How to reach beyond main social accounts
-
My blog is still very young - and I feel like a total newbie, but I'm working at it consistently. I've got 21 posts that I've put up since the beginning of January (except for 2 from October) and another in the pipeline and of course, plans to continue on this way.
I've been building up my confidence and feel like it's just about time to branch out farther than my Google+, FaceBook, Twitter and LinkedIn accounts (which I've been doing regularly).
My hope is to gain more visitors by publicizing the posts in some other environments. I would so appreciate some suggestions on how I might do that. And also, is it too soon? I don't want to jump the gun before there's an respectable/acceptable amount of content.
-
Thanks, Sung Moon.
You're right. I need to check my competitors links. Many of them have a ton more links than I do and I know for a fact that at least one of them has been paying a service to get them links for years. I do not want to follow in those footsteps for all the obvious reasons.
-
Thanks, Nakul,
As I mentioned, I have the social thing going and am doing all the things you suggest with the exception of the action text. I am looking for suggestions and ideas for other strategies in addition to my reach in social accounts.
-
Adding on what Nanking said of where your audience is. spy on your competitors and see where they are listing, where they get link backs, they they are are targeting.
research is key before anything else.
-
Gina
Create your identities on the social networks and share some of your content. Also put links to your social networks on your blog for your blog visitors to follow you on, look you up, contact you, connect with you etc. See how that works out. In my opinion, it depends and varies by niche to see where most of your audience is and how they like to interact with you. Over time, I would include more call to action sort of things like, towards the end of the article, Follow me on twitter to get notified when I post new articles. Or Like me on Facebook to get notified about my new article before anybody else etc.
It all depends what niche you are in, how big your audience is, where they are, demographics and how they interact with social media. Look at sites similar to yours and see what they do.
I hope this helps.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Twitter cards - one account, various domains?
Hi guys, I have a number of events run by the same company, all with their own websites. For a number of reasons, these individual events don't have their own social channels. Instead, the company's main social channels are used to promote the events wherever possible. I want to implement twitter card markup into each of the sites and associate the markup with the company's main twitter account. Does anyone know whether it's possible to get twitter cards approved for one account across multiple domains? I'd hate to apply for one site using the account, only to find out I can't apply for others! So before I venture into the unknown, was hoping someone could shed some light on this. Cheers 🙂
Social Media | | cos20300 -
Deleting Poor Performing Social Media Accounts for Businesses?
I'm the Internet Marketing Manager for an ad agency and in charge of not only our social media and SEO but advising and hooking up clients with successful campaigns. I've taken the liberty of signing us up for almost every major social media account. Some are very successful (Facebook, Twitter, Pinterest, Instagram, LinkedIn, Vimeo is ok (we use it over YouTube), Vine is picking up) and others are very not doing well (Flickr, Foursquare, YouTube really is low, Google+ is very mediocre). I’ve been wondering if it would be more beneficial to just delete certain accounts. I think I need to keep Google+ (Google values it and we are not doing terribly on it) but all the others listed in the bad column I think are really cancerous to our SEO (and make us look bad b/c we are doing poorly on them) but I really don’t know. I used them kind of to see if they would work for us and to demonstrate that we knew what we were doing in these social networks, but I think they may be doing us more harm than good both from a PR standpoint and SEO. Doesn't it hurt your website for Google to see poor performing social media accounts, just as the opposite would be true (good sm accounts and mention/activity would give you klout & SEO...)? What do you think? I'm no novice but no master either. Love this forum. Thanks in advance.
Social Media | | JCunningham0 -
Improving page rank for a social media profile?
What are some ways to build links to social media page that links back to your website? Example: Building links to my Pinterest page that links back to my website. Who do we pump up the Pinterest page?
Social Media | | KrisPhoto0 -
Anyone use the new "Social Settings" in Google Analytics?
In the past couple of months, Google rolled out a tab called "Social Settings" in the Admin area (see image). It's an optional setting, and Google is rather vague about what it does. GA already tracks social in "Traffic Sources," so what is the advantage of using Social Settings? If you've used these new settings, what have your experiences been? Were the settings helpful? Did they completely screw up your analytics? Thanks, Benjamin Ri5bY Ri5bY.jpg
Social Media | | 1000Bulbs1 -
Social mentions and 301 to new domain
Hi all, I have noticed that when moving to a new domain your normal links will move along with you when you set proper 301 redirects and use google webmaster tools. But I'm under the impression your twitter mentions, fb likes etc. on the different pages will be lost... I'm looking forward to your comments and ideas. Cheers
Social Media | | hellemans0 -
Custom Social Media icons: Good or bad?
Hi guys, In our never-ending search for better SEO strategies and results, our journey has led us to question the idea of creating custom social media icons for our site. We are wondering if anyone has had experience, either negative or positive, by using these icons, or if there is no difference at all? I would like to make it clear that we are only thinking about customizing the icons that lead to our Facebook page, Twitter profile, YouTube channel, etc. NOT the like/share/tweet/etc buttons. We understand the negative effects in changing those icons, but are interested in knowing if creating general icons that match our design will be a good or bad thing. Any replies are appreciated, thanks!
Social Media | | jid0 -
Using a Social Media Infrastructure
I just wanted to share a technique I have had a great deal of success with called a Social Media Infrastructure. It has really increased the amount of followers on all of the social media sites I have been using. The first link explains a Social Media Infrastructure and the second link is somebody using the social media infrastructure whom has implemented the technique much better. http://kylelacy.com/social-media-seo-social-media-infrastructure/ http://brianwong.com/blog/how-to-automate-your-blog-workflow-and-increase-your-search-engine-ranking/ It does take some time to get all set up correctly, but it has increased my followers a ton. I am not going to claim that it gives you all the links and as much SEO benefit as they claim, but it does give your social media some muscle.
Social Media | | photoseo10 -
Social Media Campaigns
Hey SEOmoz Community, I have a couple questions about social media campaigns. Which KPIs do you use for social media campaigns? How do you determine realistic campaign goals? I am looking at projecting the number of followers/fans and the amount of traffic a site can expect to see as a result of this growth. Any suggestions. Thanks! Geoff
Social Media | | GeoffKenyon0