Pipe ("|") in my website's title is being replaced with ":" in Google results
-
Hi ,
One of the websites I'm promoting and working on is www.pau-brasil.co.il.
It's wordpress-based website and as you can see the html's Title is "PauBrasil | some hebrew slogan".
(Screenshot: http://i.imgur.com/2f80EEY.gif)
When I'm searching for "PauBrasil" (Which is the brand's name) , one of the results google shows is"PauBrasil: Some Hebrew Slogan" (Screenshot: http://i.imgur.com/eJxNHrO.gif )
Why does the pipe is being replaced with ":" ?
And not just that , as you can see there's a "blank space" missing between the the ":" to the slogan.
(note: the websites has been indexed by google crawler at least 4 times so I find it hard to believe it can be the reason)I've keep on looking and found out that there's another page in that website with the exact same title
but when I'm looking for it in google , it shows the title as it really is , with pipe. ("|").
(Screenshot: http://i.imgur.com/dtsbZV2.gif)Have you ever encountered something like that?
Can it be that the duplicated title cause that weird "replacement"?Thanks in advance,
Kadel -
Hi Christy ,Sorry for the delay.
I can't be 100% sure (after all it's Google) but here's what I did.
On the homepage I've changed the title into this format:
brand name + "|" + slogan with keyword
while on the rest of the pages I have not changed the title and left it in the following format: Page's Title + "|" + Brand name After that , this website's title results appeared as above , without ":" or re-position of the brand in the title.Hope it will help.
-
Hi Kadel, what is the current status of this issue? Any updates to report? Cheers, Christy
-
I experience different results: when the brand name is in front on the title like "Brand - Tag Line" and you search for "tag line" google modifies the title to "Tag Line: Brand" which is quite annoying for me.
I tested for a couple of month "Brand - Tag Line 1 | Tag Line 2" and searching for "tag line" didn't produced any title change, yet I hate the way the pipe looks on the title, so we decided to move back to "Brand - Tag Line" and well, stand whatever google decides to modify.
-
In Adwords the | (pipe) is not allowed in ads anymore. Maybe this is the case for organic too. You can use a - (dash) though and you should be good to go.
-
I believe I've found the answer so I'm posting it here for anyone else who would like to know:
There don’t appear to be any examples of colon insertion if the brand name is already at the front of the page title. This is interesting since when Google decides to tweak the titles as above, it removes the dash or the pipe and replaces these with a colon. However if the brand name is already at the front, Google is happy to leave the dash or the pipe in.
From: http://socialmediatoday.com/georgestevens48/1317336/google-rewriting-page-titles-time-brand
I am about to change the brand name to Hebrew so it will be in front of the page title so I'll be able to confirm it.
Will update you with the results.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Issue with Google Structured Data Testing Toll asking for "logo" - ld+json
Hi I am trying to get schema set up for a number of articles we are putting on our site (eg:https://www.plasticpipeshop.co.uk/temporary-KB-page_ep_88-1.html) the mark up I think I should use is : Google structured data testing tool keeps insisting I have "publisher" and then "logo" but doesn't seem to want accept anything for the "logo" entry no matter how I seem to code it. Any assistance would be much appreciated as after three hours on this I am pulling what little hair I have left out! Bob
Intermediate & Advanced SEO | | BobBawden10 -
Dates on Google Search Results
Hello, I manage htts://globalrose.com When I search on Google for "Yellow Roses", "Yellow Roses Globalrose", or any search that might bring up one of our pages, sometimes our search results appear with dates right before the description. Does anyone know what this mean? Why they appear on some and not other pages? Here is a search result for example: Example Google Search Can someone please help clarify this for us?
Intermediate & Advanced SEO | | globalrose.com0 -
Title Tags in Sitecore are the same as navigation. How do I add keyword phrases without effecting my website's navigation?
I am working on overhauling the on-page SEO for ecommerce website on Sitecore. I've done all my research and I am ready to plug the Title tags and descriptions in. So, if the page on Navigation is 'SHOP' this is in the Title tag box. How do I add my 70 characters of keywords? Thanks. JOE
Intermediate & Advanced SEO | | iJoe0 -
How necessary is it to disavow links in 2017? Doesn't Google's algorithm take care of determining what it will count or not?
Hi All, So this is a obvious question now. We can see sudden fall or rise of rankings; heavy fluctuations. New backlinks are contributing enough. Google claims it'll take care of any low quality backlinks without passing pagerank to website. Other end we can many scenarios where websites improved ranking and out of penalty using disavow tool. Google's statement and Disavow tool, both are opposite concepts. So when some unknown low quality backlinks are pointing and been increasing to a website? What's the ideal measure to be taken?
Intermediate & Advanced SEO | | vtmoz0 -
The images on site are not found/indexed, it's been recommended we change their presentation to Google Bot - could this create a cloaking issue?
Hi We have an issue with images on our site not being found or indexed by Google. We have an image sitemap but the images are served on the Sitecore powered site within <divs>which Google can't read. The developers have suggested the below solution:</divs> Googlebot class="header-banner__image" _src="/~/media/images/accommodation/arctic-canada/arctic-safari-camp/arctic-cafari-camp-david-briggs.ashx"/>_Non Googlebot <noscript class="noscript-image"><br /></span></em><em><span><div role="img"<br /></span></em><em><span>aria-label="Arctic Safari Camp, Arctic Canada"<br /></span></em><em><span>title="Arctic Safari Camp, Arctic Canada"<br /></span></em><em><span>class="header-banner__image"<br /></span></em><em><span>style="background-image: url('/~/media/images/accommodation/arctic-canada/arctic-safari-camp/arctic-cafari-camp-david-briggs.ashx?mw=1024&hash=D65B0DE9B311166B0FB767201DAADA9A4ADA4AC4');"></div><br /></span></em><em><span></noscript> aria-label="Arctic Safari Camp, Arctic Canada" title="Arctic Safari Camp, Arctic Canada" class="header-banner__image image" data-src="/~/media/images/accommodation/arctic-canada/arctic-safari-camp/arctic-cafari-camp-david-briggs.ashx" data-max-width="1919" data-viewport="0.80" data-aspect="1.78" data-aspect-target="1.00" > Is this something that could be flagged as potential cloaking though, as we are effectively then showing code looking just for the user agent Googlebot?The devs have said that via their contacts Google has advised them that the original way we set up the site is the most efficient and considered way for the end user. However they have acknowledged the Googlebot software is not sophisticated enough to recognise this. Is the above solution the most suitable?Many thanksKate
Intermediate & Advanced SEO | | KateWaite0 -
What is the difference between link rel="canonical" and meta name="canonical"?
Hi mozzers, I would like to know What is the difference between link rel="canonical" and meta name="canonical"? and is it dangerous to have both of these elements combined together? One of my client's page has the these two elements and kind of bothers me because I only know link rel="canonical" to be relevant to remove duplicates. Thanks!
Intermediate & Advanced SEO | | Ideas-Money-Art0 -
My homepage doesn't rank anymore. It's been replaced by irrelevant subpages which rank around 100-200 instead of top 5.
Hey guys, I think I got some kind of penalty for my homepage. I was in top5 for my keywords. Then a few days ago, my homepage stopped ranking for anything except searching for my domain name in Google. sitename.com/widget-reviews/ previously ranked #3 for "widget reviews"
Intermediate & Advanced SEO | | wearetribe
but now....
sitename.com/widget-training-for-pet-cats/ is ranking #84 for widget reviews instead. Similarly across all my other keywords, irrelevant, wrong pages are ranking. Did I get some kind of penalty?0