Do links from unrelated sites dilute your rankings for your key phrases?
-
do links from unrelated sites dilute your rankings for your key phrases? i've always heard don't get links from unrelated sites but if that mattered, then how would sites with totally diverse pages such as newspaper sites, sears, and other catalogue sites rank for these diverse subjects on their site? How does Facebook rank when it gets 100,000 links a day from sites that have nothing to do with a social media site? I'd love to hear everyone's opinion on this. Also, Do links from unrelated sites give less push than related links?
Take care,
Ron -
Thanks so much Ross!
-
IT won't hurt your site and will probably pass back some benefit but just how irrelevant is it? Back in the days of the Google wonder wheel, I was amazed to see how Google deemed certain topics semantically related.
The best thing to do is look at the domain authority in open site explorer. If it is above 30 you are probably on to a winner. If you were to write an article for SEO Moz that detailed how to do SEO as a musician, that would be a great link and a great article. IF you wrote an article for SEO Moz that explained tri tone substitution or chord progressions, that would be a bad article and a poorer quality link.
If the site is more than a year old i wouldn't be scared of throwing some less relevant links at it, as long as you don't nail the same anchor text and don't leave any footprints.
Hope that helps. .
-
Hey Ron,
That's a great idea. Google won't think you site is an employment site but it will think the page is related to employment in some way.
If you have a link that directs back to your brand promo page this will help it rank for the terms you want.
To make sure the promo page is coming up for the right terms, link to internally with the keyword (or a variation of) that you want to rank for. Also remember to make sure the keyword is in your meta title.
Another thing you might want to look into is getting a gig at the local student unions and making sure they link out to your band page with the official student union site. These types of links would also be valuable long term.
Hope that helps,
Ross.
-
For a good laugh, take a look at what Google's captioning system thinks Ross is saying. I don't think it handles non-American accents as well.
Ross, for the people who cannot view YouTube videos or have audio at their workplace, could you include at least a brief summary in your answer in this forum? Thanks so much!
-
One more question on relevance, is guest blogging for links worth the effort if it's an irrelevant blog but your post is very relevant to your site?
Will the promised "do follow" link you can earn from SEOMOZ hurt your rankings for your key phrases if your site is not an SEO site?
-
Hi Ross! I'm honored that you made a video response for my questions, thanks so much for the extra effort! You said i really needed to be more specific, so here's what actually coined my questions. I have a rock band site that i'm promoting and to get some high authority links, i was planning on creating a page that had lots of employment resources for music students and then email the music colleges in my state this information to get them to link to this employment resource page from their employment resources page and then funnel the page rank to my bands promo pages. Is this a good idea or will Google now think that my band site is an employment site? Thanks in advance for your input!
Take care,
Ron
-
Hey Ron,
Hope you are doing well. I put together a video answering you question for you
Hope you find it helpful.
Thanks,
Ross
-
Interesting question but got some easy answer for this!
Yes, links from unrelated sites are going to impact negatively on your website and possibility you will witness a dip in rankings from your desired key phrases. The reason why websites like newspapers and social media platforms like facebook are ranking when they are getting links from all Tom, Dick and harry websites is because news papers and social media platforms are talking various different topics… news paper in a day talks about international news, business news, talibans, and Hollywood movie reviews… similar is the case with social media so it’s possible for them to link from every different website.
Plus, Links when build have patterns that Google can track, there is a huge difference in pattern between building links and getting links naturally… Google possibility can track this and then analyze things accordingly.
Also, Google have 200+ signals that Google keep in mind when ranking websites against keyphrases so you never know if links are the real problems why you are witnessing a dip in rankings from your desired key phrases.
-
Its not about related or unrelated sites but its about Is it natural ? For example, Suppose I have seo case study of my website and I write blogpost in seomoz in which I mention out URL my website which is natural.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Bad Grammar's Effect on Rankings
Mozzers, I have a client who's brand style guide dictates that they write in all lowercase letters. Do you think this will hurt rankings? Nails
Algorithm Updates | | matt.nails1 -
Do keyword target landing pages increase rankings?
Let's say we create landing pages for targeted keywords in our niche. So like we have landing pages optimised for 80% of the top keywords with decent search volume. If these pages started ranking at first page or around; will this scenario improves the ranking of website? Right now, only few of our top pages are ranking good. Planning to create more of such.
Algorithm Updates | | vtmoz0 -
Google Search Analytics desktop site to losing page position compared to the mobile version of the site
Looking at Google Search Analytics page position by device. The desktop version has seen a dramatic drop in the last 60 days compared to the mobile site. Could this be caused by mobile first indexing? Has Google had any releases that might have caused this?
Algorithm Updates | | merch_zzounds0 -
Is it a good idea to 301 redirect one same niche site towards another site for seo benefit
Hello friends, I have 2 android niche sites, one site is running on a technology dropped domain i catch 1 year ago it has, almost 400+ domains linking to different parts of the site, the other one i established from scratch and both are running from jan 2015. Now i want to redirect first site which already has 400 links pointing towards it to the home page of my 2nd android site. Is it a good idea to do so and does it give any boost in terms of seo?
Algorithm Updates | | RizwanAkbar0 -
What is the point of XML site maps?
Given how Google uses Page Rank to pass link juice from one page to the next if Google can only find a page in an XML site map it will have no link juice and appear very low in search results if at all. The priority in XML sitemaps field also seems pretty much irrelevant to me. Google determines the priority of a page based on the number of inbound links to it. If your site is designed properly the most important pages will have the most links. The changefreq field could maybe be useful if you have existing pages that are updated regularly. Though it seems to me Google tends to crawl sites often enough that it isn't useful. Plus for most of the web the significant content of an existing page doesn't change regularly, instead new pages are added with new content. This leaves the lastmod field as being potentially useful. If Google starts each crawl of your site by grabbing the sitemap and then crawls the pages whose lastmod date is newer than its last crawl of the site their crawling could be much more efficient. The site map would not need to contain every single page of the site, just the ones that have changed recently. From what I've seen most site map generation tools don't do a great job with the fields other than loc. If Google can't trust the priority, changefreq, or lastmod fields they won't put any weight on them. It seems to me the best way to rank well in Google is by making a good, content-rich site that is easily navigable by real people (and that's just the way Google wants it). So, what's the point of XML site maps? Does the benefit (if any) outweigh the cost of developing and maintaining them?
Algorithm Updates | | pasware0 -
Does anyone know if Google ranks a responsive site, or a specific mobile site higher than each other?
I have heard that Google favors specific .m sites overs responsive designs in it's rankings. Does anyone know if this is true? And, if there is any supporting information. I have been in contact with our account team at Google but haven't had a response on this as yet. I appreciate any help on this. Cheers!
Algorithm Updates | | Fasthosts0 -
Dramatic ranking shifts
I’m starting to notice some interesting behavior in Google rankings. It seems like most days, rankings move around but movements are relatively small. Then, maybe once or twice a month, there are days (like today) where everything seems to shift around in more dramatic fashion. I don’t know if it’s algorithm updates, or maybe they do light crawls every day and heavy crawls a few times a month..?? anybody have any idea what is behind these big waves of ranking changes?
Algorithm Updates | | znotes0 -
Ranking Riddle Who Gets the #1 Spot?
Out of these two competitors, who should receive the #1 spot on Google for Furniture Stores in Delaware and why or why not? [see attached images] fb-url-data.png cohen-url-data.png fb-anchor.png cohen-anchor.png fb-on-page.png cohen-on-page.png
Algorithm Updates | | Getz.pro0