Page Retirement
-
I have a site with 6000 indexed urls. 1,500 have traffic I feel is valuable and 4,500 with almost no traffic (perhaps less than 10 page views in a year). These 4500 are inedxed but have 1 or less in bound links.
If I retire the pages, will I help or hurt my Domain Authority and separately my rankings that could produce traffic?
I'd appreciate any consideration.
Jeffrey Strassman
-
Thanks Man,
I have done some page retirement previously, when Penguin and Panda were haunting some sites. I 301 the good links elsewhere and retired pages with otherwise spammy links.
I thought there might be a way to reclaim some links and retire pages that were not ranking or creating visits.
Thanks for your thoughts and recommendation.
Jeff
-
Hi Jeffrey,
I wouldn't remove unique content from a site - ever. If the keyword volume is 'too large for our content to be ranking' than there should be some long-tails available for you to go for. Look for long-tails by typing in the 'large keyword volume' keywords into Google and taking note of what appears in Google Suggest and the 'suggested searches.' There are several tools that can assist with this, but most require violating Google's scraping policy so I won't mention them here (PM me).
0-15 pageviews a year is 0-15 pageviews more than you had before. That could be an extra 20,000 visitors to your site in a given year. Doesn't sound like a waste to me at all.
-
Thank David,
75% of the urls have unique content. We are a medical journal publishing CLINICAL information for Primary Care Doctors. Most of the URLs have unique content, talking to a wide group of doctors. The keyword volume is either too large for our content to be ranking or too small for the search engine volume to help us much.
Since most of those URLs have one, two or no links, and 0 - 15 pageviews in a year, I though to retire them, but I might loose keyword rank or who knows.
I hope that helps. 25% of the urls of us blogging about reports we feel might be valuable. Its our URL but mostly stuff we find on the web that we somewhat aggregate.
JEff
-
Hi Jeffrey,
We can't answer your question without knowing more about the content on the 4500 pages. Is their unique, relevant content on each page or are they essentially duplicates of other pages on your site?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Apple.com showing in Google Analytics "My Top Active Pages" - Why?
Hi Mozzers This has more than likely been asked before but my searches have left me empty handed so I have asked on here ( sorry! ) Please see attached screenshot, do you have any idea why apple.com is showing in my top pages? I'm just curious more than anything as this isn't the first time I've noticed it. Anybody know? Happy Friday people, cheers Jamie CiTCA5b.png
Reporting & Analytics | | SanjidaKazi1 -
Does Lightbox Gallery Clicks Count Positively Toward Page Rank?
When a user clicks through a lightbox gallery, are these counted as a click through for page rank? I am using WonderPlugin Grid Gallery on multiple pages with multiple galleries. I do not want these clicks to be wasted. Please advise. Regards, Clever Name SEO www.clevernameseo.com
Reporting & Analytics | | cindymariesilva0 -
Moz analytics showing joomla tag feature as duplicate page content
Moz Analytics is showing Joomla 3 tag pages as Duplicate Page Content because many articles are tagged with multiple words and therefore show up on the same tag-pages. example URL: www.domain.com/tag/tagID-tagname I already added "tag" as a URL parameter with Crawl=No URLs. Is there anything else I should do?
Reporting & Analytics | | modernmagic0 -
Webmaster Tools, why does it show 486 pages submitted to web, and only 40 indexed?
I am confused on what a client account shows in WMTs, client account is http://multiview.com. They have a graph showing 486 pages submitted to web, but only 40 are indexed. Also, they recently re-launched, i.e in April 2014, and the new site has about 40 pages indexed.... so I am guessing that the 486 number relates to all the pages that are showing errors in retrieving...i.e. 28 soft 404 errors, 10 access denied errors, 808 not found errors. Does this make sense to explain why there is such a gap between 486 and 40?
Reporting & Analytics | | DianeDP0 -
Can underscore blanks trigger home page bounce rates
Buongiorno from 8 degrees C Wetherby UK 🙂 On this site the scrolling banner has been hyperlinked with underscore blank causing new pages to open when a user clicks on a banner. My question is please... "If a user clicks on a banner will Google measure this as a home page bounce" ( I dont think it will i just want to be 100% sure) Click here for illustration:
Reporting & Analytics | | Nightwing
http://i216.photobucket.com/albums/cc53/zymurgy_bucket/home-page-sw-banner_zps0fda6318.jpg Grazie Tanto,
David0 -
Google Webmaster says "0" pages indexed
Built my first Wordpress site. It launched a few months ago. Google has crawled 76 pages so far. But why are 0 indexed?
Reporting & Analytics | | cschwartzel0 -
Why did my home page fall off of google rankings?
My home page at www.smt-associates.com has been ranked well for various key word phrases for years. I've tried to optimize it for the search "Crystal Lake CPA Firm" and it always had ranked number 1-2. Now it doesn't even rank in the top 5 pages (actually I don't know which page it falls on). I did an on-page report card and it has an A rating. So, what is preventing Google from ranking my home page on page 1? There's not that much competition so this should be an easy ranking for me. I don't know how ling this has not been listed, but I did modify my site about 12-18 months ago with a new WP theme. Could the theme be the problem?
Reporting & Analytics | | smtcpa0 -
In-Page Analytics
Hey folks, In the in-page analytics section of GA I am wanting to get the % of clicks on a particular link over a large selection of dates. Does anyone know how to pull the data without having to do it day by day? Ideally I want to pull it all at once. There might of course be other ways to do this, if so please let me know. Thanks for your help. Cheers,
Reporting & Analytics | | CraigAddyman0