Keyword density
-
hi there! to what extent is important "the keyword density" factor in the website optimization? I've read in the net that it's no more relevant but I'm not sure. In case has an impact in the SERPs, is there a % considered as appropiate or "reference" in the SEO world?
Thanks.
-
thanks Kyle!
-
Hello Juan,
Probably the best thing to do is forget about it. If you write naturally about and around your subject with the correct grammar Google will work out what you're talking about and you won't need to repeat yourself for the sake of keyword density.
So there's no need to worry about keyword density. No need at all.
Keyword density: there's no need to worry about it.
K
-
Keyword usage is highly important, how as the prior poster said keep it natural. I mean think about it, if your website is about Hotdog Manufacturing it would only make sense to have that phrase used frequently. The actual ratio of keyword vs total words does not have an exact formula, however if you just keep in mind natural You should be fine. If the phrase is scattered to heavily (keyword stuffing) then you could get penalized. Good luck!
-
ok Thanks Branagan.
-
It sure does have an impact, but you probably wouldn't want to "calculate" it, just keep it natural and focus on the user, as long as you do that and you're not trying to manipulate the search engines you should be on the safe side :).
Check point three on the following video:
10 Myths That Scare SEOs But Shouldn't
And remember Google is good at semantics, so even if you feel the need to repeat a concept, you can do that providing a richer user experience without having to worry about specific terms.
Hope it helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is Bing also ignoring meta Keywords tags?
Hi, I originally asked about pros (or lack of them) when it comes to using meta keywords tags here https://moz.com/community/q/importance-or-lack-of-meta-keywords-tags-and-tags-in-drupal. It was most likely related to Google, I guess. Is that the same if it comes to Bing as few sources are not sure how this SERP consider using meta keywords tags and people only speculating. Anyone has any kind of "confirmed" responses or experience? Thank you in advance.
On-Page Optimization | | Optimal_Strategies0 -
Can lost pages be redirected with a 301 in order to do not lost keyword rankings?
Hi, I have got a website and some posts rank well, but I am not so interested in keep them for branding reasons. So I planned to do 301 redirects to home and remove those contents. Is it ok? Thanks!
On-Page Optimization | | patrizia_h0 -
Content Optimization - Multiple Keywords or One?
I have three web pages I'm trying to increase traffic to (and thus conversions). I've carefully researched and selected 15 keywords. There's about 3-5 keyword groupings that are similar enough so I can optimize each page with all of them (for example - autobody, dent repair, scratch repair). I see a couple ways to approach optimizing the pages: select one main keyword to put in the header and support it with the other 2-4 keywords in the content body select 3-5 keywords and evenly optimize the page for each (several headers and sections about each) pick one keyword per page I'm constrained to three web pages since it's a clients website. Otherwise I'm guessing the best method would be to create content for each keyword in something like a blog. I basically see the pros and cons as this: including multiple closely related keywords on a page will bring more traffic and thus overal conversions; however it will take longer to rank for those keywords. Focusing the content on one keyword will increase conversion rate and take a shorter time to rank that page since it's more focused, but less overall traffic and conversions. With the page number constraint and increasing conversions being the goal of optimization, what are your thoughts on the pros and cons of each choice?
On-Page Optimization | | reidsteven750 -
On Page Reports - Multiple URLs Appearing for a Keyword
Hello, I have a question regarding the on page reports automatically generated by seomoz When I look at my on page reports I notice that each keyword appears a number of times, each with a different url and then a grade for the on page report and sometimes a rank. I'm not sure I understand this, firstly I thought the on page reports were only generated for keywords in the top 50, does that mean the global top 50, or my top 50? Also why are they appearing for so many urls, I find this confusing and am not sure which pages to focus on improving, it's not always my intended pages that are ranking the best. I believe that I read somewhere that I can choose which pages to have the on page reports rank for, perhaps this is the solution? Any thoughts would be appreciated. Thanks, Iain
On-Page Optimization | | jannkuzel0 -
Optimizing for another keyword than the menu name
Hi I would like to hear if someone could help me decide whether or not it is important regarding SEO that the menu name is the same as the keyword we want to rank for. The site is a static site and one of our most important keywords. To give an example. Our menu name is "cars" and we want to rank for "cheap rental cars".
On-Page Optimization | | KennethK0 -
Forcing keywords into domain structure
Hi there, Over the last few years, I've seen people structuring their site so that their main content is all housed in a folder named after the site's primary keywords. For example, if I had some content about home insurance, normally naming conventions state that I might put the content at a URL such as: www.mydomain.com/home-insurance However, some sites, may change this structure to include their main keyword again in the URL string: www.mydomain.com/insurance/home-insurance The folder 'insurance' would normally hold the site's Sitemap to increase internal linking strategy too. I'd be really interested to hear whether anyone has seen any serious benefits from re-structuring their site in this way? What are your thoughts on this? Thanks,
On-Page Optimization | | theshortstack0 -
Keyword self cannibalization
Hello, I'm confused about the recommendations for avoiding keyword self cannibalization. I have a niche blog and some of my sticky posts on the homepage contain my site's main keyword in their title. For example, say if my homepage has "dog training" as it's main keyword, then there are going to be links to more longtail pages with titles such as "dog training London", "dog training Liverpool" etc. When I do this SeoMoz's on-page optimization tool tells me that this is keyword self cannibalization. I am building links to the inner pages using the longtail keywords only. 1. Do I need to rename pages with just "london" and "liverpool" etc and remove "dog training" from those links? 2. What is the best thing to do in this situation? Thanks, Kevin
On-Page Optimization | | KMack0 -
Title Keyword Question
I'm writing up keywords for new pages on a website. There are a number of variations on the way we can say what we're looking for, and I don't want to post the specific keywords but I'll give an example using fruits. Let's say I want to optimize for Granny Smith apples, McIntosh apples, Jonathan apples, etc. Could my title be Apples - Granny Smith, McIntosh, Jonathan and my page will come up when someone searchs "Granny Smith apples" or "McIntosh apples" etc. or do the words have to be repeated in order. Obviously I will also be repeating these in the description and on the page I'm optimizing. Thanks!
On-Page Optimization | | crlana0