Page 1 Ranking - Disappeared!
-
Hi All
We launched our client's website http://rollerbannerscheap.co.uk in January this year. We have been building links making sure we are not over optmising anchor text and only following ethical SEO tactics.
Our client's site eventually hit page 1 for it's main key word 'Roller Banner' 1 week ago, the site received impressions/clicks from the SERPS and has started to gain traffic from that particular keyword.
I have checked today, and I cannot our client's website URL within the first 10 pages of Google, nevermind on page 1.
Our client is currently undercutting competitiors on price, which we stated (the price) in the meta tag.
Is it possible other SEOs could de-rank our website? If not, what would be a likely explaination for this occurance?
Would just like to add, I recently build a link with anchor text 'Roller Banner Website, but one of my older links uses anchor text 'Roller Banners Cheap Website' - They're not exact match, but could this affect our ranking?
Awaiting help
Lewis
-
Hi Lewis, I'm just checking in to see if you saw John's response. Please let us know -- we're here to help! Thanks.
-
Hey Lewis -
Bummer that your client's site dropped. That's never fun to have happen. Let me ask a couple questions:
-
Did you make any onsite changes leading up to this happening?
-
Have you checked for other technical errors?
-
What page do you want to rank, the homepage or this page - http://rollerbannerscheap.co.uk/roller-banners/ - which is optimized for the [roller banners] term?
I suspect that you are cannibalizing yourself with this URL and your homepage targeting the same terms. You also have dual canonical tags on the /roller-banners/ page, which luckily point to the same thing but the second one is unnecessary, though the first may be easier to remove since the second is created via Yoast's plugin.
Another question - does this site sell products online or is it just lead gen? If you sell products online, it would be worthwhile to get a Google Products feed going so you can potentially rank in the Products box of the SERP while sorting out the other SEO issues.
Hope all this helps.
John
-
-
In taking a quick look at your link profile, I do see some questionable links that look very irrelevant to your site but not a lot, and none of them are real recent either.
It could just be a Google dance going on. I'd give it a few more days.
Your anchor text distribution looks just fine with roller banners cheap website around 12%. I wouldn't go any higher than that though.
-
I had a quick look at your site and could not find why you would drop so much. what I suspect is that your keyword was "Roller Banners" and so was your title, but now your title is no longer an exact match as you still rank well for the new title "Roller Banners From £19.99"
try changing the title back. use schema.org to mark up your product using product and offer, that way you will get the price included in serps under the url
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
404 Errors For Pages That Never Existed
I'm seeing a lot of 404 errors with slugs related to cryptocurrency (not my website's industry at all). We've never created pages remotely similar, but I see a lot of 404 errors with keywords like "bitcoin" and "litecoin". Any recommendations on what to do about this? Another keyword is "yelz". It usually presents like .../yelz/-ripper-vs-steller/ or .../bitcoin-vs-litecoin/. I don't really even have the time to fix all the legitimate 404 errors, let alone these mysterious requests. Any advice is appreciated.
White Hat / Black Hat SEO | | bcaples1 -
Help with ranking
Hi Board users! I have a site that I don't understand why its not ranking. Its called JohnnyJet.com It has great domain authority and plenty of links. Looking at google webmaster tools I don't think there is a penalty. I have not done black hat stuff, so I am puzzled. I have a subdomain that stores some of my old content (some of it is duplicate) http://vintage.johnnyjet.com/home.asp The site has been around for ever, and I need help with a site audit to see what it is that I am missing. I know my long tail should rank much better. 2 questions: 1. Can you guys (board members) send me any insights if you take a peek 2. Can you tell me where to go to get an in-depth audit on my site -- I need a deep dive to get to the bottom of this 🙂 Thanks all!!
White Hat / Black Hat SEO | | coolhand19800 -
HOW!??! Homepage Ranking Dropped Completely out of Top 100 on Google....
So I'm competing for a very competitive keyword, and I've been on the bottom of page 2 for a while now, ranking for my homepage, which is very content rich and has GREAT links pointing to it. Out of nowhere, last week I dropped completely out of the top 100 or so, yet one of my article posts now ranks on page 6 or so for the same keyword. I have great authoritative links, my on-page is spot on, all of my articles are super super high quality, I don't understand how my homepage, which has ranked for the main keyword for months on page 2, can just completely drop out of the top 100 or so.... Can anyone help provide some insight?
