What are your thoughts on Content Automation?
-
Hi,
I want to ask forum members’ opinion on content automation. And before I raise the eyebrows of many of you with this question, I’d like to state I am creating content and doing SEO for my own website so I’m not looking to cut corners with spammy tactics that could hurt my website from an organic search perspective.
The goal is to automate pages in the areas of
headings, Meta Titles, Meta Descriptions, and perhaps a paragraph of content. More importantly, I’d like these pages to add value to the users experience so the question is…. How do I go about automating the pages, and more specifically, how is meta title, meta descriptions etc. automated?
I’d also like to hear from people that recommend steering clear of any form of content automation.
I hope my question isn’t too bit vague and I look forward to hearing from other Mozzers.
Regards,
Russell in South Africa
-
We have a CMS that automatically generates the meta description and keywords for our pages and I hate it.
Not sure why we even have it and can't get around it.
We have to override it each time to get sensible tags, therefore it isn't worth having.
Avoid it and write your own tags manually.
-
I hope my question isn’t too bit vague...
I have no idea of what you are talking about. How about explaining it in some detail.
-
I am not aware of any tools that would be able to automatically create H1 or meta titles/descriptions. Why would you want to though? You spent the time to create good content (or paid someone to), why wouldn't you take the time to optimize your page? In the scheme of things, that is easy and shouldn't take you a fraction the time it took for you to create the content itself.
BTW, your consept of content automation and Google's idea of content automation is different. Google views content automation as the process of automatically populating pages with content from RSS feeds or scraping sites. If you want to know how the Google Spam team views this, check out Matt Cutt's video on the subject. Here is a hint. NO NO NO NO
-
You can't get there from here.
As far as I know, we don't yet have a high quality dynamic content creation tool that populate the content areas you speak of with good enough content to make it worth your while--not with today's Google.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Blog content and panda?
If we want to create a blog to keep in front of our customers (via email and posting on social) and the posts will be around 300 - 1000 words like this site http://www.solopress.com/blog/ are we going to be asking for a panda slap as the issue would be the very little shares and traction after the first day or two. Also would panda only affect the blogs that are crap if we mix in a couple of really good posts or would it affect theses as well and possibly even the site? Any help would be appreciated.
Intermediate & Advanced SEO | | BobAnderson0 -
No-index pages with duplicate content?
Hello, I have an e-commerce website selling about 20 000 different products. For the most used of those products, I created unique high quality content. The content has been written by a professional player that describes how and why those are useful which is of huge interest to buyers. It would cost too much to write that high quality content for 20 000 different products, but we still have to sell them. Therefore, our idea was to no-index the products that only have the same copy-paste descriptions all other websites have. Do you think it's better to do that or to just let everything indexed normally since we might get search traffic from those pages? Thanks a lot for your help!
Intermediate & Advanced SEO | | EndeR-0 -
Content Above The Fold (strategies)
Does anyone know if using a wide responsive layout that brings content well above the fold on big screens (but still pushes it down on small screens or mobile devices) is a good option? We have an adsense site that just got destroyed and I'm assuming its this new Google algo that's looking at sites with too big of ads above the fold.
Intermediate & Advanced SEO | | iAnalyst.com0 -
Duplicate Content and Titles
Hi Mozzers, I saw a considerable amount of duplicate content and page titles on our clients website. We are just implementing a fix in the CMS to make sure that these are all fixed. What changes do you think I could see in terms of rankings?
Intermediate & Advanced SEO | | KarlBantleman0 -
Duplicate content resulting from js redirect?
I recently created a cname (e.g. m.client-site .com) and added some js (supplied by mobile site vendor to the head which is designed to detect if the user agent is a mobi device or not. This is part of the js: var CurrentUrl = location.href var noredirect = document.location.search; if (noredirect.indexOf("no_redirect=true") < 0){ if ((navigator.userAgent.match(/(iPhone|iPod|BlackBerry|Android.*Mobile|webOS|Window Now... Webmaster Tools is indicating 2 url versions for each page on the site - for example: 1.) /content-page.html 2.) /content-page.html?no_redirect=true and resulting in duplicate page titles and meta descriptions. I am not quite adept enough at either js or htaccess to really grasp what's going on here... so an explanation of why this is occurring and how to deal with it would be appreciated!
Intermediate & Advanced SEO | | SCW0 -
Duplicate Content Warning For Pages That Do Not Exist
Hi Guys I am hoping someone can help me out here. I have had a new site built with a unique theme and using wordpress as the CMS. Everything was going fine but after checking webmaster tools today I noticed something that I just cannot get my head around. Basically I am getting warnings of Duplicate page warnings on a couple of things. 1 of which i think i can understand but do not know how to get the warning to go. Firstly I get this warning of duplicate meta desciption url 1: / url 2: /about/who-we-are I understand this as the who-we-are page is set as the homepage through the wordpress reading settings. But is there a way to make the dup meta description warning disappear The second one I am getting is the following: /services/57/ /services/ Both urls lead to the same place although I have never created the services/57/ page the services/57/ page does not show on the xml sitemap but Google obviously see it because it is a warning in webmaster tools. If I press edit on services/57/ page it just goes to edit the /services/ page/ is there a way I can remove the /57/ page safely or a method to ensure Google at least does not see this. Probably a silly question but I cannot find a real comprehensive answer to sorting this. Thanks in advance
Intermediate & Advanced SEO | | southcoasthost0 -
Aggregators outranking me for my own content
WARNING : The follow question is for an adult website. If you are at work, near children or are offended by such material, DO NOT CLICK Hey guys, This one has had me stumped for awhile. I operate www.deviantclip.com. Its a very old and trusted domain by google with loads of history. However, in the past year, Google has been giving me the cold shoulder. One major problem I've noticed is that I've lost all longtail traffic. Its even gotten to the point where aggregators are outranking me in google for my own custom titles and content. **Example A : ** Google Link 1 This search has my own sitename in the title and my site ranks somewhere on page 2 or further. **Example B : ** Google Link 2 This content originated from our site and has a unique title, yet we're dead last in the serps. I submitted my site for reconsideration a few times, and the outcome everytime is that Google tells me they have not applied any manual penalty. There are a TON of issues to adress with this site, but obviously, getting my own content to rank first is the primary problem I would like to fix. Your time and advice is greatly appreciated. If you need furter info, don't be afraid to ask.
Intermediate & Advanced SEO | | CrakJason0 -
How much is too much content for a home-page?
Hey guys, I'm looking to implement a strategy where I put a 20,000 word article on my home-page. It won't be a super-long page, this content will be divided into nested tabs. The content will also be found on individual pages (corresponding to the tabs) on the site, but these will have a canonical tag pointing to the home page, Will I get penalized for this kind of structure? Cheers, JC
Intermediate & Advanced SEO | | trx0
