal with that? One thought was set up a canonical tag, however my understanding is that the pages need to be identical or very close to the same and the landing page will be light on content and different from the new main page. Not topically different but not identical copy or design, etc.
Intermediate & Advanced SEO | | IrvCo_Interactive0 -
2 Ecommerce sites & SEO
Hi, i am managing 2 ecommerce sites that sell a lot of identical products. snowsupermarket.co.uk - public webshop shop.snowbusiness.com - trade webshop Should i optimise the 2 sites to target different keywords for all products or, should i keep the keywords the same but, vary the meta data/ description etc. to avoid duplication. Is there a clear argument to have to ecommerce websites ranking high for our products & dominating page 1, even though they will be technically competing against each other? Thanks, Ben
Intermediate & Advanced SEO | | SnowFX0 -
How do I best handle a minor URL change?
My company is about to complete an upgrade to our website but part of this will be changing the URLs slightly. Mainly the .aspx suffix will be dropped off the pages that we're most worried about. The current URLs will automatically redirect to the new pages, will this be enough or will there be an SEO impact? If it helps the site is www.duracard.com and the product pages are the ones we want to keep ranked. For instance if someone searches for "plastic gift cards" our page '<cite>https://www.duracard.com/products/plastic-gift-cards.aspx</cite>' is #3 and we want to make sure it stays that way once we change it to 'https://www.duracard.com/products/plastic-gift-cards'. Any advice would be greatly appreciated, thank you!
Intermediate & Advanced SEO | | Andrea.G0 -
What is the best way to incorporate region-based keywords?
Greetings Mozzers, I am wanting to get the most "bang for my buck" in regards to region based keyword pages. If I am going after the keyword "Plumber" and the region "San Antonio", would it be best to: 1- Create a San Antonio Plumber page where we can target all critical factors for the region based keyword "San Antonio Plumber"
Intermediate & Advanced SEO | | MonsterWeb28
2- Link every instance of the term "San Antonio" and "San Antonio Plumber" throughout the site to the newly created "San Antonio Plumber" page. Thank you for any advice/clarification on this matter.0 -
When to put a blog post and when an article in the articles section?
Hi All, I was wondering when I should write something as a post in my blog and when I should simply add an article in my articles section? What are the advantages of each way? Thanks
Intermediate & Advanced SEO | | BeytzNet0 -
Flat vs. subdomain web structure
I am building a site which sells a product in 50 states and in each state we will have independt partners. From an SEO perspective, what are the tradeoffs in using a single domain vs. having each state a subdomain? Each state also has varying regulatory issues that are specific to that state.
Intermediate & Advanced SEO | | uwaim20120