White Hat / Black Hat SEO | | juicyresults0 -
Noindexing Thin Content Pages: Good or Bad?
If you have massive pages with super thin content (such as pagination pages) and you noindex them, once they are removed from googles index (and if these pages aren't viewable to the user and/or don't get any traffic) is it smart to completely remove them (404?) or is there any valid reason that they should be kept? If you noindex them, should you keep all URLs in the sitemap so that google will recrawl and notice the noindex tag? If you noindex them, and then remove the sitemap, can Google still recrawl and recognize the noindex tag on their own?
White Hat / Black Hat SEO | | WebServiceConsulting.com0 -
Help with E-Commerce Product Pages
Hi, I need to find the best way to put my products on our e-commerce website. I have researched and researched but I thought I'd gather a range of ideas in here. Basically I have the following fields: Product Title
White Hat / Black Hat SEO | | YNWA
Product Description
Product Short Description SEO Title
Focus Keyword(s) (this is a feature of our CMS)
Meta Description The problem we have is we have a lot of duplicate content eg. 10 Armani Polos but then each one will be a different colour (but the model number is the same). I don't want to miss out on rankings because of this. What would you say is the best way to do this? My idea is this: Product Title: Armani Jeans Polo Shirt Blue
Product Description: Armani Jeans Polo Shirt in Blue Made from 100% cotton Armani Jeans Polo with Short Sleeves, Pique Collar and Button Up Collar. Designer Boutique Menswear are official stockists of Armani Jeans Polos.
Short Description: Blue Armani Jeans Polo SEO Title: Armani Jeans Polo Shirt Blue MA001 | Designer Boutique Menswear
Focus Keywords: Armani Jeans Polo Shirt
Meta Description: Blue Armani Jeans Polo Shirt. Made from 100% cotton. Designer Boutique Menswear are official stockists of Armani Polos. What are peoples thoughts on this? I would then run the same format across each of the different colours. Another question is on the product title and seo title, should these be exactly the same? And does it matter if I put the colour at the beginning or end of the title? Any help would be great.0 -
Starting every page title with the keyword
I've read everywhere that it's vital to get your target keyword to the front of the title that you're writing up. Taking into account that Google likes things looking natural I wanted to check if my writing title's like this for example: "Photographers Miami- Find the right Equipment and Accessories" ..Repeated for every page (maybe a page on photography in miami, one on videography in Orlando etc) is a smart way to write titles or if by clearly stacking keywords at the front of every title won't be as beneficial as other ways of doing it?
White Hat / Black Hat SEO | | xcyte0 -
Are landing pages making a comeback
Just recently I have noticed a ever increasing number of landing pages on websites, the ones I have come across have been in the sports industry like rugby/football and their landing pages are sparse but offering the social avenues on a plate. are Landing pages making their way back in the seo industry?
White Hat / Black Hat SEO | | TeamacPaints0 -
Google Penalising Pages?
We run an e-commerce website that has been online since 2004. For some of our older brands we are getting good rankings for the brand category pages and also for their model numbers. For newer brands, the category pages aren't getting rankings and neither are the products - even when we search for specific unique content on that page, Google does not return results containing our pages. The real kicker is that the pages are clearly indexed, as searching for the page itself by URL or restricting the same search using the site: modifier the page appears straight away! Sometimes the home page will appear on page 3 or 4 of the rankings for a keyword even though their is a much more relevant page in Google's index from our site - AND THEY KNOW IT, as once again restricting with the keywords with a site: modifier shows the obviously relevant page first and loads of other pages before say the home page or the page that shows. This leads me to the conclusion that something on certain pages is flagging up Google's algorithms or worse, that there has been manual intervention by somebody. There are literally thousands of products that are affected. We worry about duplicate content, but we have rich product reviews and videos all over these pages that aren't showing anywhere, they look very much singled out. Has anybody experienced a situation like this before and managed to turn it around? Link - removed Try a page in for instance the D&G section and you will find it easily on Google most of the time. Try a page in the Diesel section and you probably won't, applying -removed and you will. Thanks, Scott
White Hat / Black Hat SEO | | scottlucas0