Local SEO: Google Places and Google+

[BobGW]

Hello,

I'm a little confused by Google+ for business. I set up a Google Places page in 2010 and recently changed my address to incorporate my suite number and to spell out "Street" instead of abbreviating.

I'm planning on carefully changing all citations to match.

Next I started a Google+ page for my business. But I couldn't fill out the address and ended up requesting a postcard for verification to continue. The postcard was sent to the right address but no suite number. I'll still get the postcard, but I can't finish my page yet.

Also, I don't know if I have to re-verify my Places page with the slight changes.

Am I on the right track?

[MiriamEllis]

Hip hip hooray, Bob! So glad to hear that.

[BobGW]

Google support solved it. Thanks Miriam!

[MiriamEllis]

Bob, yes, it matters if your suite number is missing. You need to find out why Google dropped it from the postcard. I recommend you try to call the Google verification issues phone number.

http://support.google.com/places/bin/static.py?hl=en&ts=1399021&page=ts.cs

[Chris.Menke]

The main thing is that the address you use is post office-correct and that you use the exact same one for all name address phone number entries on every local listing database like YP , Yelp, yellowpages.com and everywhere on the web.

[BobGW]

Does it matter that the postcard had no suite number? My address should include "Suite H"

[Chris.Menke]

I wouldn't change St. to Street.

If google sent you a verification postcard to an incorrect address and you are able to receive that post card,  and then subsequently input the pin number it contained into your dashboard to verify, you would be verifying the wrong address.  You have to make sure the address is exactly as you want it to be before you submit for verification.

You could revise your address again and request a new post card but, like I said above, if it's just to change St. to Street, I'd stick with what you've got and not verify the changes when you get the post card.

[kadesmith]

I would say you are on the right track, especially keeping all your citations in mind.

I do wonder why you are wanting to change your address from reading St. to Street spelled out?  The US post office standards say to keep it abbreviated.